Sesame Street Audience in United States

Demographics of Sesame Street fans

Audience persona

The typical Sesame Street fan in United States is more female, around 39.6 years old, with strong Extroversion tendencies and a notable affinity for Barbie.

Top regions in United States

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Sesame Street audiences in other countries

• Sesame Street — Germany
• Sesame Street — United Kingdom
• Sesame Street — France
• Sesame Street — Italy
• Sesame Street — Spain
• Sesame Street — Brazil
• Sesame Street — Japan
• Sesame Street — South Korea
• Sesame Street — India

More TV series audiences in United States

• Superman (134,978,918)
• Euphoria (131,605,431)
• Friends (88,648,863)
• Peacemaker (68,050,277)
• The Gilded Age (36,792,318)

Frequently asked questions

How many fans does Sesame Street have in United States?

Sesame Street has an estimated audience of 4,554,847 people in United States, concentrated in California and New York.

What is the gender split and age of Sesame Street fans?

70.0% of Sesame Street fans are female, 30.0% are male, with an average age of 39.6 years.

Which brands do Sesame Street fans like most?

Sesame Street fans show strongest brand affinity for Barbie (21.89×), PAW Patrol (12.19×), and My Little Pony (15.88×) over the country average.

Where do Sesame Street fans live in United States?

Sesame Street fans in United States are most concentrated in California (reach 536,652), New York (reach 419,412), and Texas (reach 388,244). These three regions account for the largest share of the active audience.

What other brands do Sesame Street fans also like?

Beyond Sesame Street itself, the audience over-indexes on PAW Patrol (12.19×), My Little Pony (15.88×), Liv and Maddie (28.35×), and The Gilded Age (4.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sesame Street. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.