Joy Behar Audience in United States

Joy Behar logo

Joy Behar has an estimated audience of 1,064,404 people in United States. 59.8% are female, 40.2% are male, average age 47.9. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Hebe, Product design, Elsword, Zoo Tycoon (series).

The average Joy Behar fan in United States is 47.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Hebe, Product design, with strongest over-indexing on Whataburger (2.07× the country average). Demographically, the Joy Behar audience skews more female with an average age of 47.9, and over-indexes on personality traits such as Sustainability, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Joy Behar fans

Demographic split for Joy Behar audience in United States
MetricValue
Female59.8%
Male40.2%
Average age47.9
Estimated audience size1,064,404

Audience persona

The typical Joy Behar fan in United States is more female, around 47.9 years old, with strong Sustainability tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Joy Behar in United States
RegionReachAffinity
California102,4390.88×
Texas82,2180.9×
New York79,5461.34×
Florida79,1931.1×
Pennsylvania50,6601.41×
New Jersey40,6581.5×
Illinois40,5301.14×
Ohio38,1241.16×
Georgia35,7091.09×
North Carolina34,4381.08×
Michigan32,0791.15×
Virginia25,3580.98×
Tennessee24,5351.15×
Massachusetts24,1281.15×
Indiana20,3741.05×
Washington19,6740.92×
Wisconsin18,9391.18×
Arizona18,1150.83×
Maryland17,2910.94×
Missouri17,155
South Carolina17,0731.07×
Minnesota16,0611.05×
Colorado13,9820.83×
Kentucky13,7351.03×
Louisiana13,0910.95×
Alabama13,0360.88×
Oklahoma12,9831.1×
Connecticut12,3931.16×
Oregon11,6350.95×
Nevada9,5420.93×
Arkansas9,1171.04×
Mississippi8,9501.02×
Kansas8,8961.06×
Iowa8,4060.96×
Utah7,2110.76×
Idaho5,3811.01×
Nebraska5,344
New Hampshire5,1571.23×
New Mexico5,1460.96×
West Virginia4,933
Maine3,6390.95×
Hawaii3,5160.77×
Delaware3,4831.19×
Rhode Island3,3160.98×
Montana2,7030.92×
Washington, District of Columbia2,3820.74×
South Dakota1,9590.8×
North Dakota1,7990.82×
Wyoming1,2510.79×
Vermont1,1980.64×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joy Behar audience
BrandAffinityCategory
Whataburger2.07×Food & Beverages
Hebe6.62×Home & Garden
Product design1.75×Business & Career
Elsword14.03×Games
Zoo Tycoon (series)14.03×Games
Kendra Scott1.81×Fashion & Accessoires
Stamp collecting2.82×Home & Garden
Buying and Selling Real Estate3.91×Home & Garden
Goop2.53×Internet & Social Media
Governor of Michigan3.5×Politics & Society
Fairy godmother3.27×Literature
Noodle (Gorillaz)1.55×Music & Radio
Home staging2.18×Home & Garden
Jeep Wagoneer2.18×Cars & Mobility
HydraFacial2.92×Beauty & Wellness
Historic site1.53×Arts & Culture
Wok2.25×Food & Beverages
Hibachi2.67×Food & Beverages
Hipster3.22×Politics & Society
Google Home2.14×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joy Behar audience
TraitClusterScore
SustainabilityBALANCE1.54
Community OrientationOPEN1.43
PatriotismCONSERVATISM1.31
Family OrientationCONSERVATISM1.3
Urban LifestyleOPEN1.27
Quality AwarenessPREMIUM1.26

Worldwide distribution

Worldwide audience distribution share by country for Joy Behar
CountryShare
United States97.5%
Germany1.9%
Italy0.6%

See Joy Behar audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Joy Behar have in United States?

Joy Behar has an estimated audience of 1,064,404 people in United States, concentrated in California and Texas.

What is the gender split and age of Joy Behar fans?

59.8% of Joy Behar fans are female, 40.2% are male, with an average age of 47.9 years.

Which brands do Joy Behar fans like most?

Joy Behar fans show strongest brand affinity for Whataburger (2.07×), Hebe (6.62×), and Product design (1.75×) over the country average.

Where do Joy Behar fans live in United States?

Joy Behar fans in United States are most concentrated in California (reach 102,439), Texas (reach 82,218), and New York (reach 79,546). These three regions account for the largest share of the active audience.

What other brands do Joy Behar fans also like?

Beyond Joy Behar itself, the audience over-indexes on Hebe (6.62×), Product design (1.75×), Elsword (14.03×), and Zoo Tycoon (series) (14.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joy Behar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.