Rascasse Audience Intelligence

Kane Brown Audience in United States

A data profile of the people who buy, follow and care about Kane Brown in United States — modelled from more than twelve digital signal sources. Kane Brown has an estimated audience of 2,193,415 people in United States.

The average Kane Brown fan in United States is 41.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Ella Langley, Lainey Wilson, Dolly Parton, with strongest over-indexing on Ella Langley (7.41× the country average).

Demographically, the Kane Brown audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kane Brown fan in United States is more female, around 41.2 years old, with strong Spirituality tendencies and a notable affinity for Ella Langley.

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kane Brown profile in United States.

Audience size
2.2M
in United States
Gender
63.4%
36.6% male
Age
41.2
average years
Country rank
#13236
Person in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kane Brown fans

63.4% are female, 36.6% are male, average age 41.2.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Kane Brown audience in United States
MetricValue
Female63.4%
Male36.6%
Average age41.2
Estimated audience size2,193,415
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Kane Brown audience in United States
Age bracketShare%
16-1916%
20-2918%
30-3919%
40-4924%
50+24%
Fig. 04

Worldwide distribution

81.7%

of the worldwide Kane Brown audience comes from United States.

Worldwide audience distribution share by country for Kane Brown
CountryShare
United States81.7%
Canada5.7%
United Kingdom5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kane Brown audience in United States is strongest.

Fig. 05

Top regions by affinity

Kane Brown fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~9K1.76×
02Tennessee~80K1.68×
03New Mexico~20K1.53×
04Idaho~20K1.48×
05Colorado~50K1.25×
06Iowa~20K1.25×
07West Virginia~10K1.18×
08Indiana~50K1.16×
09Rhode Island~9K1.16×
10Wisconsin~40K1.14×
11Kentucky~30K1.14×
12Utah~20K1.14×
13Missouri~40K1.09×
14New Hampshire~10K1.09×
15Oregon~30K1.08×
16Pennsylvania~90K1.06×
17Alabama~40K1.06×
18South Carolina~40K1.05×
19Mississippi~20K1.05×
20Michigan~70K1.04×
21Georgia~80K1.03×
22Washington~50K1.03×
23Kansas~20K1.03×
24Oklahoma~30K1.02×
25Arkansas~20K1.02×
26Nevada~20K1.00×
27Minnesota~30K0.99×
28Ohio~70K0.98×
29South Dakota~5K0.98×
30Florida~200K0.96×
31Nebraska~10K0.96×
32North Carolina~70K0.95×
33Massachusetts~40K0.95×
34Wyoming~3K0.94×
35Louisiana~30K0.93×
36Arizona~50K0.92×
37Montana~6K0.91×
38Maine~8K0.90×
39Texas~200K0.88×
40Delaware~6K0.85×
41Connecticut~20K0.84×
42Illinois~70K0.83×
43Virginia~50K0.81×
44California~200K0.77×
45Maryland~30K0.71×
46New Jersey~40K0.68×
47Alaska~3K0.65×
48New York~90K0.64×
49Hawaii~6K0.62×
50Washington, District of Columbia~4K0.53×
Fig. 06

Affinity by region

Affinity by region — Kane Brown, United States
0.53×1.00×1.76×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kane Brown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kane Brown audience
#·InterestCategoryAffinity×
01Kelsea BalleriniMusic & Radio13.46×
02Thomas RhettMusic & Radio12.94×
03Eric ChurchMusic & Radio11.39×
04Toby KeithMusic & Radio10.35×
05Kacey MusgravesMusic & Radio10.25×
06Shania TwainMusic & Radio9.70×
07Reba McEntireMusic & Radio9.21×
08Lainey WilsonMusic & Radio8.69×
09George StraitMusic & Radio8.21×
10Keith UrbanMusic & Radio8.20×
11Country Music TelevisionMusic & Radio8.18×
12Alan JacksonMusic & Radio8.08×
13Ella LangleyMusic & Radio7.41×
14Willie NelsonMusic & Radio7.10×
15Megan MoroneyMusic & Radio7.09×
16Dolly PartonMusic & Radio6.41×
17Riley GreenMusic & Radio6.01×
18Melania TrumpPolitics & Society2.76×
19Mitch McConnellPolitics & Society2.12×
20Donald TrumpPolitics & Society1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kane Brown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Kane Brown audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.84×
Community OrientationOPEN1.67×
PatriotismCONSERVATISM1.59×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Kane Brown audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.84×
Design AffinityPREMIUM0.88×
Quality AwarenessPREMIUM0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Kane Brown have in United States?

Kane Brown has an estimated audience of 2,193,415 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kane Brown fans?

63.4% of Kane Brown fans are female, 36.6% are male, with an average age of 41.2 years.

03

Which brands do Kane Brown fans like most?

Kane Brown fans show strongest brand affinity for Ella Langley (7.41×), Lainey Wilson (8.69×), and Dolly Parton (6.41×) over the country average.

04

Where do Kane Brown fans live in United States?

Kane Brown fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Kane Brown fans also like?

Beyond Kane Brown itself, the audience over-indexes on Lainey Wilson (8.69×), Dolly Parton (6.41×), Reba McEntire (9.21×), and Kelsea Ballerini (13.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kane Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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