Lawrence Welk Audience in United States

Lawrence Welk logo

Lawrence Welk has an estimated audience of 369,926 people in United States. 71.8% are female, 28.2% are male, average age 42.9. Top regions: California, Florida, Ohio. Top brand affinities: Lulu 黃路梓茵, Stamp collecting, Minnesota, Justice, Meals on Wheels.

The average Lawrence Welk fan in United States is 42.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Ohio. Top brand affinities include Lulu 黃路梓茵, Stamp collecting, Minnesota, with strongest over-indexing on Lulu 黃路梓茵 (4.85× the country average). Demographically, the Lawrence Welk audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Quality Awareness, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Lawrence Welk fans

Demographic split for Lawrence Welk audience in United States
MetricValue
Female71.8%
Male28.2%
Average age42.9
Estimated audience size369,926

Audience persona

The typical Lawrence Welk fan in United States is more female, around 42.9 years old, with strong Quality Awareness tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Lawrence Welk in United States
RegionReachAffinity
California30,2520.74×
Florida20,2030.81×
Ohio13,8141.21×
New York13,6400.66×
Texas12,9240.41×
Illinois12,6201.02×
Pennsylvania12,0960.97×
Michigan9,4910.98×
Wisconsin9,3551.68×
Minnesota8,3591.58×
Indiana7,7371.14×
North Carolina7,0860.64×
Massachusetts6,8940.95×
Arizona6,7430.89×
Iowa6,6022.17×
Washington6,3930.86×
Tennessee6,2400.84×
Georgia5,9590.52×
Virginia5,5730.62×
South Carolina5,2590.94×
New Jersey4,9680.53×
Missouri4,9550.83×
Oklahoma4,9481.2×
Alabama4,9150.95×
Kentucky4,4530.96×
Colorado4,1670.71×
Louisiana4,0990.86×
Oregon3,6800.87×
Maryland3,2330.51×
Kansas3,1681.09×
Nebraska3,1661.71×
Idaho3,0981.67×
Nevada3,0320.85×
North Dakota2,8463.75×
Connecticut2,2510.61×
Utah2,2130.67×
Montana1,9361.89×
New Mexico1,7990.97×
Arkansas1,6110.53×
West Virginia1,5730.91×
Mississippi1,4790.49×
Rhode Island1,4641.24×
New Hampshire1,4410.99×
South Dakota1,4371.68×
Maine1,4231.07×
Hawaii6570.41×
Delaware6560.64×
Wyoming6501.18×
Washington, District of Columbia5900.53×
Vermont4260.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lawrence Welk audience
BrandAffinityCategory
Lulu 黃路梓茵4.85×Movies & TV
Stamp collecting5.81×Home & Garden
Minnesota2.11×Travel & Leisure
Justice3.26×Politics & Society
Meals on Wheels5.81×Food & Beverages
Nebraska2×Travel & Leisure
JDM Cars5.81×Cars & Mobility
Liberace5.81×Music & Radio
Historic site2.89×Arts & Culture
Redemption (theology)5.81×Politics & Society
Sinaloa2.31×Travel & Leisure
Kendra Scott1.5×Fashion & Accessoires
Fairy godmother3.71×Literature
Governor of Michigan3.6×Politics & Society
Public speaking1.83×Politics & Society
Goop2.31×Internet & Social Media
Jeep Wagoneer2.44×Cars & Mobility
WKRN-TV2.71×Movies & TV
Sailor2×Travel & Leisure
Vocal harmony1.81×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lawrence Welk audience
TraitClusterScore
Quality AwarenessPREMIUM1.57
Family OrientationCONSERVATISM1.45
IndulgenceJOY1.38
Design AffinityPREMIUM1.36
TravellingTHRILL1.35
Luxury OrientationPREMIUM1.32

Worldwide distribution

Worldwide audience distribution share by country for Lawrence Welk
CountryShare
United States98.4%
Germany1.2%
Italy0.4%

See Lawrence Welk audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Lawrence Welk have in United States?

Lawrence Welk has an estimated audience of 369,926 people in United States, concentrated in California and Florida.

What is the gender split and age of Lawrence Welk fans?

71.8% of Lawrence Welk fans are female, 28.2% are male, with an average age of 42.9 years.

Which brands do Lawrence Welk fans like most?

Lawrence Welk fans show strongest brand affinity for Lulu 黃路梓茵 (4.85×), Stamp collecting (5.81×), and Minnesota (2.11×) over the country average.

Where do Lawrence Welk fans live in United States?

Lawrence Welk fans in United States are most concentrated in California (reach 30,252), Florida (reach 20,203), and Ohio (reach 13,814). These three regions account for the largest share of the active audience.

What other brands do Lawrence Welk fans also like?

Beyond Lawrence Welk itself, the audience over-indexes on Stamp collecting (5.81×), Minnesota (2.11×), Justice (3.26×), and Meals on Wheels (5.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lawrence Welk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.