Livewire (DC Comics) Audience in United States

Livewire (DC Comics) logo

Livewire (DC Comics) has an estimated audience of 345,364 people in United States. 34.1% are female, 65.9% are male, average age 36.3. Top regions: California, Texas, Florida. Top brand affinities: Israel, Urban Outfitters, Home construction, Tipsy Elves, Minnesota.

The average Livewire (DC Comics) fan in United States is 36.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Urban Outfitters, Home construction, with strongest over-indexing on Israel (3.03× the country average). Demographically, the Livewire (DC Comics) audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character

Demographics of Livewire (DC Comics) fans

Demographic split for Livewire (DC Comics) audience in United States
MetricValue
Female34.1%
Male65.9%
Average age36.3
Estimated audience size345,364

Audience persona

The typical Livewire (DC Comics) fan in United States is more male, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Livewire (DC Comics) in United States
RegionReachAffinity
California48,1131.27×
Texas25,4190.86×
Florida23,5801.01×
New York19,0450.99×
Illinois13,3301.16×
Virginia12,7021.51×
Georgia11,9501.12×
Ohio10,0860.95×
Pennsylvania9,6130.83×
Washington9,3531.35×
Wisconsin9,1971.77×
North Carolina9,0260.87×
Michigan8,7110.96×
Louisiana8,6061.93×
Arizona8,5531.21×
New Jersey6,6190.75×
Tennessee6,2300.9×
Oregon6,2011.57×
Massachusetts6,0740.89×
Indiana5,9840.95×
Colorado5,7591.06×
Minnesota5,6601.14×
Missouri5,545
Maryland5,2250.88×
South Carolina4,2410.82×
Alabama4,1340.86×
Kentucky4,0050.93×
Utah3,4751.12×
Oklahoma3,2120.84×
Nevada2,8700.86×
Connecticut2,7590.8×
Iowa2,6350.93×
Arkansas2,4070.85×
Kansas2,3670.87×
Mississippi2,0600.72×
North Dakota1,7142.42×
Idaho1,5920.92×
Nebraska1,4290.82×
Washington, District of Columbia1,2221.18×
New Mexico1,1780.68×
New Hampshire1,1710.86×
West Virginia1,1180.7×
Hawaii1,1100.75×
Maine9820.79×
Montana8710.91×
South Dakota7200.9×
Rhode Island6670.61×
Delaware6140.64×
Alaska5810.79×
Vermont5290.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Livewire (DC Comics) audience
BrandAffinityCategory
Israel3.03×Travel & Leisure
Urban Outfitters2.35×Shopping
Home construction1.78×Home & Garden
Tipsy Elves11.97×Shopping
Minnesota1.9×Travel & Leisure
Product design1.93×Business & Career
N1 road (South Africa)3.91×Travel & Leisure
Arrietty12.99×Movies & TV
Life of Pi6.88×Movies & TV
Academy Award for Best Original Score11.19×Movies & TV
Vocal harmony2.86×Music & Radio
Iyanla Vanzant9.02×Business & Career
Jaws3.26×Movies & TV
Home staging3.07×Home & Garden
Nebraska Cornhuskers football2.02×Sports
Northrop Grumman3.55×Business & Career
Nurse education1.81×Kids & Family
Kennesaw State University7.11×Business & Career
JDSU1.59×Business & Career
Equinix7.01×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Livewire (DC Comics) audience
TraitClusterScore
PatriotismCONSERVATISM1.75
Risk AppetiteTHRILL1.74
Need for SecurityCONSERVATISM1.71
Early Adopter MentalityPOWER1.49
Luxury OrientationPREMIUM1.48
Quality AwarenessPREMIUM1.36

Worldwide distribution

Worldwide audience distribution share by country for Livewire (DC Comics)
CountryShare
United States44.8%
Australia9.4%
United Kingdom9.2%

See Livewire (DC Comics) audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Livewire (DC Comics) have in United States?

Livewire (DC Comics) has an estimated audience of 345,364 people in United States, concentrated in California and Texas.

What is the gender split and age of Livewire (DC Comics) fans?

34.1% of Livewire (DC Comics) fans are female, 65.9% are male, with an average age of 36.3 years.

Which brands do Livewire (DC Comics) fans like most?

Livewire (DC Comics) fans show strongest brand affinity for Israel (3.03×), Urban Outfitters (2.35×), and Home construction (1.78×) over the country average.

Where do Livewire (DC Comics) fans live in United States?

Livewire (DC Comics) fans in United States are most concentrated in California (reach 48,113), Texas (reach 25,419), and Florida (reach 23,580). These three regions account for the largest share of the active audience.

What other brands do Livewire (DC Comics) fans also like?

Beyond Livewire (DC Comics) itself, the audience over-indexes on Urban Outfitters (2.35×), Home construction (1.78×), Tipsy Elves (11.97×), and Minnesota (1.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Livewire (DC Comics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.