Rascasse Audience Intelligence

Mission Hill Audience in United States

A data profile of the people who buy, follow and care about Mission Hill in United States — modelled from more than twelve digital signal sources. Mission Hill has an estimated audience of 296,268 people in United States.

#30among Sitcom in United States#4366among Movie / TV Show / Series in United States#8787in Movies & TV

The average Mission Hill fan in United States is 27.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Massachusetts, Texas.

Top brand affinities include Speedway LLC, Daytona International Speedway, Daniel Day-Lewis, with strongest over-indexing on Speedway LLC (12.25× the country average).

Demographically, the Mission Hill audience skews balanced with an average age of 27.8, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mission Hill fan in United States is balanced, around 27.8 years old, with strong Patriotism tendencies and a notable affinity for Speedway LLC.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mission Hill profile in United States.

Audience size
296K
in United States
Gender
46.6%♀
53.4% male
Age
27.8
average years
Country rank
#48687
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mission Hill viewers

46.6% are female, 53.4% are male, average age 27.8.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Mission Hill audience in United States
MetricValue
Female46.6%
Male53.4%
Average age27.8
Estimated audience size296,268
Fig. 03

Age distribution

Ø 27.8
average years
Age distribution of the Mission Hill audience in United States
Age bracketShare%
16-1963%
20-2913%
30-398%
40-497%
50+10%
Fig. 04

Worldwide distribution

52.9%

of the worldwide Mission Hill audience comes from United States.

Worldwide audience distribution share by country for Mission Hill
CountryShare
United States52.9%
Canada9.6%
Brazil8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mission Hill audience in United States is strongest.

Fig. 05

Top regions by affinity

Mission Hill fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~100K10.00×
02California~200K4.28×
03Kansas~10K3.21×
04South Dakota~3K2.88×
05Nevada~8K1.76×
06Missouri~10K1.66×
07New Mexico~4K1.60×
08Colorado~10K1.47×
09Texas~50K1.30×
10Rhode Island~2K1.16×
11Washington~10K1.15×
12New Hampshire~2K1.05×
13Oklahoma~5K0.94×
14Oregon~5K0.91×
15Vermont<1K0.88×
16Maine~1K0.85×
17Alaska<1K0.85×
18Illinois~10K0.84×
19North Dakota<1K0.83×
20Connecticut~4K0.81×
21West Virginia~2K0.81×
22Montana~1K0.80×
23Delaware~1K0.80×
24Arkansas~3K0.79×
25Mississippi~3K0.78×
26Nebraska~2K0.78×
27Washington, District of Columbia~1K0.78×
28Indiana~7K0.77×
29Michigan~10K0.76×
30Pennsylvania~10K0.75×
31Hawaii~2K0.75×
32New York~20K0.73×
33Maryland~6K0.73×
34Kentucky~4K0.73×
35Iowa~3K0.73×
36Idaho~2K0.73×
37Wisconsin~5K0.72×
38Louisiana~5K0.72×
39Georgia~10K0.71×
40Florida~20K0.68×
41New Jersey~8K0.68×
42Minnesota~5K0.68×
43Ohio~10K0.67×
44Tennessee~7K0.67×
45Virginia~8K0.65×
46South Carolina~5K0.64×
47Alabama~4K0.64×
48North Carolina~9K0.63×
49Arizona~6K0.62×
50Utah~3K0.62×
Fig. 06

Affinity by region

Affinity by region — Mission Hill, United States
0.62×1.00×10.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mission Hill audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mission Hill audience
#·InterestCategoryAffinity×
01Daytona International SpeedwaySports14.32×
02Speedway LLCFood & Beverages12.25×
03Daniel Day-LewisMovies & TV12.25×
04Colin FarrellMovies & TV12.25×
05Michael FassbenderMovies & TV12.25×
06Barbara PalvinFashion & Accessoires12.25×
07Rose LeslieMovies & TV12.25×
08Elizabeth DebickiMovies & TV12.07×
09Chiwetel EjioforMovies & TV11.23×
10Eva GreenMovies & TV10.77×
11Christian SlaterMovies & TV10.52×
12Brie LarsonMovies & TV10.18×
13Victoria JusticeMovies & TV9.87×
14FlightAwareTravel & Leisure6.91×
15Twin PeaksMovies & TV3.91×
16Diaper bagKids & Family2.86×
17KFCFood & Beverages2.85×
187-ElevenShopping2.75×
19Planet FitnessSports2.00×
20Macy'sShopping1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mission Hill audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Mission Hill audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.62×
IndulgenceJOY1.28×
Convenience OrientationPREMIUM1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Mission Hill audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.88×
Social Media UsageJOY0.91×
ExtroversionTHRILL0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Mission Hill have in United States?

Mission Hill has an estimated audience of 296,268 people in United States, concentrated in California and Massachusetts.

02

What is the gender split and age of Mission Hill viewers?

46.6% of Mission Hill fans are female, 53.4% are male, with an average age of 27.8 years.

03

Which brands do Mission Hill fans like most?

Mission Hill fans show strongest brand affinity for Speedway LLC (12.25×), Daytona International Speedway (14.32×), and Daniel Day-Lewis (12.25×) over the country average.

04

Where do Mission Hill fans live in United States?

Mission Hill fans in United States are most concentrated in California (reach ~200K), Massachusetts (reach ~100K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Mission Hill fans also like?

Beyond Mission Hill itself, the audience over-indexes on Daytona International Speedway (14.32×), Daniel Day-Lewis (12.25×), Colin Farrell (12.25×), and FlightAware (6.91×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Mission Hill. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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