Rascasse Audience Intelligence

Keala Settle Audience in United States

A data profile of the people who buy, follow and care about Keala Settle in United States — modelled from more than twelve digital signal sources. Keala Settle has an estimated audience of 353,988 people in United States.

#2877among Actor Actress or TV Star in United States#11033among Person in United States#8110in Movies & TV

The average Keala Settle fan in United States is 37.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Brittany Snow, Hilary Duff, Rita Ora, with strongest over-indexing on Brittany Snow (493.67× the country average).

Demographically, the Keala Settle audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Keala Settle fan in United States is more female, around 37.2 years old, with strong Spirituality tendencies and a notable affinity for Brittany Snow.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Keala Settle profile in United States.

Audience size
354K
in United States
Gender
68.9%♀
31.1% male
Age
37.2
average years
Country rank
#44359
Person in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Keala Settle fans

68.9% are female, 31.1% are male, average age 37.2.

Fig. 02

Gender split

68.9%
Female
31.1%
Male
Demographic split for Keala Settle audience in United States
MetricValue
Female68.9%
Male31.1%
Average age37.2
Estimated audience size353,988
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Keala Settle audience in United States
Age bracketShare%
16-1925%
20-2918%
30-3921%
40-4923%
50+14%
Fig. 04

Worldwide distribution

46.1%

of the worldwide Keala Settle audience comes from United States.

Worldwide audience distribution share by country for Keala Settle
CountryShare
United States46.1%
United Kingdom30.8%
Germany3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Keala Settle audience in United States is strongest.

Fig. 05

Top regions by affinity

Keala Settle fans by region: top regions in United States
#RegionReachAffinity×
01Utah~9K2.62×
02Hawaii~3K1.99×
03Idaho~3K1.46×
04Nebraska~2K1.16×
05Missouri~7K1.14×
06Iowa~4K1.13×
07Indiana~8K1.09×
08Kansas~3K1.09×
09Ohio~10K1.07×
10Wisconsin~6K1.07×
11Minnesota~6K1.06×
12Oklahoma~4K1.06×
13Pennsylvania~10K1.04×
14New Hampshire~2K1.04×
15Arkansas~3K1.00×
16South Dakota<1K1.00×
17Michigan~10K0.99×
18Tennessee~8K0.99×
19Washington~7K0.97×
20Colorado~6K0.97×
21Connecticut~4K0.97×
22Montana~1K0.97×
23Kentucky~5K0.96×
24Virginia~9K0.95×
25Oregon~4K0.94×
26North Dakota<1K0.94×
27Massachusetts~7K0.93×
28Delaware<1K0.93×
29Illinois~10K0.92×
30Maine~1K0.92×
31South Carolina~5K0.91×
32North Carolina~10K0.90×
33New Jersey~9K0.90×
34Maryland~6K0.89×
35Rhode Island~1K0.89×
36Vermont<1K0.89×
37Florida~20K0.87×
38New York~20K0.87×
39Alaska<1K0.86×
40Texas~30K0.85×
41Georgia~10K0.85×
42Arizona~7K0.84×
43Louisiana~4K0.84×
44Mississippi~3K0.84×
45West Virginia~2K0.84×
46Nevada~3K0.83×
47California~30K0.80×
48Washington, District of Columbia<1K0.80×
49Alabama~4K0.79×
50New Mexico~1K0.77×
Fig. 06

Affinity by region

Affinity by region — Keala Settle, United States
0.77×1.00×2.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Keala Settle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Keala Settle audience
#·InterestCategoryAffinity×
01Brittany SnowMovies & TV493.67×
02Hilary DuffMovies & TV97.74×
03Rita OraMusic & Radio85.75×
04Eddie RedmayneMovies & TV85.16×
05Little MixMusic & Radio44.73×
06Index fundBusiness & Career35.27×
07Anna FarisMovies & TV20.00×
0824 (TV series)Movies & TV20.00×
09Die HardMovies & TV20.00×
10Allison JanneyMovies & TV20.00×
11House of Cards (U.S. TV series)Movies & TV20.00×
12Erin AndrewsSports20.00×
13Zac EfronMovies & TV18.86×
14Josh DuhamelFashion & Accessoires15.14×
15Hugh JackmanMovies & TV14.57×
16Late-night talk showMovies & TV9.87×
17Anne HathawayMovies & TV8.49×
18Millie Bobby BrownMovies & TV7.84×
19Broadway theatreTravel & Leisure5.27×
20Raising Cane's Chicken FingersFood & Beverages5.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Keala Settle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Keala Settle audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.68×
Community OrientationOPEN1.44×
IndividualismJOY1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Keala Settle audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.82×
Quality AwarenessPREMIUM0.83×
DIY MentalityTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Keala Settle have in United States?

Keala Settle has an estimated audience of 353,988 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Keala Settle fans?

68.9% of Keala Settle fans are female, 31.1% are male, with an average age of 37.2 years.

03

Which brands do Keala Settle fans like most?

Keala Settle fans show strongest brand affinity for Brittany Snow (493.67×), Hilary Duff (97.74×), and Rita Ora (85.75×) over the country average.

04

Where do Keala Settle fans live in United States?

Keala Settle fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Keala Settle fans also like?

Beyond Keala Settle itself, the audience over-indexes on Hilary Duff (97.74×), Rita Ora (85.75×), Eddie Redmayne (85.16×), and Zac Efron (18.86×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Keala Settle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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