Marge Simpson Audience in United States

Marge Simpson logo

Marge Simpson has an estimated audience of 1,054,073 people in United States. 72.3% are female, 27.7% are male, average age 40.4. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Elsword, Pillow, JTV (Indonesia), Buying and Selling Real Estate.

The average Marge Simpson fan in United States is 40.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Elsword, Pillow, with strongest over-indexing on Nationality (4× the country average). Demographically, the Marge Simpson audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Spirituality, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Fictional Character

Demographics of Marge Simpson fans

Demographic split for Marge Simpson audience in United States
MetricValue
Female72.3%
Male27.7%
Average age40.4
Estimated audience size1,054,073

Audience persona

The typical Marge Simpson fan in United States is more female, around 40.4 years old, with strong Spirituality tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Marge Simpson in United States
RegionReachAffinity
California144,7341.25×
Texas108,1631.19×
Florida69,9470.98×
New York58,7381×
Pennsylvania39,7281.12×
Illinois38,9601.11×
Ohio36,1271.11×
Georgia32,7881.01×
Michigan31,6521.15×
North Carolina31,1420.98×
New Jersey26,6550.99×
Arizona23,3801.09×
Virginia23,3790.91×
Washington21,6971.03×
Indiana21,5171.12×
Tennessee21,3731.01×
Massachusetts19,6480.95×
Missouri18,3921.08×
Maryland17,8390.98×
Colorado17,5751.06×
Minnesota14,8690.98×
Wisconsin14,7900.93×
Alabama14,4350.98×
South Carolina14,3450.9×
Louisiana14,2751.05×
Kentucky14,1161.07×
Oregon14,0271.16×
Oklahoma13,8961.19×
Nevada10,7821.06×
Utah10,4941.11×
Connecticut10,3030.97×
Kansas9,9331.2×
Arkansas9,3601.08×
Iowa8,8351.02×
Mississippi8,3040.96×
New Mexico6,1441.16×
Nebraska5,4171.02×
West Virginia5,2961.08×
Idaho5,1800.98×
New Hampshire3,7540.9×
Maine3,4300.91×
Hawaii3,3940.75×
Rhode Island2,8920.86×
Montana2,5540.87×
Delaware2,4390.84×
Washington, District of Columbia2,2450.71×
South Dakota1,9210.79×
North Dakota1,8290.84×
Alaska1,8090.8×
Vermont1,4740.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marge Simpson audience
BrandAffinityCategory
Nationality4×Politics & Society
Elsword20.63×Games
Pillow2.02×Home & Garden
JTV (Indonesia)2×
Buying and Selling Real Estate2.73×Home & Garden
Jack White1.58×Movies & TV
Graham Coxon10.77×Music & Radio
Buying a House1.88×Home & Garden
Mackenzie Foy2.01×Fashion & Accessoires
Mad About You3.11×Movies & TV
Erie County, New York2.31×Travel & Leisure
James Madison University3×Business & Career
Boystown7.5×Travel & Leisure
Certified diabetes educator2.98×Business & Career
Brunello Cucinelli1.6×Fashion & Accessoires
Lebanese cuisine1.6×Food & Beverages
REO Speedwagon1.52×Music & Radio
Penn & Teller1.6×Movies & TV
Ext JS5.56×Technology & Electronics
EShakti2×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marge Simpson audience
TraitClusterScore
SpiritualityBALANCE1.27
CreativityOPEN1.11
ExtroversionTHRILL1.11
Family OrientationCONSERVATISM1.11
Convenience OrientationPREMIUM1.06
Price SensitivityPREMIUM1.04

Worldwide distribution

Worldwide audience distribution share by country for Marge Simpson
CountryShare
United States41.8%
Mexico16.8%
Colombia4.8%

See Marge Simpson audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Marge Simpson have in United States?

Marge Simpson has an estimated audience of 1,054,073 people in United States, concentrated in California and Texas.

What is the gender split and age of Marge Simpson fans?

72.3% of Marge Simpson fans are female, 27.7% are male, with an average age of 40.4 years.

Which brands do Marge Simpson fans like most?

Marge Simpson fans show strongest brand affinity for Nationality (4×), Elsword (20.63×), and Pillow (2.02×) over the country average.

Where do Marge Simpson fans live in United States?

Marge Simpson fans in United States are most concentrated in California (reach 144,734), Texas (reach 108,163), and Florida (reach 69,947). These three regions account for the largest share of the active audience.

What other brands do Marge Simpson fans also like?

Beyond Marge Simpson itself, the audience over-indexes on Elsword (20.63×), Pillow (2.02×), JTV (Indonesia) (2×), and Buying and Selling Real Estate (2.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marge Simpson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.