A data profile of the people who buy, follow and care about Erie County, New York in United States — modelled from more than twelve digital signal sources. Erie County, New York has an estimated audience of 830,664 people in United States.
The average Erie County, New York fan in United States is 40.7 years old, more female, and lives primarily in Colorado.
The audience is concentrated in Colorado, New York, Pennsylvania.
Top brand affinities include Buffalo Sabres, Buffalo Bills, Ford Galaxy, with strongest over-indexing on Buffalo Sabres (63.73× the country average).
Demographically, the Erie County, New York audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Community Orientation, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Erie County, New York fan in United States is more female, around 40.7 years old, with strong Community Orientation tendencies and a notable affinity for Buffalo Sabres.
The key figures that characterise the Erie County, New York profile in United States.
61.3% are female, 38.7% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 61.3% |
| Male | 38.7% |
| Average age | 40.7 |
| Estimated audience size | 830,664 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 25% | |
| 50+ | 22% |
Where the Erie County, New York audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~200K | 18.24× | |
| 02 | New York | ~200K | 4.77× | |
| 03 | Ohio | ~60K | 2.48× | |
| 04 | Pennsylvania | ~70K | 2.38× | |
| 05 | Wyoming | ~2K | 1.75× | |
| 06 | Nebraska | ~4K | 0.95× | |
| 07 | Montana | ~2K | 0.93× | |
| 08 | South Dakota | ~2K | 0.93× | |
| 09 | Alaska | ~2K | 0.93× | |
| 10 | North Dakota | ~2K | 0.92× | |
| 11 | Utah | ~7K | 0.91× | |
| 12 | Hawaii | ~3K | 0.88× | |
| 13 | Rhode Island | ~2K | 0.88× | |
| 14 | Delaware | ~2K | 0.88× | |
| 15 | Kansas | ~6K | 0.87× | |
| 16 | Washington, District of Columbia | ~2K | 0.87× | |
| 17 | Mississippi | ~6K | 0.86× | |
| 18 | New Mexico | ~4K | 0.86× | |
| 19 | West Virginia | ~3K | 0.86× | |
| 20 | New Hampshire | ~3K | 0.86× | |
| 21 | Maine | ~3K | 0.86× | |
| 22 | Idaho | ~4K | 0.84× | |
| 23 | Arkansas | ~6K | 0.80× | |
| 24 | Iowa | ~5K | 0.78× | |
| 25 | Louisiana | ~8K | 0.76× | |
| 26 | Oklahoma | ~7K | 0.74× | |
| 27 | Kentucky | ~8K | 0.73× | |
| 28 | Connecticut | ~6K | 0.72× | |
| 29 | Nevada | ~6K | 0.72× | |
| 30 | Alabama | ~8K | 0.71× | |
| 31 | Oregon | ~7K | 0.70× | |
| 32 | South Carolina | ~8K | 0.68× | |
| 33 | Minnesota | ~8K | 0.67× | |
| 34 | Arizona | ~10K | 0.66× | |
| 35 | Missouri | ~9K | 0.66× | |
| 36 | Wisconsin | ~8K | 0.66× | |
| 37 | Indiana | ~10K | 0.64× | |
| 38 | Virginia | ~10K | 0.63× | |
| 39 | Tennessee | ~10K | 0.63× | |
| 40 | Massachusetts | ~10K | 0.63× | |
| 41 | Maryland | ~9K | 0.63× | |
| 42 | Michigan | ~10K | 0.60× | |
| 43 | Washington | ~10K | 0.60× | |
| 44 | North Carolina | ~10K | 0.56× | |
| 45 | New Jersey | ~10K | 0.56× | |
| 46 | Georgia | ~10K | 0.54× | |
| 47 | Illinois | ~10K | 0.53× | |
| 48 | Florida | ~30K | 0.49× | |
| 49 | Texas | ~30K | 0.47× | |
| 50 | California | ~40K | 0.39× |
The strongest cross-interests of the Erie County, New York audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Buffalo Sabres | Sports | 63.73× | ||
| 02 | Ford Galaxy | Cars & Mobility | 24.07× | ||
| 03 | Buffalo Bills | Sports | 5.36× | ||
| 04 | Cleveland Guardians | Sports | 3.57× | ||
| 05 | Garden centre | Home & Garden | 2.81× | ||
| 06 | Non-alcoholic beverage | Food & Beverages | 2.26× | ||
| 07 | Hardware store | Home & Garden | 2.07× | ||
| 08 | Employment agency | Business & Career | 2.04× | ||
| 09 | Rail transport | Travel & Leisure | 1.95× | ||
| 10 | Pub | Food & Beverages | 1.86× | ||
| 11 | Britney Spears | Music & Radio | 1.81× | ||
| 12 | Charitable organization | Politics & Society | 1.79× | ||
| 13 | Red Lobster | Food & Beverages | 1.70× | ||
| 14 | Discount Tire | Shopping | 1.67× | ||
| 15 | Public transport | Cars & Mobility | 1.64× | ||
| 16 | Ice hockey | Sports | 1.63× | ||
| 17 | Nonprofit organization | Politics & Society | 1.61× | ||
| 18 | Veterinary medicine | Business & Career | 1.57× | ||
| 19 | Personalisation | Home & Garden | 1.55× | ||
| 20 | Steakhouse | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.79× | |
| DIY Mentality | THRILL | 1.62× | |
| Career Orientation | POWER | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.55× | |
| Luxury Orientation | PREMIUM | 0.59× | |
| Quality Awareness | PREMIUM | 0.64× |
Erie County, New York has an estimated audience of 830,664 people in United States, concentrated in Colorado and New York.
61.3% of Erie County, New York fans are female, 38.7% are male, with an average age of 40.7 years.
Erie County, New York fans show strongest brand affinity for Buffalo Sabres (63.73×), Buffalo Bills (5.36×), and Ford Galaxy (24.07×) over the country average.
Erie County, New York fans in United States are most concentrated in Colorado (reach ~200K), New York (reach ~200K), and Pennsylvania (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Erie County, New York itself, the audience over-indexes on Buffalo Bills (5.36×), Ford Galaxy (24.07×), Nonprofit organization (1.61×), and Cleveland Guardians (3.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Erie County, New York. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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