A data profile of the people who buy, follow and care about Liberace in United States — modelled from more than twelve digital signal sources. Liberace has an estimated audience of 1,090,716 people in United States.
The average Liberace fan in United States is 51.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Discount Tire, Elderly care, FedEx, with strongest over-indexing on Discount Tire (4.43× the country average).
Demographically, the Liberace audience skews balanced with an average age of 51.0, and over-indexes on personality traits such as Family Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Liberace fan in United States is balanced, around 51.0 years old, with strong Family Orientation tendencies and a notable affinity for Discount Tire.
The key figures that characterise the Liberace profile in United States.
50.4% are female, 49.6% are male, average age 51.0.
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 51.0 |
| Estimated audience size | 1,090,716 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 7% | |
| 30-39 | 14% | |
| 40-49 | 30% | |
| 50+ | 49% |
Where the Liberace audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~9K | 1.61× | |
| 02 | Nevada | ~20K | 1.57× | |
| 03 | Wisconsin | ~20K | 1.37× | |
| 04 | Oregon | ~10K | 1.17× | |
| 05 | Rhode Island | ~4K | 1.14× | |
| 06 | Arizona | ~20K | 1.09× | |
| 07 | Illinois | ~40K | 1.07× | |
| 08 | California | ~100K | 1.06× | |
| 09 | Massachusetts | ~20K | 1.06× | |
| 10 | Connecticut | ~10K | 1.05× | |
| 11 | New Hampshire | ~5K | 1.05× | |
| 12 | New York | ~60K | 1.04× | |
| 13 | Maine | ~4K | 1.04× | |
| 14 | Pennsylvania | ~40K | 1.03× | |
| 15 | Ohio | ~30K | 1.03× | |
| 16 | Washington | ~20K | 1.03× | |
| 17 | Utah | ~10K | 1.03× | |
| 18 | Washington, District of Columbia | ~3K | 1.02× | |
| 19 | Missouri | ~20K | 1.01× | |
| 20 | Kentucky | ~10K | 1.01× | |
| 21 | West Virginia | ~5K | 1.01× | |
| 22 | Vermont | ~2K | 1.01× | |
| 23 | Tennessee | ~20K | 1.00× | |
| 24 | Colorado | ~20K | 1.00× | |
| 25 | Minnesota | ~20K | 1.00× | |
| 26 | Indiana | ~20K | 0.99× | |
| 27 | Montana | ~3K | 0.99× | |
| 28 | New Jersey | ~30K | 0.98× | |
| 29 | Oklahoma | ~10K | 0.98× | |
| 30 | Louisiana | ~10K | 0.97× | |
| 31 | Michigan | ~30K | 0.96× | |
| 32 | Kansas | ~8K | 0.96× | |
| 33 | Alaska | ~2K | 0.95× | |
| 34 | Iowa | ~8K | 0.94× | |
| 35 | Idaho | ~5K | 0.94× | |
| 36 | Florida | ~70K | 0.93× | |
| 37 | Arkansas | ~8K | 0.93× | |
| 38 | Alabama | ~10K | 0.92× | |
| 39 | North Dakota | ~2K | 0.92× | |
| 40 | Nebraska | ~5K | 0.91× | |
| 41 | Delaware | ~3K | 0.91× | |
| 42 | Texas | ~80K | 0.90× | |
| 43 | Georgia | ~30K | 0.88× | |
| 44 | North Carolina | ~30K | 0.88× | |
| 45 | Virginia | ~20K | 0.88× | |
| 46 | Maryland | ~20K | 0.87× | |
| 47 | Mississippi | ~8K | 0.86× | |
| 48 | South Carolina | ~10K | 0.84× | |
| 49 | South Dakota | ~2K | 0.84× | |
| 50 | Hawaii | ~4K | 0.77× |
The strongest cross-interests of the Liberace audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Elderly care | Health | 11.46× | ||
| 02 | Cyndi Lauper | Music & Radio | 8.07× | ||
| 03 | Art Deco | Arts & Culture | 7.65× | ||
| 04 | Baking powder | Food & Beverages | 7.42× | ||
| 05 | Phil Collins | Music & Radio | 7.21× | ||
| 06 | Hyatt | Travel & Leisure | 6.20× | ||
| 07 | Bob Dylan | Music & Radio | 5.84× | ||
| 08 | Discount Tire | Shopping | 4.43× | ||
| 09 | Rail transport | Travel & Leisure | 3.86× | ||
| 10 | Non-alcoholic beverage | Food & Beverages | 3.77× | ||
| 11 | FedEx | Business & Career | 3.64× | ||
| 12 | Renewable energy | Business & Career | 3.55× | ||
| 13 | Public transport | Cars & Mobility | 3.36× | ||
| 14 | Weather forecasting | Home & Garden | 3.33× | ||
| 15 | Innovation | Business & Career | 3.04× | ||
| 16 | Solar energy | Home & Garden | 2.97× | ||
| 17 | Nonprofit organization | Politics & Society | 1.87× | ||
| 18 | Internet & Social Media | 1.85× | |||
| 19 | EBay | Shopping | 1.71× | ||
| 20 | CNN | Movies & TV | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 5.93× | |
| Indulgence | JOY | 2.24× | |
| Tradition | CONSERVATISM | 1.87× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.48× | |
| Extroversion | THRILL | 0.52× | |
| Luxury Orientation | PREMIUM | 0.54× |
Liberace has an estimated audience of 1,090,716 people in United States, concentrated in California and Texas.
50.4% of Liberace fans are female, 49.6% are male, with an average age of 51.0 years.
Liberace fans show strongest brand affinity for Discount Tire (4.43×), Elderly care (11.46×), and FedEx (3.64×) over the country average.
Liberace fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Liberace itself, the audience over-indexes on Elderly care (11.46×), FedEx (3.64×), Art Deco (7.65×), and Rail transport (3.86×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Liberace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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