Kent State University Audience in United States

Kent State University logo

Kent State University has an estimated audience of 715,671 people in United States. 53.5% are female, 46.5% are male, average age 34.9. Top regions: Ohio, Pennsylvania, California. Top brand affinities: Sinaloa, Israel, Keegan Bradley, Google Photos, Jill Scott.

The average Kent State University fan in United States is 34.9 years old, balanced, and lives primarily in Ohio. The audience is concentrated in Ohio, Pennsylvania, California. Top brand affinities include Sinaloa, Israel, Keegan Bradley, with strongest over-indexing on Sinaloa (8.73× the country average). Demographically, the Kent State University audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Community Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: POI · Subtype: University

Demographics of Kent State University fans

Demographic split for Kent State University audience in United States
MetricValue
Female53.5%
Male46.5%
Average age34.9
Estimated audience size715,671

Audience persona

The typical Kent State University fan in United States is balanced, around 34.9 years old, with strong Community Orientation tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Kent State University in United States
RegionReachAffinity
Ohio424,34219.25×
Pennsylvania43,6941.81×
California30,2150.38×
Texas29,3850.48×
New York29,3130.73×
Florida25,4170.52×
Michigan25,4021.36×
Illinois20,6940.87×
Georgia15,5210.7×
Virginia15,2670.88×
North Carolina13,6800.64×
Maryland13,4751.1×
Tennessee13,3900.93×
New Jersey12,1230.67×
Indiana10,7390.82×
Massachusetts9,1270.65×
Kentucky8,7560.98×
Washington7,4200.52×
Missouri6,6950.58×
South Carolina6,6910.62×
Alabama6,6470.66×
West Virginia6,0051.8×
Arizona5,8770.4×
Wisconsin5,7980.54×
Colorado5,7390.51×
Minnesota4,7070.46×
Louisiana4,6320.5×
Connecticut4,6230.64×
Oklahoma3,5310.44×
Oregon3,2070.39×
Washington, District of Columbia3,1991.49×
Kansas3,0990.55×
Iowa2,9540.5×
Mississippi2,8060.48×
Arkansas2,5070.43×
Nevada2,2790.33×
Utah2,1530.34×
Nebraska1,8150.51×
New Hampshire1,5360.54×
Rhode Island1,2820.56×
Idaho1,2540.35×
Delaware1,2140.61×
New Mexico1,2080.34×
Maine1,2070.47×
Hawaii9040.29×
South Dakota8000.48×
North Dakota7120.48×
Vermont6770.54×
Montana6250.32×
Alaska4250.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kent State University audience
BrandAffinityCategory
Sinaloa8.73×Travel & Leisure
Israel2.73×Travel & Leisure
Keegan Bradley6.63×Sports
Google Photos1.98×Technology & Electronics
Jill Scott4.22×Music & Radio
The Kessler19.7×Arts & Culture
Captain America (1990 film)2.96×Movies & TV
South Asian cuisine5.41×Food & Beverages
Home staging2.97×Home & Garden
Nebraska Cornhuskers football1.99×Sports
Jeep Wagoneer2.91×Cars & Mobility
Noodle (Gorillaz)1.82×Music & Radio
Chalco de Díaz Covarrubias7.54×Travel & Leisure
TeachHUB1.93×Business & Career
Glossier2.31×Beauty & Wellness
Powell's Books5.56×Shopping
Quiche4.85×Food & Beverages
Charlamagne Tha God3.6×Movies & TV
Kendal13.57×Travel & Leisure
CAC 401.94×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kent State University audience
TraitClusterScore
Community OrientationOPEN1.34
Early Adopter MentalityPOWER1.34
IndulgenceJOY1.27
ExtroversionTHRILL1.25
DIY MentalityTHRILL1.24
SustainabilityBALANCE1.17

Worldwide distribution

Worldwide audience distribution share by country for Kent State University
CountryShare
United States71.7%
Japan6.4%
Italy2.4%

See Kent State University audiences in other countries

More University audiences in United States

Frequently asked questions

How many fans does Kent State University have in United States?

Kent State University has an estimated audience of 715,671 people in United States, concentrated in Ohio and Pennsylvania.

What is the gender split and age of Kent State University fans?

53.5% of Kent State University fans are female, 46.5% are male, with an average age of 34.9 years.

Which brands do Kent State University fans like most?

Kent State University fans show strongest brand affinity for Sinaloa (8.73×), Israel (2.73×), and Keegan Bradley (6.63×) over the country average.

Where do Kent State University fans live in United States?

Kent State University fans in United States are most concentrated in Ohio (reach 424,342), Pennsylvania (reach 43,694), and California (reach 30,215). These three regions account for the largest share of the active audience.

What other brands do Kent State University fans also like?

Beyond Kent State University itself, the audience over-indexes on Israel (2.73×), Keegan Bradley (6.63×), Google Photos (1.98×), and Jill Scott (4.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kent State University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.