Rascasse Audience Intelligence

Kenny Rogers Audience in United States

A data profile of the people who buy, follow and care about Kenny Rogers in United States — modelled from more than twelve digital signal sources. Kenny Rogers has an estimated audience of 2,380,010 people in United States.

#167among Singer-songwriter in United States#2142among Person in United States#1329in Music & Radio

The average Kenny Rogers fan in United States is 49.0 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Sam Elliott, Dolly Parton, Sissy Spacek, with strongest over-indexing on Sam Elliott (23.89× the country average).

Demographically, the Kenny Rogers audience skews more female with an average age of 49.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kenny Rogers fan in United States is more female, around 49.0 years old, with strong Spirituality tendencies and a notable affinity for Sam Elliott.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kenny Rogers profile in United States.

Audience size
2.4M
in United States
Gender
59.6%♀
40.4% male
Age
49.0
average years
Country rank
#12394
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kenny Rogers fans

59.6% are female, 40.4% are male, average age 49.0.

Fig. 02

Gender split

59.6%
Female
40.4%
Male
Demographic split for Kenny Rogers audience in United States
MetricValue
Female59.6%
Male40.4%
Average age49.0
Estimated audience size2,380,010
Fig. 03

Age distribution

Ø 49.0
average years
Age distribution of the Kenny Rogers audience in United States
Age bracketShare%
16-198%
20-298%
30-3911%
40-4922%
50+51%
Fig. 04

Worldwide distribution

41.7%

of the worldwide Kenny Rogers audience comes from United States.

Worldwide audience distribution share by country for Kenny Rogers
CountryShare
United States41.7%
United Kingdom9.7%
Philippines8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kenny Rogers audience in United States is strongest.

Fig. 05

Top regions by affinity

Kenny Rogers fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~60K1.36×
02Kentucky~40K1.31×
03South Dakota~7K1.30×
04West Virginia~10K1.28×
05Missouri~50K1.25×
06Arkansas~20K1.22×
07Alabama~40K1.21×
08Oklahoma~30K1.18×
09Iowa~20K1.16×
10Mississippi~20K1.14×
11Wisconsin~40K1.12×
12Montana~7K1.12×
13Indiana~50K1.11×
14Kansas~20K1.11×
15Maine~9K1.10×
16North Dakota~5K1.10×
17Minnesota~40K1.09×
18Idaho~10K1.09×
19Georgia~80K1.08×
20Ohio~80K1.08×
21South Carolina~40K1.06×
22Nebraska~10K1.04×
23Michigan~60K1.03×
24North Carolina~70K1.01×
25New Hampshire~9K1.01×
26Louisiana~30K1.00×
27Pennsylvania~80K0.99×
28Arizona~50K0.97×
29New Mexico~10K0.97×
30Alaska~5K0.94×
31Oregon~20K0.93×
32Utah~20K0.93×
33Florida~100K0.92×
34Vermont~4K0.92×
35Texas~200K0.91×
36Nevada~20K0.89×
37Illinois~70K0.88×
38Washington~40K0.85×
39Connecticut~20K0.85×
40Delaware~5K0.85×
41Colorado~30K0.83×
42Rhode Island~6K0.83×
43Virginia~50K0.82×
44Hawaii~8K0.82×
45Massachusetts~40K0.79×
46New York~100K0.76×
47New Jersey~40K0.75×
48Maryland~30K0.73×
49California~200K0.69×
50Washington, District of Columbia~4K0.58×
Fig. 06

Affinity by region

Affinity by region — Kenny Rogers, United States
0.58×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kenny Rogers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kenny Rogers audience
#·InterestCategoryAffinity×
01Texas Country Music Hall of FameTopic32.94×
02Ronnie MilsapMusic & Radio31.74×
03MacGyverMovies & TV26.59×
04Sam ElliottMovies & TV23.89×
05Touched by an AngelMovies & TV22.83×
06Country Music Hall of Fame and MuseumMusic & Radio22.23×
07Sissy SpacekMovies & TV21.69×
08Friday Night Lights (film)Movies & TV21.47×
09The Alamo (1960 film)Movie / TV Show / Series19.57×
10Dwight YoakamMusic & Radio17.11×
11FrasierMovies & TV16.24×
12NCIS (franchise)Movies & TV14.28×
13Tara ReidMovies & TV13.63×
14Dolly PartonMusic & Radio10.81×
15Beverly Hills, 90210Movies & TV10.75×
16Alan JacksonMusic & Radio9.49×
17Sharon OsbourneMovies & TV8.55×
18Willie NelsonMusic & Radio6.81×
19Daily MailNews3.42×
20JesusPolitics & Society2.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kenny Rogers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kenny Rogers audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.76×
PatriotismCONSERVATISM1.48×
Community OrientationOPEN1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kenny Rogers audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Early Adopter MentalityPOWER0.82×
Design AffinityPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kenny Rogers have in United States?

Kenny Rogers has an estimated audience of 2,380,010 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Kenny Rogers fans?

59.6% of Kenny Rogers fans are female, 40.4% are male, with an average age of 49.0 years.

03

Which brands do Kenny Rogers fans like most?

Kenny Rogers fans show strongest brand affinity for Sam Elliott (23.89×), Dolly Parton (10.81×), and Sissy Spacek (21.69×) over the country average.

04

Where do Kenny Rogers fans live in United States?

Kenny Rogers fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Kenny Rogers fans also like?

Beyond Kenny Rogers itself, the audience over-indexes on Dolly Parton (10.81×), Sissy Spacek (21.69×), MacGyver (26.59×), and NCIS (franchise) (14.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Kenny Rogers audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kenny Rogers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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