Erie County, New York Audience in United States

Erie County, New York has an estimated audience of 830,664 people in United States. 61.3% are female, 38.7% are male, average age 40.7. Top regions: New York, Colorado, Pennsylvania. Top brand affinities: Buffalo Sabres, Buffalo Bills, Ford Galaxy, Cleveland Guardians, Cleveland Browns.

The average Erie County, New York fan in United States is 40.7 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Colorado, Pennsylvania. Top brand affinities include Buffalo Sabres, Buffalo Bills, Ford Galaxy, with strongest over-indexing on Buffalo Sabres (61.7× the country average). Demographically, the Erie County, New York audience skews more female with an average age of 40.7, and over-indexes on personality traits such as DIY Mentality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Erie County, New York fans

Demographic split for Erie County, New York audience in United States
MetricValue
Female61.3%
Male38.7%
Average age40.7
Estimated audience size830,664

Audience persona

The typical Erie County, New York fan in United States is more female, around 40.7 years old, with strong DIY Mentality tendencies and a notable affinity for Buffalo Sabres.

Top regions in United States

Top regions ranked by reach for Erie County, New York in United States
RegionReachAffinity
New York304,0296.55×
Colorado185,03614.13×
Pennsylvania70,7272.53×
Ohio49,5521.94×
California37,3710.41×
Texas34,9540.49×
Florida29,3140.52×
Illinois15,4890.56×
Virginia14,7820.73×
New Jersey13,4820.64×
North Carolina13,4370.54×
Georgia11,8510.46×
Michigan11,2750.52×
Arizona11,0580.65×
Massachusetts10,4490.64×
Washington8,1250.49×
Maryland7,7660.54×
Indiana7,2070.47×
Tennessee6,9240.42×
Missouri6,9090.52×
Wisconsin6,8430.55×
Minnesota6,4710.54×
South Carolina5,6790.45×
Connecticut5,2050.62×
Utah4,7320.64×
Kentucky4,5290.43×
Oregon4,5120.47×
Oklahoma4,2290.46×
Kansas4,1850.64×
Nebraska3,7510.9×
Alabama3,5940.31×
Iowa3,3860.49×
Nevada3,2460.4×
Louisiana3,0970.29×
New Mexico2,7190.65×
Washington, District of Columbia2,5341.01×
Arkansas2,4170.35×
Wyoming2,2951.86×
Idaho2,0740.5×
Mississippi1,8610.27×
Montana1,6110.7×
New Hampshire1,5580.48×
West Virginia1,5360.4×
Maine1,4410.48×
South Dakota1,3870.72×
Rhode Island1,1910.45×
Vermont1,0790.74×
Delaware1,0670.47×
Hawaii7990.22×
North Dakota7580.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Erie County, New York audience
BrandAffinityCategory
Buffalo Sabres61.7×Sports
Buffalo Bills7.28×Sports
Ford Galaxy17.48×Cars & Mobility
Cleveland Guardians2.84×Sports
Cleveland Browns2.12×Sports
Ice hockey1.6×Sports
Pittsburgh Steelers1.59×Sports
Toronto Maple Leafs3.69×Sports
Crocs1.58×Fashion & Accessoires
Garden centre1.93×Home & Garden
Ice skating1.65×Sports
Pittsburgh Penguins1.92×Sports
PetSmart1.51×Shopping
New York Rangers2.36×Sports
Stadium1.6×Sports
Lacrosse1.65×Sports
Lenovo1.82×Technology & Electronics
Boston Bruins1.57×Sports
BMW X62.82×Cars & Mobility
Columbus Blue Jackets2.51×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Erie County, New York audience
TraitClusterScore
DIY MentalityTHRILL1.29
Community OrientationOPEN1.21
IndividualismJOY1.11
Price SensitivityPREMIUM1.08
Pet OwnershipJOY1.05
ExtroversionTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for Erie County, New York
CountryShare
United States99.8%
Germany0.2%
Italy0.0%

See Erie County, New York audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Erie County, New York have in United States?

Erie County, New York has an estimated audience of 830,664 people in United States, concentrated in New York and Colorado.

What is the gender split and age of Erie County, New York fans?

61.3% of Erie County, New York fans are female, 38.7% are male, with an average age of 40.7 years.

Which brands do Erie County, New York fans like most?

Erie County, New York fans show strongest brand affinity for Buffalo Sabres (61.7×), Buffalo Bills (7.28×), and Ford Galaxy (17.48×) over the country average.

Where do Erie County, New York fans live in United States?

Erie County, New York fans in United States are most concentrated in New York (reach 304,029), Colorado (reach 185,036), and Pennsylvania (reach 70,727). These three regions account for the largest share of the active audience.

What other brands do Erie County, New York fans also like?

Beyond Erie County, New York itself, the audience over-indexes on Buffalo Bills (7.28×), Ford Galaxy (17.48×), Cleveland Guardians (2.84×), and Cleveland Browns (2.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Erie County, New York. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.