Ocelot Audience in United States

Ocelot has an estimated audience of 337,447 people in United States. 18.3% are female, 81.7% are male, average age 27.3. Top regions: Texas, California, Florida. Top brand affinities: Combat sport, Racing, Chili con carne, JTV (Indonesia), Notre Dame Fighting Irish football.
The average Ocelot fan in United States is 27.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Combat sport, Racing, Chili con carne, with strongest over-indexing on Combat sport (2.03× the country average). Demographically, the Ocelot audience skews more male with an average age of 27.3, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Ocelot fans
| Metric | Value |
|---|---|
| Female | 18.3% |
| Male | 81.7% |
| Average age | 27.3 |
| Estimated audience size | 337,447 |
Audience persona
The typical Ocelot fan in United States is more male, around 27.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Combat sport.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 42,441 | 1.46× |
| California | 35,874 | 0.97× |
| Florida | 20,245 | 0.89× |
| New York | 18,818 | 1× |
| Arizona | 12,345 | 1.79× |
| Pennsylvania | 11,253 | 0.99× |
| Ohio | 10,866 | 1.05× |
| North Carolina | 10,514 | 1.04× |
| Illinois | 10,474 | 0.93× |
| Michigan | 9,568 | 1.08× |
| Georgia | 9,536 | 0.92× |
| Virginia | 8,206 | 1× |
| Washington | 7,939 | 1.17× |
| New Jersey | 6,458 | 0.75× |
| Tennessee | 6,445 | 0.95× |
| Indiana | 6,370 | 1.03× |
| Massachusetts | 6,155 | 0.93× |
| Colorado | 5,869 | 1.1× |
| Missouri | 5,588 | 1.03× |
| Maryland | 5,075 | 0.87× |
| Wisconsin | 4,936 | 0.97× |
| Oregon | 4,684 | 1.21× |
| Minnesota | 4,569 | 0.94× |
| South Carolina | 4,511 | 0.89× |
| Oklahoma | 4,433 | 1.18× |
| Alabama | 4,034 | 0.86× |
| Kentucky | 3,972 | 0.94× |
| Louisiana | 3,927 | 0.9× |
| Utah | 3,389 | 1.12× |
| Connecticut | 3,123 | 0.92× |
| Nevada | 2,867 | 0.88× |
| Kansas | 2,613 | 0.98× |
| Iowa | 2,569 | 0.92× |
| Arkansas | 2,517 | 0.91× |
| Mississippi | 2,318 | 0.83× |
| Idaho | 1,962 | 1.16× |
| New Mexico | 1,702 | 1.01× |
| Nebraska | 1,637 | 0.97× |
| West Virginia | 1,553 | 0.99× |
| New Hampshire | 1,340 | 1.01× |
| Maine | 1,328 | 1.1× |
| Hawaii | 1,205 | 0.83× |
| Montana | 1,081 | 1.15× |
| Rhode Island | 895 | 0.83× |
| Washington, District of Columbia | 839 | 0.83× |
| Alaska | 782 | 1.08× |
| Delaware | 741 | 0.8× |
| South Dakota | 707 | 0.91× |
| Vermont | 626 | 1.06× |
| North Dakota | 613 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 2.03× | Sports |
| Racing | 1.83× | Cars & Mobility |
| Chili con carne | 4.94× | Food & Beverages |
| JTV (Indonesia) | 2.39× | |
| Notre Dame Fighting Irish football | 2.17× | Sports |
| N1 road (South Africa) | 1.63× | Travel & Leisure |
| Acoustic music | 1.78× | Music & Radio |
| CAC 40 | 2.02× | Business & Career |
| Nasal cavity | 3.11× | Health |
| Jonathan Davis | 3.41× | Music & Radio |
| Arnold Palmer | 1.91× | Sports |
| Atkins diet | 1.59× | Health |
| Ellen Burstyn | 2.59× | Movies & TV |
| Jack Skellington | 1.99× | Movies & TV |
| Thom Browne | 2.46× | Fashion & Accessoires |
| Naomi Scott | 1.54× | Movies & TV |
| Overtone | 2.38× | Beauty & Wellness |
| Portia de Rossi | 1.85× | Movies & TV |
| Wizards of Waverly Place | 1.63× | Movies & TV |
| Lebanese cuisine | 1.79× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.5 |
| Sustainability | BALANCE | 1.33 |
| Indulgence | JOY | 1.27 |
| Community Orientation | OPEN | 1.25 |
| Pet Ownership | JOY | 1.23 |
| Extroversion | THRILL | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.8% |
| Brazil | 11.0% |
| Germany | 10.2% |
See Ocelot audiences in other countries
More Pets & Animals audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Ocelot have in United States?
Ocelot has an estimated audience of 337,447 people in United States, concentrated in Texas and California.
What is the gender split and age of Ocelot fans?
18.3% of Ocelot fans are female, 81.7% are male, with an average age of 27.3 years.
Which brands do Ocelot fans like most?
Ocelot fans show strongest brand affinity for Combat sport (2.03×), Racing (1.83×), and Chili con carne (4.94×) over the country average.
Where do Ocelot fans live in United States?
Ocelot fans in United States are most concentrated in Texas (reach 42,441), California (reach 35,874), and Florida (reach 20,245). These three regions account for the largest share of the active audience.
What other brands do Ocelot fans also like?
Beyond Ocelot itself, the audience over-indexes on Racing (1.83×), Chili con carne (4.94×), JTV (Indonesia) (2.39×), and Notre Dame Fighting Irish football (2.17×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ocelot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.