Jonathan Van Ness Audience in United States

Jonathan Van Ness has an estimated audience of 390,722 people in United States. 58.7% are female, 41.3% are male, average age 35.6. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Goop, Grinch, Vocal harmony, Historic site.
The average Jonathan Van Ness fan in United States is 35.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Goop, Grinch, with strongest over-indexing on Keene, New Hampshire (225.39× the country average). Demographically, the Jonathan Van Ness audience skews more female with an average age of 35.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Jonathan Van Ness fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 35.6 |
| Estimated audience size | 390,722 |
Audience persona
The typical Jonathan Van Ness fan in United States is more female, around 35.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 41,316 | 0.96× |
| Texas | 29,808 | 0.89× |
| New York | 23,756 | 1.09× |
| Florida | 21,820 | 0.82× |
| Illinois | 14,332 | 1.1× |
| Pennsylvania | 13,737 | 1.04× |
| North Carolina | 12,274 | 1.04× |
| Ohio | 12,004 | 1× |
| Washington | 10,071 | 1.28× |
| Georgia | 9,768 | 0.81× |
| Massachusetts | 9,759 | 1.27× |
| New Jersey | 9,452 | 0.95× |
| Michigan | 9,330 | 0.91× |
| Virginia | 9,221 | 0.97× |
| Minnesota | 8,221 | 1.47× |
| Tennessee | 7,477 | 0.95× |
| Missouri | 7,409 | 1.18× |
| Colorado | 7,241 | 1.18× |
| Oregon | 6,953 | 1.55× |
| Indiana | 6,842 | 0.96× |
| Arizona | 6,779 | 0.85× |
| Wisconsin | 6,493 | 1.1× |
| Maryland | 6,154 | 0.92× |
| South Carolina | 5,282 | 0.9× |
| Kentucky | 4,826 | 0.99× |
| Connecticut | 4,430 | 1.13× |
| Oklahoma | 4,059 | 0.94× |
| Utah | 3,985 | 1.14× |
| Nevada | 3,791 | 1× |
| Louisiana | 3,644 | 0.72× |
| Kansas | 3,059 | 0.99× |
| Iowa | 3,030 | 0.94× |
| Alabama | 3,004 | 0.55× |
| Maine | 2,497 | 1.78× |
| Arkansas | 2,453 | 0.76× |
| Idaho | 2,046 | 1.04× |
| Mississippi | 2,015 | 0.63× |
| New Hampshire | 1,908 | 1.24× |
| Nebraska | 1,683 | 0.86× |
| Rhode Island | 1,683 | 1.35× |
| New Mexico | 1,669 | 0.85× |
| West Virginia | 1,470 | 0.81× |
| Washington, District of Columbia | 1,272 | 1.08× |
| Hawaii | 1,271 | 0.76× |
| Montana | 1,091 | 1.01× |
| Vermont | 937 | 1.37× |
| Delaware | 889 | 0.82× |
| South Dakota | 671 | 0.74× |
| North Dakota | 641 | 0.8× |
| Alaska | 637 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 225.39× | Travel & Leisure |
| Goop | 7.61× | Internet & Social Media |
| Grinch | 5.44× | Movies & TV |
| Vocal harmony | 5.92× | Music & Radio |
| Historic site | 4.98× | Arts & Culture |
| UK garage | 5.64× | Music & Radio |
| Product design | 2.01× | Business & Career |
| Governor of Michigan | 7.58× | Politics & Society |
| Wok | 5.37× | Food & Beverages |
| Bank account | 2× | Business & Career |
| Mathcore | 6.14× | Music & Radio |
| Fairy godmother | 5.7× | Literature |
| JDSU | 2.21× | Business & Career |
| Harlow | 8.47× | Travel & Leisure |
| Grace Slick | 6.23× | Music & Radio |
| TV Fanatic | 7.32× | Movies & TV |
| Hibachi | 5.38× | Food & Beverages |
| Google Home | 4.41× | Technology & Electronics |
| No Escape (1994 film) | 7.66× | Movies & TV |
| headspace | 6.25× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.64 |
| Luxury Orientation | PREMIUM | 1.17 |
| Mindfulness | BALANCE | 1.13 |
| Early Adopter Mentality | POWER | 1.13 |
| Healthy Lifestyle | BALANCE | 1.12 |
| Extroversion | THRILL | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 52.9% |
| United Kingdom | 7.7% |
| Canada | 5.7% |
See Jonathan Van Ness audiences in other countries
More Actor Actress or TV Star audiences in United States
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Frequently asked questions
How many fans does Jonathan Van Ness have in United States?
Jonathan Van Ness has an estimated audience of 390,722 people in United States, concentrated in California and Texas.
What is the gender split and age of Jonathan Van Ness fans?
58.7% of Jonathan Van Ness fans are female, 41.3% are male, with an average age of 35.6 years.
Which brands do Jonathan Van Ness fans like most?
Jonathan Van Ness fans show strongest brand affinity for Keene, New Hampshire (225.39×), Goop (7.61×), and Grinch (5.44×) over the country average.
Where do Jonathan Van Ness fans live in United States?
Jonathan Van Ness fans in United States are most concentrated in California (reach 41,316), Texas (reach 29,808), and New York (reach 23,756). These three regions account for the largest share of the active audience.
What other brands do Jonathan Van Ness fans also like?
Beyond Jonathan Van Ness itself, the audience over-indexes on Goop (7.61×), Grinch (5.44×), Vocal harmony (5.92×), and Historic site (4.98×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jonathan Van Ness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.