Organization of American States Audience in United States

Organization of American States logo

Organization of American States has an estimated audience of 4,058,718 people in United States. 42.7% are female, 57.3% are male, average age 38.6. Top regions: Washington, District of Columbia, Florida, Virginia. Top brand affinities: Minnesota, Home construction, Mackenzie Foy, Spinal muscular atrophy, iZombie.

The average Organization of American States fan in United States is 38.6 years old, more male, and lives primarily in Washington, District of Columbia. The audience is concentrated in Washington, District of Columbia, Florida, Virginia. Top brand affinities include Minnesota, Home construction, Mackenzie Foy, with strongest over-indexing on Minnesota (2.33× the country average). Demographically, the Organization of American States audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Luxury Orientation, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Organization of American States fans

Demographic split for Organization of American States audience in United States
MetricValue
Female42.7%
Male57.3%
Average age38.6
Estimated audience size4,058,718

Audience persona

The typical Organization of American States fan in United States is more male, around 38.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Organization of American States in United States
RegionReachAffinity
Washington, District of Columbia343,22128.13×
Florida219,2690.8×
Virginia210,1732.13×
Maryland173,4602.49×
California167,9920.38×
New York144,9250.64×
Texas130,9750.38×
Pennsylvania59,0920.43×
North Carolina48,1050.39×
Georgia47,3070.38×
Illinois45,2150.33×
New Jersey41,1300.4×
Massachusetts37,6480.47×
Ohio35,6250.28×
Washington30,4510.37×
Michigan30,1650.28×
Colorado25,8280.4×
Tennessee24,2260.3×
Arizona23,8190.29×
Indiana22,5510.3×
Minnesota18,4760.32×
Missouri17,1290.26×
Connecticut16,9640.42×
South Carolina16,7910.27×
Louisiana14,9480.29×
Oregon14,3640.31×
Wisconsin14,1910.23×
Kentucky12,8880.25×
Utah12,7750.35×
Nevada11,8690.3×
Iowa11,7510.35×
Oklahoma11,5840.26×
Alabama11,5150.2×
Mississippi8,6960.26×
Kansas7,9570.25×
Arkansas7,2100.22×
New Hampshire6,3090.39×
West Virginia6,2220.33×
Idaho6,1870.3×
New Mexico6,1460.3×
Alaska5,7310.66×
Rhode Island5,7120.44×
Maine5,7080.39×
Delaware5,4560.49×
Nebraska5,4060.27×
Hawaii5,0660.29×
Wyoming5,0330.84×
Montana4,9960.44×
South Dakota4,9310.53×
North Dakota4,8010.58×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Organization of American States audience
BrandAffinityCategory
Minnesota2.33×Travel & Leisure
Home construction1.66×Home & Garden
Mackenzie Foy5.59×Fashion & Accessoires
Spinal muscular atrophy6.62×Health
iZombie6.29×Movies & TV
JTV (Indonesia)2.24×
Penn & Teller3.51×Movies & TV
Dental hygienist2.3×Health
Mad About You3.56×Movies & TV
Tierra Cali2.07×Travel & Leisure
Sub Zero (Official)2.23×Literature
Cultural studies2.59×Business & Career
Stop Bullying3.52×Politics & Society
Toros de Tijuana5.42×Sports
Ext JS5.9×Technology & Electronics
Nasal cavity1.67×Health
My Name Is Khan5.99×Movies & TV
The Boomtown Rats10.82×Music & Radio
Life of Pi1.74×Movies & TV
New York Harbor2.26×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Organization of American States audience
TraitClusterScore
Luxury OrientationPREMIUM1.69
Sports ActivityPOWER1.68
TravellingTHRILL1.67
Urban LifestyleOPEN1.32
ExtroversionTHRILL1.22
Risk AppetiteTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Organization of American States
CountryShare
United States96.0%
France3.8%
Spain0.0%

See Organization of American States audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Organization of American States have in United States?

Organization of American States has an estimated audience of 4,058,718 people in United States, concentrated in Washington, District of Columbia and Florida.

What is the gender split and age of Organization of American States fans?

42.7% of Organization of American States fans are female, 57.3% are male, with an average age of 38.6 years.

Which brands do Organization of American States fans like most?

Organization of American States fans show strongest brand affinity for Minnesota (2.33×), Home construction (1.66×), and Mackenzie Foy (5.59×) over the country average.

Where do Organization of American States fans live in United States?

Organization of American States fans in United States are most concentrated in Washington, District of Columbia (reach 343,221), Florida (reach 219,269), and Virginia (reach 210,173). These three regions account for the largest share of the active audience.

What other brands do Organization of American States fans also like?

Beyond Organization of American States itself, the audience over-indexes on Home construction (1.66×), Mackenzie Foy (5.59×), Spinal muscular atrophy (6.62×), and iZombie (6.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Organization of American States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.