Orville Peck Audience in United States
Orville Peck has an estimated audience of 1,544,495 people in United States. 59.4% are female, 40.6% are male, average age 41.2. Top brand affinities: Israel, Elsword, Product design, Whataburger, KiwiCo.
Top brand affinities include Israel, Elsword, Product design, with strongest over-indexing on Israel (2.79× the country average). Demographically, the Orville Peck audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Extroversion, Community Orientation.
Category: Music & Radio · Type: Person · Subtype: Country music
Demographics of Orville Peck fans
| Metric | Value |
|---|---|
| Female | 59.4% |
| Male | 40.6% |
| Average age | 41.2 |
| Estimated audience size | 1,544,495 |
Audience persona
The typical Orville Peck fan in United States is more female, around 41.2 years old, with strong Extroversion tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.79× | Travel & Leisure |
| Elsword | 16.87× | Games |
| Product design | 2.02× | Business & Career |
| Whataburger | 1.56× | Food & Beverages |
| KiwiCo | 6.05× | Kids & Family |
| Home staging | 4.38× | Home & Garden |
| JDSU | 1.93× | Business & Career |
| Pro-Ject | 2.27× | Music & Radio |
| Birthday Gifts | 1.52× | Kids & Family |
| Jeep Wagoneer | 2.61× | Cars & Mobility |
| Noodle (Gorillaz) | 1.62× | Music & Radio |
| Queens College, City University of New York | 3.16× | Business & Career |
| Historic site | 1.84× | Arts & Culture |
| Suhr Guitars | 6.96× | Music & Radio |
| YouTube Red | 6.92× | Movies & TV |
| JibJab | 2.04× | Internet & Social Media |
| Goop | 1.83× | Internet & Social Media |
| Mathcore | 2.71× | Music & Radio |
| JamBase | 3.82× | Music & Radio |
| Corona (band) | 1.86× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.33 |
| Community Orientation | OPEN | 1.22 |
| Tradition | CONSERVATISM | 1.22 |
| Patriotism | CONSERVATISM | 1.2 |
| Family Orientation | CONSERVATISM | 1.08 |
| Spirituality | BALANCE | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.1% |
| United Kingdom | 8.0% |
| Canada | 6.5% |
See Orville Peck audiences in other countries
More Country music audiences in United States
- Dolly Parton (13,164,655)
- Ella Langley (11,916,331)
- Jelly Roll (10,890,317)
- Willie Nelson (9,258,577)
- Megan Moroney (8,562,919)
How to read this data
Audience size is the estimated number of people in United States who actively search for Orville Peck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.