Rascasse Audience Intelligence

Maksim Chmerkovskiy Audience in United States

A data profile of the people who buy, follow and care about Maksim Chmerkovskiy in United States — modelled from more than twelve digital signal sources. Maksim Chmerkovskiy has an estimated audience of 557,066 people in United States.

#12among Dancer in United States#8254among Person in United States#6408in Movies & TV

The average Maksim Chmerkovskiy fan in United States is 46.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Erin Andrews, Chicano rap, Bank of America, with strongest over-indexing on Erin Andrews (167.5× the country average).

Demographically, the Maksim Chmerkovskiy audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Community Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Maksim Chmerkovskiy fan in United States is more female, around 46.9 years old, with strong Community Orientation tendencies and a notable affinity for Erin Andrews.

Category: Movies & TV · Type: Person · Subtype: Dancer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Maksim Chmerkovskiy profile in United States.

Audience size
557K
in United States
Gender
83.7%♀
16.3% male
Age
46.9
average years
Country rank
#34377
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Maksim Chmerkovskiy fans

83.7% are female, 16.3% are male, average age 46.9.

Fig. 02

Gender split

83.7%
Female
16.3%
Male
Demographic split for Maksim Chmerkovskiy audience in United States
MetricValue
Female83.7%
Male16.3%
Average age46.9
Estimated audience size557,066
Fig. 03

Age distribution

Ø 46.9
average years
Age distribution of the Maksim Chmerkovskiy audience in United States
Age bracketShare%
16-198%
20-2910%
30-3916%
40-4927%
50+39%
Fig. 04

Worldwide distribution

80.9%

of the worldwide Maksim Chmerkovskiy audience comes from United States.

Worldwide audience distribution share by country for Maksim Chmerkovskiy
CountryShare
United States80.9%
Canada6.9%
United Kingdom3.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maksim Chmerkovskiy audience in United States is strongest.

Fig. 05

Top regions by affinity

Maksim Chmerkovskiy fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~20K1.37×
02New Hampshire~3K1.34×
03Pennsylvania~20K1.33×
04Utah~6K1.24×
05Connecticut~7K1.23×
06Massachusetts~10K1.22×
07Illinois~20K1.20×
08New York~40K1.17×
09Wisconsin~10K1.17×
10Nevada~6K1.14×
11Rhode Island~2K1.14×
12Ohio~20K1.11×
13Indiana~10K1.11×
14West Virginia~3K1.09×
15Minnesota~9K1.08×
16Kentucky~7K1.07×
17Iowa~5K1.07×
18Nebraska~3K1.06×
19Michigan~20K1.04×
20Arizona~10K1.04×
21Tennessee~10K1.02×
22Alabama~8K1.02×
23Idaho~3K1.01×
24North Dakota~1K1.01×
25Missouri~9K1.00×
26Arkansas~5K1.00×
27Maine~2K1.00×
28Delaware~2K1.00×
29North Carolina~20K0.99×
30Oklahoma~6K0.99×
31Kansas~4K0.98×
32South Carolina~8K0.97×
33Louisiana~7K0.97×
34Florida~40K0.96×
35South Dakota~1K0.96×
36Vermont<1K0.92×
37California~60K0.91×
38Mississippi~4K0.91×
39Virginia~10K0.88×
40Georgia~10K0.87×
41Washington, District of Columbia~1K0.86×
42Oregon~5K0.85×
43Maryland~8K0.84×
44Hawaii~2K0.84×
45Montana~1K0.84×
46Texas~40K0.83×
47Washington~9K0.83×
48Colorado~7K0.82×
49Alaska<1K0.82×
50New Mexico~2K0.81×
Fig. 06

Affinity by region

Affinity by region — Maksim Chmerkovskiy, United States
0.81×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Maksim Chmerkovskiy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Maksim Chmerkovskiy audience
#·InterestCategoryAffinity×
01Erin AndrewsSports167.50×
02Sharon OsbourneMovies & TV33.66×
03Ian SomerhalderMovies & TV31.71×
04Josh DuhamelFashion & Accessoires26.81×
05PoliticoPolitics & Society25.72×
06Chicano rapMusic & Radio25.51×
07Demi MooreMovies & TV25.12×
08Emma RobertsMovies & TV23.27×
09Mick JaggerMusic & Radio22.15×
10Jason SegelMovies & TV21.86×
11Nathan FillionMovies & TV21.02×
12Florida LotteryGames20.00×
13Olivia MunnMovies & TV17.92×
14Jared LetoMovies & TV17.15×
15Diane KeatonMovies & TV16.40×
16Zac EfronMovies & TV16.21×
17Michigan LotteryGames14.94×
18Adriana LimaFashion & Accessoires14.73×
19Bank of AmericaBusiness & Career12.25×
20Google MapsInternet & Social Media4.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Maksim Chmerkovskiy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Maksim Chmerkovskiy audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.72×
IndividualismJOY1.56×
SpiritualityBALANCE1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Maksim Chmerkovskiy audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.77×
ExtroversionTHRILL0.83×
Early Adopter MentalityPOWER0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Maksim Chmerkovskiy have in United States?

Maksim Chmerkovskiy has an estimated audience of 557,066 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Maksim Chmerkovskiy fans?

83.7% of Maksim Chmerkovskiy fans are female, 16.3% are male, with an average age of 46.9 years.

03

Which brands do Maksim Chmerkovskiy fans like most?

Maksim Chmerkovskiy fans show strongest brand affinity for Erin Andrews (167.5×), Chicano rap (25.51×), and Bank of America (12.25×) over the country average.

04

Where do Maksim Chmerkovskiy fans live in United States?

Maksim Chmerkovskiy fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Maksim Chmerkovskiy fans also like?

Beyond Maksim Chmerkovskiy itself, the audience over-indexes on Chicano rap (25.51×), Bank of America (12.25×), Demi Moore (25.12×), and Sharon Osbourne (33.66×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Maksim Chmerkovskiy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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