Kasik Audience in United States
Kasik has an estimated audience of 517,737 people in United States. 96.3% are female, 3.7% are male, average age 41.4. Top regions: California, New York, Texas. Top brand affinities: CAC 40, Soldering iron, Necktie, Tierra Cali, CAC 40.
The average Kasik fan in United States is 41.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include CAC 40, Soldering iron, Necktie, with strongest over-indexing on CAC 40 (3.41× the country average). Demographically, the Kasik audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Price Sensitivity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Kasik fans
| Metric | Value |
|---|---|
| Female | 96.3% |
| Male | 3.7% |
| Average age | 41.4 |
| Estimated audience size | 517,737 |
Audience persona
The typical Kasik fan in United States is more female, around 41.4 years old, with strong Price Sensitivity tendencies and a notable affinity for CAC 40.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 15,801 | 0.28× |
| New York | 12,799 | 0.44× |
| Texas | 7,177 | 0.16× |
| Florida | 6,531 | 0.19× |
| Mississippi | 5,627 | 1.32× |
| Washington | 5,096 | 0.49× |
| Louisiana | 5,003 | 0.75× |
| Arkansas | 4,999 | 1.17× |
| Ohio | 4,968 | 0.31× |
| Oklahoma | 4,889 | 0.85× |
| Kentucky | 4,811 | 0.74× |
| Alabama | 4,657 | 0.64× |
| West Virginia | 4,646 | 1.93× |
| Alaska | 4,636 | 4.19× |
| Oregon | 4,586 | 0.77× |
| Tennessee | 4,437 | 0.43× |
| Illinois | 4,424 | 0.26× |
| South Carolina | 4,405 | 0.57× |
| Pennsylvania | 4,403 | 0.25× |
| Indiana | 4,292 | 0.45× |
| Kansas | 4,291 | 1.05× |
| Idaho | 4,290 | 1.65× |
| Missouri | 4,157 | 0.5× |
| Hawaii | 4,098 | 1.84× |
| Iowa | 4,074 | 0.95× |
| Montana | 4,041 | 2.81× |
| North Carolina | 3,991 | 0.26× |
| Georgia | 3,959 | 0.25× |
| Michigan | 3,957 | 0.29× |
| Wisconsin | 3,936 | 0.51× |
| Virginia | 3,926 | 0.31× |
| New Hampshire | 3,828 | 1.88× |
| Arizona | 3,790 | 0.36× |
| Massachusetts | 3,770 | 0.37× |
| Nebraska | 3,748 | 1.44× |
| Connecticut | 3,742 | 0.72× |
| New Mexico | 3,729 | 1.44× |
| Nevada | 3,717 | 0.74× |
| Rhode Island | 3,696 | 2.24× |
| Maine | 3,694 | 1.99× |
| Utah | 3,647 | 0.79× |
| Vermont | 3,635 | 4× |
| Maryland | 3,605 | 0.41× |
| New Jersey | 3,597 | 0.27× |
| Minnesota | 3,516 | 0.47× |
| Colorado | 3,388 | 0.42× |
| Delaware | 3,310 | 2.32× |
| Washington, District of Columbia | 2,390 | 1.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| CAC 40 | 3.41× | Business & Career |
| Soldering iron | 1.55× | Home & Garden |
| Necktie | 1.58× | Fashion & Accessoires |
| Tierra Cali | 2.36× | Travel & Leisure |
| CAC 40 | 1.65× | Business & Career |
| English literature | 1.84× | Literature |
| WFTS-TV | 1.52× | Movies & TV |
| Colorado River | 1.52× | Travel & Leisure |
| Buenavista (Madrid) | 1.74× | Travel & Leisure |
| E-box | 2.07× | Health |
| Mariel Hemingway | 1.57× | Fashion & Accessoires |
| Leprechaun | 1.52× | Literature |
| Ural Mountains | 1.94× | Travel & Leisure |
| Oil and gas law in the United States | 2.11× | Politics & Society |
| Cacique | 1.54× | Food & Beverages |
| E-box | 1.68× | Health |
| Gary Clark, Jr. | 1.67× | Music & Radio |
| Cadbury World | 1.61× | Travel & Leisure |
| Lion of Judah | 1.78× | |
| Dubuque, Iowa | 1.53× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.66 |
| Creativity | OPEN | 1.41 |
| Indulgence | JOY | 1.3 |
| Healthy Lifestyle | BALANCE | 1.16 |
| LGBTQ+ Identity | OPEN | 1.15 |
| Mindfulness | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 83.3% |
| Brazil | 10.7% |
| Bolivia | 2.9% |
See Kasik audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Kasik have in United States?
Kasik has an estimated audience of 517,737 people in United States, concentrated in California and New York.
What is the gender split and age of Kasik fans?
96.3% of Kasik fans are female, 3.7% are male, with an average age of 41.4 years.
Which brands do Kasik fans like most?
Kasik fans show strongest brand affinity for CAC 40 (3.41×), Soldering iron (1.55×), and Necktie (1.58×) over the country average.
Where do Kasik fans live in United States?
Kasik fans in United States are most concentrated in California (reach 15,801), New York (reach 12,799), and Texas (reach 7,177). These three regions account for the largest share of the active audience.
What other brands do Kasik fans also like?
Beyond Kasik itself, the audience over-indexes on Soldering iron (1.55×), Necktie (1.58×), Tierra Cali (2.36×), and CAC 40 (1.65×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kasik. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.