Rascasse Audience Intelligence

Onet.pl Audience in United States

A data profile of the people who buy, follow and care about Onet.pl in United States — modelled from more than twelve digital signal sources. Onet.pl has an estimated audience of 1,389,909 people in United States.

#586among Website / Newspaper / Magazine in United States#122in News

The average Onet.pl fan in United States is 33.5 years old, balanced, and lives primarily in Illinois.

The audience is concentrated in Illinois, New York, New Jersey.

Top brand affinities include Wirtualna Polska, Shefa-'Amr, Amtrak, with strongest over-indexing on Wirtualna Polska (512.37× the country average).

Demographically, the Onet.pl audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Onet.pl fan in United States is balanced, around 33.5 years old, with strong Career Orientation tendencies and a notable affinity for Wirtualna Polska.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Onet.pl profile in United States.

Audience size
1.4M
in United States
Gender
53.2%♀
46.8% male
Age
33.5
average years
Country rank
#18775
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Onet.pl

53.2% are female, 46.8% are male, average age 33.5.

Fig. 02

Gender split

53.2%
Female
46.8%
Male
Demographic split for Onet.pl audience in United States
MetricValue
Female53.2%
Male46.8%
Average age33.5
Estimated audience size1,389,909
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Onet.pl audience in United States
Age bracketShare%
16-1935%
20-2921%
30-3918%
40-4915%
50+11%
Fig. 04

Worldwide distribution

8.4%

of the worldwide Onet.pl audience comes from United States.

Worldwide audience distribution share by country for Onet.pl
CountryShare
Poland53.4%
Germany12.7%
United States8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Onet.pl audience in United States is strongest.

Fig. 05

Top regions by affinity

Onet.pl fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~700K14.02×
02Connecticut~100K7.93×
03New Jersey~200K6.47×
04New York~300K3.97×
05Rhode Island~6K1.28×
06Florida~100K1.21×
07Pennsylvania~50K1.09×
08Massachusetts~30K1.06×
09Wisconsin~20K0.99×
10Michigan~40K0.95×
11Indiana~20K0.88×
12Alaska~2K0.71×
13Arizona~20K0.69×
14Nevada~9K0.68×
15North Dakota~2K0.59×
16Vermont~1K0.57×
17Colorado~10K0.56×
18Washington~20K0.54×
19Delaware~2K0.54×
20Montana~2K0.50×
21Washington, District of Columbia~2K0.49×
22South Carolina~10K0.48×
23South Dakota~2K0.48×
24Idaho~3K0.47×
25West Virginia~3K0.46×
26Hawaii~3K0.43×
27New Hampshire~2K0.43×
28Maine~2K0.40×
29Ohio~20K0.38×
30Maryland~9K0.36×
31Iowa~4K0.35×
32Nebraska~3K0.35×
33New Mexico~2K0.35×
34Mississippi~4K0.34×
35California~50K0.33×
36Louisiana~6K0.32×
37Arkansas~4K0.32×
38North Carolina~10K0.31×
39Kansas~3K0.30×
40Oregon~5K0.29×
41Oklahoma~4K0.28×
42Virginia~9K0.27×
43Tennessee~8K0.27×
44Missouri~6K0.27×
45Kentucky~5K0.27×
46Utah~3K0.27×
47Minnesota~5K0.26×
48Alabama~5K0.24×
49Georgia~10K0.22×
50Texas~20K0.18×
Fig. 06

Affinity by region

Affinity by region — Onet.pl, United States
0.18×1.00×14.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Onet.pl audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Onet.pl audience
#·InterestCategoryAffinity×
01Wirtualna PolskaNews512.37×
02Shefa-'AmrTravel & Leisure424.58×
03Cocaine CowboysMovies & TV419.85×
04RumelihisarıTravel & Leisure292.58×
05Topkapı PalaceTravel & Leisure240.52×
06CairnsTravel & Leisure180.72×
07Sunidhi ChauhanMusic & Radio162.71×
08Railfan & Railroad MagazineWebsite / Newspaper / Magazine143.32×
09Dubai World CupSports139.21×
10KeenelandSports126.70×
11Model Railroader magazineWebsite / Newspaper / Magazine114.61×
12Model Railroad HobbyistTopic101.80×
13Belgian WarmbloodPets & Animals100.56×
14Toy trainKids & Family82.44×
15University of Stellenbosch Business SchoolBusiness & Career74.65×
16Indiana University School of DentistryBusiness & Career67.34×
17Long Island Rail RoadBusiness & Career65.01×
18Model RailroaderTravel & Leisure62.95×
19Planes, Trains and AutomobilesMovies & TV36.36×
20AmtrakCars & Mobility22.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Onet.pl audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Onet.pl audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.49×
Urban LifestyleOPEN2.44×
SpiritualityBALANCE2.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Onet.pl audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.23×
Social Media UsageJOY0.32×
Quality AwarenessPREMIUM0.32×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Onet.pl have in United States?

Onet.pl has an estimated audience of 1,389,909 people in United States, concentrated in Illinois and New York.

02

What is the gender split and age of Onet.pl fans?

53.2% of Onet.pl fans are female, 46.8% are male, with an average age of 33.5 years.

03

Which brands do Onet.pl fans like most?

Onet.pl fans show strongest brand affinity for Wirtualna Polska (512.37×), Shefa-'Amr (424.58×), and Amtrak (22.34×) over the country average.

04

Where do Onet.pl fans live in United States?

Onet.pl fans in United States are most concentrated in Illinois (reach ~700K), New York (reach ~300K), and New Jersey (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Onet.pl fans also like?

Beyond Onet.pl itself, the audience over-indexes on Shefa-'Amr (424.58×), Amtrak (22.34×), Long Island Rail Road (65.01×), and Keeneland (126.7×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More News audiences in United States

See Onet.pl audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Onet.pl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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