A data profile of the people who buy, follow and care about Lemuria in United States — modelled from more than twelve digital signal sources. Lemuria has an estimated audience of 722,105 people in United States.
The average Lemuria fan in United States is 35.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dead Kennedys, Fiona Apple, Bon Iver, with strongest over-indexing on Dead Kennedys (102.93× the country average).
Demographically, the Lemuria audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Tradition, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Lemuria fan in United States is more male, around 35.9 years old, with strong Tradition tendencies and a notable affinity for Dead Kennedys.
The key figures that characterise the Lemuria profile in United States.
32.2% are female, 67.8% are male, average age 35.9.
| Metric | Value |
|---|---|
| Female | 32.2% |
| Male | 67.8% |
| Average age | 35.9 |
| Estimated audience size | 722,105 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 36% | |
| 30-39 | 27% | |
| 40-49 | 13% | |
| 50+ | 10% |
Where the Lemuria audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~9K | 2.65× | |
| 02 | Mississippi | ~20K | 2.32× | |
| 03 | Oregon | ~20K | 1.76× | |
| 04 | California | ~100K | 1.39× | |
| 05 | Washington | ~20K | 1.27× | |
| 06 | Nevada | ~9K | 1.09× | |
| 07 | New Mexico | ~4K | 1.08× | |
| 08 | Maine | ~3K | 1.08× | |
| 09 | Utah | ~8K | 1.07× | |
| 10 | Montana | ~2K | 1.06× | |
| 11 | Alaska | ~2K | 1.06× | |
| 12 | Idaho | ~4K | 1.04× | |
| 13 | Arizona | ~20K | 1.03× | |
| 14 | Vermont | ~1K | 1.03× | |
| 15 | Colorado | ~10K | 1.02× | |
| 16 | New Hampshire | ~3K | 0.97× | |
| 17 | Oklahoma | ~9K | 0.96× | |
| 18 | Arkansas | ~6K | 0.95× | |
| 19 | Kentucky | ~10K | 0.94× | |
| 20 | Louisiana | ~10K | 0.92× | |
| 21 | Missouri | ~10K | 0.91× | |
| 22 | Wisconsin | ~10K | 0.91× | |
| 23 | Georgia | ~20K | 0.90× | |
| 24 | Tennessee | ~10K | 0.90× | |
| 25 | Massachusetts | ~10K | 0.90× | |
| 26 | Connecticut | ~7K | 0.90× | |
| 27 | West Virginia | ~3K | 0.90× | |
| 28 | Florida | ~50K | 0.89× | |
| 29 | Virginia | ~20K | 0.89× | |
| 30 | Kansas | ~6K | 0.89× | |
| 31 | Maryland | ~10K | 0.88× | |
| 32 | Delaware | ~2K | 0.88× | |
| 33 | North Dakota | ~1K | 0.88× | |
| 34 | Minnesota | ~10K | 0.87× | |
| 35 | South Dakota | ~2K | 0.87× | |
| 36 | North Carolina | ~20K | 0.86× | |
| 37 | New York | ~40K | 0.85× | |
| 38 | Michigan | ~20K | 0.85× | |
| 39 | Alabama | ~10K | 0.85× | |
| 40 | Rhode Island | ~2K | 0.85× | |
| 41 | Pennsylvania | ~20K | 0.84× | |
| 42 | Illinois | ~20K | 0.84× | |
| 43 | Ohio | ~20K | 0.84× | |
| 44 | Iowa | ~6K | 0.84× | |
| 45 | Texas | ~60K | 0.83× | |
| 46 | Indiana | ~10K | 0.83× | |
| 47 | Nebraska | ~3K | 0.83× | |
| 48 | Washington, District of Columbia | ~2K | 0.83× | |
| 49 | South Carolina | ~10K | 0.82× | |
| 50 | New Jersey | ~20K | 0.80× |
The strongest cross-interests of the Lemuria audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dead Kennedys | Music & Radio | 102.93× | ||
| 02 | Bon Iver | Music & Radio | 31.81× | ||
| 03 | Fiona Apple | Music & Radio | 31.79× | ||
| 04 | Fugazi | Music & Radio | 31.40× | ||
| 05 | The Kills | Music & Radio | 26.94× | ||
| 06 | Drain cleaner | Home & Garden | 22.24× | ||
| 07 | Kim Coates | Movies & TV | 20.00× | ||
| 08 | Franz Ferdinand (band) | Music & Radio | 20.00× | ||
| 09 | Die Antwoord | Music & Radio | 20.00× | ||
| 10 | Moby | Music & Radio | 20.00× | ||
| 11 | The Hives | Music & Radio | 18.99× | ||
| 12 | Mac DeMarco | Music & Radio | 18.35× | ||
| 13 | Iggy Pop | Music & Radio | 17.30× | ||
| 14 | Courtney Love | Music & Radio | 11.79× | ||
| 15 | Deftones | Music & Radio | 10.52× | ||
| 16 | Bob Dylan | Music & Radio | 7.68× | ||
| 17 | Graphic novel | Literature | 6.25× | ||
| 18 | Internet & Social Media | 2.26× | |||
| 19 | Trader Joe's | Shopping | 2.13× | ||
| 20 | Alcoholic beverages | Food & Beverages | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.92× | |
| Patriotism | CONSERVATISM | 1.66× | |
| Sustainability | BALANCE | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.69× | |
| Pet Ownership | JOY | 0.74× | |
| Luxury Orientation | PREMIUM | 0.76× |
Lemuria has an estimated audience of 722,105 people in United States, concentrated in California and Texas.
32.2% of Lemuria fans are female, 67.8% are male, with an average age of 35.9 years.
Lemuria fans show strongest brand affinity for Dead Kennedys (102.93×), Fiona Apple (31.79×), and Bon Iver (31.81×) over the country average.
Lemuria fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Lemuria itself, the audience over-indexes on Fiona Apple (31.79×), Bon Iver (31.81×), The Kills (26.94×), and Fugazi (31.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Lemuria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.