Justin Berfield Audience in United States

Justin Berfield logo

Justin Berfield has an estimated audience of 862,452 people in United States. 30.6% are female, 69.4% are male, average age 27.0. Top regions: California, Texas, Florida. Top brand affinities: Home construction, Combat sport, Panama, Winemaking, Dental hygienist.

The average Justin Berfield fan in United States is 27.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home construction, Combat sport, Panama, with strongest over-indexing on Home construction (2.94× the country average). Demographically, the Justin Berfield audience skews more male with an average age of 27.0, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Justin Berfield fans

Demographic split for Justin Berfield audience in United States
MetricValue
Female30.6%
Male69.4%
Average age27.0
Estimated audience size862,452

Audience persona

The typical Justin Berfield fan in United States is more male, around 27.0 years old, with strong Extroversion tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Justin Berfield in United States
RegionReachAffinity
California149,7471.58×
Texas91,1021.23×
Florida46,7980.8×
New York44,2420.92×
Illinois36,4181.27×
Ohio31,1471.17×
Pennsylvania27,0000.93×
Michigan24,9131.1×
Arizona23,1151.31×
Washington22,8961.32×
North Carolina21,5650.83×
Georgia21,1480.8×
New Jersey17,9650.82×
Indiana17,3871.1×
Colorado17,3611.28×
Virginia15,9510.76×
Missouri15,6781.13×
Massachusetts15,3440.9×
Tennessee15,1620.88×
Minnesota14,6281.18×
Oregon14,5131.47×
Wisconsin13,8251.07×
Maryland12,1610.82×
Utah11,6561.51×
South Carolina10,9410.84×
Oklahoma10,6271.11×
Kentucky10,5730.98×
Nevada10,1551.22×
Connecticut8,3390.96×
Louisiana7,8410.71×
Alabama7,8070.65×
Iowa7,1201×
Kansas7,0171.03×
Idaho6,4461.49×
Arkansas6,1320.86×
New Mexico6,0221.39×
Mississippi4,4670.63×
Nebraska4,4061.02×
West Virginia3,1020.77×
New Hampshire3,0520.9×
Maine2,7440.89×
Montana2,6301.1×
Hawaii2,4850.67×
Rhode Island2,3050.84×
Delaware1,8040.76×
Washington, District of Columbia1,7260.67×
North Dakota1,7070.96×
Alaska1,6430.89×
South Dakota1,6170.81×
Vermont1,2760.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Justin Berfield audience
BrandAffinityCategory
Home construction2.94×Home & Garden
Combat sport2.05×Sports
Panama4.02×Travel & Leisure
Winemaking3.59×Food & Beverages
Dental hygienist4.99×Health
Sears2.83×Shopping
Isabela (province)9.01×
Racing1.69×Cars & Mobility
Italian Market, Philadelphia7.89×
JTV (Indonesia)2.67×
Warning sign5.5×Cars & Mobility
Bus Driver (video game)7.3×Games
Ext JS11.77×Technology & Electronics
Mortgage insurance1.75×Business & Career
Cockpit3.4×Travel & Leisure
Isan5.68×Travel & Leisure
Portia de Rossi2.55×Movies & TV
Arnold Palmer2.06×Sports
Julius Caesar (play)2.14×
Notre Dame Fighting Irish football1.67×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Justin Berfield audience
TraitClusterScore
ExtroversionTHRILL1.49
Urban LifestyleOPEN1.26
LGBTQ+ IdentityOPEN1.14
Risk AppetiteTHRILL1.13
TravellingTHRILL1.07
Need for SecurityCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Justin Berfield
CountryShare
United States62.5%
Mexico17.3%
Germany12.6%

See Justin Berfield audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Justin Berfield have in United States?

Justin Berfield has an estimated audience of 862,452 people in United States, concentrated in California and Texas.

What is the gender split and age of Justin Berfield fans?

30.6% of Justin Berfield fans are female, 69.4% are male, with an average age of 27.0 years.

Which brands do Justin Berfield fans like most?

Justin Berfield fans show strongest brand affinity for Home construction (2.94×), Combat sport (2.05×), and Panama (4.02×) over the country average.

Where do Justin Berfield fans live in United States?

Justin Berfield fans in United States are most concentrated in California (reach 149,747), Texas (reach 91,102), and Florida (reach 46,798). These three regions account for the largest share of the active audience.

What other brands do Justin Berfield fans also like?

Beyond Justin Berfield itself, the audience over-indexes on Combat sport (2.05×), Panama (4.02×), Winemaking (3.59×), and Dental hygienist (4.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Justin Berfield. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.