Media franchise Audience in United States

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Media franchise has an estimated audience of 4,365,651 people in United States. 44.3% are female, 55.7% are male, average age 31.2. Top regions: Florida, California, Kentucky. Top brand affinities: Jezebel (film), Dog breed, Product design, Urban Outfitters, Combat sport.

The average Media franchise fan in United States is 31.2 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Kentucky. Top brand affinities include Jezebel (film), Dog breed, Product design, with strongest over-indexing on Jezebel (film) (13.81× the country average). Demographically, the Media franchise audience skews more male with an average age of 31.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Media franchise fans

Demographic split for Media franchise audience in United States
MetricValue
Female44.3%
Male55.7%
Average age31.2
Estimated audience size4,365,651

Audience persona

The typical Media franchise fan in United States is more male, around 31.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jezebel (film).

Top regions in United States

Top regions ranked by reach for Media franchise in United States
RegionReachAffinity
Florida384,5821.3×
California237,2080.49×
Kentucky181,7133.32×
Texas174,2470.46×
New York107,1140.44×
New Jersey70,0410.63×
North Carolina65,9420.5×
Georgia63,0720.47×
Virginia59,8730.56×
Massachusetts59,5600.69×
Ohio51,6020.38×
Illinois50,1270.34×
Oklahoma49,0451.01×
Wisconsin46,4500.71×
Missouri41,6990.59×
Pennsylvania40,0830.27×
Mississippi39,8481.11×
Washington38,0920.43×
Tennessee36,6550.42×
Indiana35,4590.44×
Louisiana35,4300.63×
Arkansas35,4000.98×
Michigan35,0240.31×
South Carolina33,7930.51×
Alabama32,9790.54×
Kansas32,9170.96×
West Virginia32,8961.62×
Arizona31,3130.35×
Connecticut30,9190.71×
Nevada30,7040.73×
Idaho30,3781.39×
Hawaii29,0191.55×
Iowa28,8460.8×
South Dakota28,2462.8×
Maryland27,6590.37×
North Dakota27,5033.07×
New Hampshire27,1051.58×
Nebraska26,5421.21×
New Mexico26,4031.21×
Rhode Island26,1731.88×
Maine26,1581.67×
Colorado25,9900.38×
Oregon25,9820.52×
Utah25,8270.66×
Vermont25,7433.36×
Minnesota24,9010.4×
Delaware23,4391.95×
Washington, District of Columbia16,9241.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Media franchise audience
BrandAffinityCategory
Jezebel (film)13.81×Movies & TV
Dog breed2.11×Pets & Animals
Product design3.32×Business & Career
Urban Outfitters2.47×Shopping
Combat sport1.97×Sports
Bank account2.62×Business & Career
UK garage4.27×Music & Radio
Vocal harmony3.28×Music & Radio
Pro-Ject2.89×Music & Radio
JDSU2.12×Business & Career
Personalised Gifts2.98×Home & Garden
Bridget Jones: The Edge of Reason13.33×Movies & TV
Home staging3.24×Home & Garden
Nuts (film)3.4×Movies & TV
Winemaking2.55×Food & Beverages
Emilio Estefan8.22×Music & Radio
Monmouth County, New Jersey5.29×Travel & Leisure
Isometric exercise4.73×Sports
Temple Grandin3.67×Literature
Stamp collecting2.28×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Media franchise audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.15
Early Adopter MentalityPOWER1.7
ExtroversionTHRILL1.4
Pet OwnershipJOY1.34
Luxury OrientationPREMIUM1.34
SustainabilityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Media franchise
CountryShare
United States36.1%
Italy9.9%
United Kingdom4.9%

See Media franchise audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Media franchise have in United States?

Media franchise has an estimated audience of 4,365,651 people in United States, concentrated in Florida and California.

What is the gender split and age of Media franchise fans?

44.3% of Media franchise fans are female, 55.7% are male, with an average age of 31.2 years.

Which brands do Media franchise fans like most?

Media franchise fans show strongest brand affinity for Jezebel (film) (13.81×), Dog breed (2.11×), and Product design (3.32×) over the country average.

Where do Media franchise fans live in United States?

Media franchise fans in United States are most concentrated in Florida (reach 384,582), California (reach 237,208), and Kentucky (reach 181,713). These three regions account for the largest share of the active audience.

What other brands do Media franchise fans also like?

Beyond Media franchise itself, the audience over-indexes on Dog breed (2.11×), Product design (3.32×), Urban Outfitters (2.47×), and Combat sport (1.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Media franchise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.