Kevin Owens Audience in United States

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Kevin Owens has an estimated audience of 611,894 people in United States. 28.0% are female, 72.0% are male, average age 37.7. Top regions: Texas, California, Florida. Top brand affinities: Aaron Rodgers, Google Maps, Capital One, CarGurus, Autism Awareness.

The average Kevin Owens fan in United States is 37.7 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Aaron Rodgers, Google Maps, Capital One, with strongest over-indexing on Aaron Rodgers (11.44× the country average). Demographically, the Kevin Owens audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Wrestling

Demographics of Kevin Owens fans

Demographic split for Kevin Owens audience in United States
MetricValue
Female28.0%
Male72.0%
Average age37.7
Estimated audience size611,894

Audience persona

The typical Kevin Owens fan in United States is more male, around 37.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Aaron Rodgers.

Top regions in United States

Top regions ranked by reach for Kevin Owens in United States
RegionReachAffinity
Texas50,5010.96×
California48,0760.71×
Florida41,8601.01×
New York41,4951.21×
Pennsylvania29,7661.44×
Ohio26,7031.42×
Illinois24,9541.22×
North Carolina22,0171.2×
Georgia20,3371.08×
Michigan19,2651.2×
New Jersey17,3981.12×
Tennessee16,4121.34×
Indiana15,6591.4×
Virginia15,4661.04×
Kentucky12,4581.62×
Massachusetts11,9820.99×
Missouri11,3541.15×
South Carolina11,2671.22×
Maryland10,9311.04×
Wisconsin10,2781.12×
Louisiana9,2461.17×
Alabama8,5181×
Minnesota8,3320.95×
Oklahoma8,0451.18×
Washington7,9110.64×
Arizona7,7170.62×
Connecticut6,9871.14×
Mississippi6,6451.32×
Arkansas6,2191.23×
Iowa5,7251.14×
Colorado5,5750.58×
Nevada5,3640.91×
Oregon4,6400.66×
Kansas4,6060.96×
West Virginia4,5971.61×
Nebraska3,0510.99×
Utah3,0270.55×
New Mexico2,5230.82×
New Hampshire2,3540.98×
Rhode Island2,2441.15×
Maine2,0960.96×
Idaho1,7970.59×
Delaware1,7951.06×
Hawaii1,6580.63×
Washington, District of Columbia1,1940.65×
South Dakota1,1850.84×
North Dakota1,1050.88×
Vermont8790.82×
Montana8110.48×
Wyoming5520.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kevin Owens audience
BrandAffinityCategory
Aaron Rodgers11.44×Sports
Google Maps5.57×Internet & Social Media
Capital One5.09×Business & Career
CarGurus7.26×Cars & Mobility
Autism Awareness9.82×Health
WWE SmackDown11.77×Sports
Luka Dončić10.86×Sports
Indeed.com4.08×Business & Career
Diabetes mellitus awareness6.62×Health
Bruce Willis6.97×Movies & TV
Beetlejuice4.55×Movies & TV
Circle K5.95×Shopping
Singer-songwriter3.33×Music & Radio
Roman Reigns11.23×Sports
Enterprise Rent-A-Car4.77×Cars & Mobility
Microblogging6.97×Technology & Electronics
Randy Orton13.14×Sports
Planet Fitness2.89×Sports
Twin Peaks6.18×Movies & TV
Margot Robbie6.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kevin Owens audience
TraitClusterScore
Early Adopter MentalityPOWER1.35
LGBTQ+ IdentityOPEN1.3
ExtroversionTHRILL1.22
PatriotismCONSERVATISM1.14
Social Media UsageJOY1.09
Risk AppetiteTHRILL1.09

Worldwide distribution

Worldwide audience distribution share by country for Kevin Owens
CountryShare
United States40.4%
Canada8.4%
United Kingdom8.0%

See Kevin Owens audiences in other countries

More Wrestling audiences in United States

Frequently asked questions

How many fans does Kevin Owens have in United States?

Kevin Owens has an estimated audience of 611,894 people in United States, concentrated in Texas and California.

What is the gender split and age of Kevin Owens fans?

28.0% of Kevin Owens fans are female, 72.0% are male, with an average age of 37.7 years.

Which brands do Kevin Owens fans like most?

Kevin Owens fans show strongest brand affinity for Aaron Rodgers (11.44×), Google Maps (5.57×), and Capital One (5.09×) over the country average.

Where do Kevin Owens fans live in United States?

Kevin Owens fans in United States are most concentrated in Texas (reach 50,501), California (reach 48,076), and Florida (reach 41,860). These three regions account for the largest share of the active audience.

What other brands do Kevin Owens fans also like?

Beyond Kevin Owens itself, the audience over-indexes on Google Maps (5.57×), Capital One (5.09×), CarGurus (7.26×), and Autism Awareness (9.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kevin Owens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.