Terry Pratchett Audience in United States

Terry Pratchett logo

Terry Pratchett has an estimated audience of 437,775 people in United States. 50.8% are female, 49.2% are male, average age 40.9. Top regions: California, Texas, New York. Top brand affinities: Dune, Artemis Fowl, Peacemaker, Jensen Ackles, Neil Gaiman.

The average Terry Pratchett fan in United States is 40.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dune, Artemis Fowl, Peacemaker, with strongest over-indexing on Dune (34.7× the country average). Demographically, the Terry Pratchett audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of Terry Pratchett fans

Demographic split for Terry Pratchett audience in United States
MetricValue
Female50.8%
Male49.2%
Average age40.9
Estimated audience size437,775

Audience persona

The typical Terry Pratchett fan in United States is balanced, around 40.9 years old, with strong Patriotism tendencies and a notable affinity for Dune.

Top regions in United States

Top regions ranked by reach for Terry Pratchett in United States
RegionReachAffinity
California44,9870.93×
Texas26,4810.7×
New York21,4040.87×
Washington19,4722.22×
Florida18,5820.63×
Illinois12,7560.87×
Pennsylvania12,7500.86×
Ohio12,3550.92×
North Carolina11,3270.86×
Michigan11,1110.97×
Virginia10,6651×
Massachusetts10,3481.2×
Georgia10,0860.75×
Oregon9,9361.98×
Colorado9,2761.34×
Tennessee7,8400.89×
New Jersey7,7050.69×
Missouri7,5941.08×
Indiana7,5840.95×
Minnesota7,4191.18×
Maryland7,3540.98×
Wisconsin7,1511.09×
Arizona6,9630.78×
Utah6,0791.55×
Kentucky4,9130.9×
Oklahoma4,7110.97×
South Carolina4,3220.66×
Alabama4,2890.7×
Connecticut3,9710.9×
Louisiana3,8820.69×
Kansas3,4901.01×
Iowa3,3850.94×
Arkansas3,3160.92×
Nevada2,8740.68×
Idaho2,7271.24×
Maine2,3851.52×
New Mexico2,2861.04×
New Hampshire2,0881.21×
Mississippi2,0000.55×
Nebraska1,9980.91×
Washington, District of Columbia1,6871.28×
West Virginia1,6510.81×
Montana1,3761.13×
Vermont1,2921.68×
Alaska1,2761.36×
Hawaii1,2200.65×
Rhode Island1,2120.87×
Delaware8530.71×
North Dakota7190.8×
South Dakota7190.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Terry Pratchett audience
BrandAffinityCategory
Dune34.7×Movies & TV
Artemis Fowl128.22×Movies & TV
Peacemaker9.25×Movies & TV
Jensen Ackles29.77×Movies & TV
Neil Gaiman49.85×Literature
Jared Padalecki31.9×Movies & TV
Frankenstein (1931 film)17.99×Movies & TV
Harlan Ellison75.72×Literature
Serenity (film)30.2×Movies & TV
Harry Potter5.58×Movies & TV
The NeverEnding Story (film)44.24×Movies & TV
Brandon Sanderson39.15×Literature
Limited liability company7.44×Business & Career
Jules Verne73×Literature
Isaac Asimov50.28×Literature
Eyes Wide Shut22.32×Movies & TV
Speculative fiction11.97×Literature
Ghostbusters (franchise)23.52×Movies & TV
Blood+34.94×Movies & TV
Twin Peaks11.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Terry Pratchett audience
TraitClusterScore
PatriotismCONSERVATISM1.81
TraditionCONSERVATISM1.62
Early Adopter MentalityPOWER1.51
MindfulnessBALANCE1.4
LGBTQ+ IdentityOPEN1.28
Social Media UsageJOY1.28

Worldwide distribution

Worldwide audience distribution share by country for Terry Pratchett
CountryShare
United States25.8%
United Kingdom20.9%
Germany8.7%

See Terry Pratchett audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does Terry Pratchett have in United States?

Terry Pratchett has an estimated audience of 437,775 people in United States, concentrated in California and Texas.

What is the gender split and age of Terry Pratchett fans?

50.8% of Terry Pratchett fans are female, 49.2% are male, with an average age of 40.9 years.

Which brands do Terry Pratchett fans like most?

Terry Pratchett fans show strongest brand affinity for Dune (34.7×), Artemis Fowl (128.22×), and Peacemaker (9.25×) over the country average.

Where do Terry Pratchett fans live in United States?

Terry Pratchett fans in United States are most concentrated in California (reach 44,987), Texas (reach 26,481), and New York (reach 21,404). These three regions account for the largest share of the active audience.

What other brands do Terry Pratchett fans also like?

Beyond Terry Pratchett itself, the audience over-indexes on Artemis Fowl (128.22×), Peacemaker (9.25×), Jensen Ackles (29.77×), and Neil Gaiman (49.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Terry Pratchett. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.