Kane Brown Audience in United States

Kane Brown logo

Kane Brown has an estimated audience of 2,402,610 people in United States. 63.4% are female, 36.6% are male, average age 41.2. Top regions: California, Texas, Florida. Top brand affinities: Ella Langley, Kelsea Ballerini, Lainey Wilson, Dolly Parton, Toby Keith.

The average Kane Brown fan in United States is 41.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ella Langley, Kelsea Ballerini, Lainey Wilson, with strongest over-indexing on Ella Langley (7.41× the country average). Demographically, the Kane Brown audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Kane Brown fans

Demographic split for Kane Brown audience in United States
MetricValue
Female63.4%
Male36.6%
Average age41.2
Estimated audience size2,402,610

Audience persona

The typical Kane Brown fan in United States is more female, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Ella Langley.

Top regions in United States

Top regions ranked by reach for Kane Brown in United States
RegionReachAffinity
California227,9490.86×
Texas201,0410.97×
Florida160,0800.98×
New York93,6390.7×
Pennsylvania79,5160.98×
Georgia74,1371×
Ohio71,3350.96×
North Carolina70,7900.98×
Tennessee70,7531.47×
Illinois68,0410.85×
Michigan67,0181.07×
Indiana53,1521.21×
Washington51,2001.06×
Massachusetts50,5931.07×
Colorado49,0561.3×
Arizona45,7830.93×
Virginia45,4270.78×
Wisconsin42,9661.19×
New Jersey41,3890.68×
Missouri40,2311.04×
Alabama35,4041.05×
Minnesota35,0391.02×
South Carolina34,9140.97×
Kentucky34,1921.14×
Oregon33,8341.23×
Louisiana27,8340.9×
Maryland26,6520.65×
Oklahoma25,3350.95×
Utah24,8761.16×
Iowa24,6021.24×
Nevada23,5081.01×
Connecticut21,4620.89×
New Mexico19,8761.65×
Idaho19,8611.65×
Kansas19,4571.03×
Arkansas18,4770.93×
Mississippi17,8830.9×
West Virginia11,5771.03×
New Hampshire10,8001.14×
Nebraska10,1970.85×
Rhode Island9,5491.25×
North Dakota8,4361.71×
Maine7,5510.88×
Montana5,9590.89×
Hawaii5,8320.56×
Delaware4,9950.75×
South Dakota4,8260.87×
Washington, District of Columbia3,2740.45×
Wyoming3,1720.89×
Vermont3,1100.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kane Brown audience
BrandAffinityCategory
Ella Langley7.41×Music & Radio
Kelsea Ballerini13.46×Music & Radio
Lainey Wilson8.69×Music & Radio
Dolly Parton6.41×Music & Radio
Toby Keith10.35×Music & Radio
Willie Nelson7.1×Music & Radio
Reba McEntire9.21×Music & Radio
Megan Moroney7.09×Music & Radio
Shania Twain9.7×Music & Radio
Keith Urban8.2×Music & Radio
George Strait8.21×Music & Radio
Thomas Rhett12.94×Music & Radio
Fox News Channel1.64×Movies & TV
Alan Jackson8.08×Music & Radio
Bible2.82×Politics & Society
Luke Bryan8.31×Music & Radio
Country Music Association Awards8.55×Music & Radio
Chris Stapleton8.06×Music & Radio
Jesus2.22×Politics & Society
Zach Bryan5.84×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kane Brown audience
TraitClusterScore
ExtroversionTHRILL1.55
Community OrientationOPEN1.14
Family OrientationCONSERVATISM1.12
Social Media UsageJOY1.11
TraditionCONSERVATISM1.09
Price SensitivityPREMIUM1.03

Worldwide distribution

Worldwide audience distribution share by country for Kane Brown
CountryShare
United States81.5%
Canada6.6%
United Kingdom4.7%

See Kane Brown audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Kane Brown have in United States?

Kane Brown has an estimated audience of 2,402,610 people in United States, concentrated in California and Texas.

What is the gender split and age of Kane Brown fans?

63.4% of Kane Brown fans are female, 36.6% are male, with an average age of 41.2 years.

Which brands do Kane Brown fans like most?

Kane Brown fans show strongest brand affinity for Ella Langley (7.41×), Kelsea Ballerini (13.46×), and Lainey Wilson (8.69×) over the country average.

Where do Kane Brown fans live in United States?

Kane Brown fans in United States are most concentrated in California (reach 227,949), Texas (reach 201,041), and Florida (reach 160,080). These three regions account for the largest share of the active audience.

What other brands do Kane Brown fans also like?

Beyond Kane Brown itself, the audience over-indexes on Kelsea Ballerini (13.46×), Lainey Wilson (8.69×), Dolly Parton (6.41×), and Toby Keith (10.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kane Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.