Otto Kemp Audience in United States
Otto Kemp has an estimated audience of 347,114 people in United States. 39.9% are female, 60.1% are male, average age 36.1. Top brand affinities: Elsword, Pro-Ject, UK garage, Google Wallet, Staycation.
Top brand affinities include Elsword, Pro-Ject, UK garage, with strongest over-indexing on Elsword (24.09× the country average). Demographically, the Otto Kemp audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity.
Category: Sports · Type: Person · Subtype: Baseball
Demographics of Otto Kemp fans
| Metric | Value |
|---|---|
| Female | 39.9% |
| Male | 60.1% |
| Average age | 36.1 |
| Estimated audience size | 347,114 |
Audience persona
The typical Otto Kemp fan in United States is more male, around 36.1 years old, with strong Risk Appetite tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 24.09× | Games |
| Pro-Ject | 4.83× | Music & Radio |
| UK garage | 3.11× | Music & Radio |
| Google Wallet | 3.95× | Technology & Electronics |
| Staycation | 1.82× | Home & Garden |
| JDSU | 1.63× | Business & Career |
| Home staging | 2.66× | Home & Garden |
| Corona (band) | 2.62× | Music & Radio |
| Stamp collecting | 2.06× | Home & Garden |
| Noodle (Gorillaz) | 1.52× | Music & Radio |
| Personalised Gifts | 1.68× | Home & Garden |
| Consequence (rapper) | 2.41× | Music & Radio |
| Graham Greene | 2.1× | Literature |
| Kerang | 2.38× | Travel & Leisure |
| Kento Yamazaki | 3.47× | Movies & TV |
| Halsey, Oregon | 2.52× | Travel & Leisure |
| Isometric exercise | 2.65× | Sports |
| Keeper (password manager) | 1.93× | Technology & Electronics |
| Keith Stanfield | 1.96× | Movies & TV |
| Nebraska Cornhuskers | 2.47× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.14 |
| LGBTQ+ Identity | OPEN | 1.11 |
| Luxury Orientation | PREMIUM | 1.1 |
| Sports Activity | POWER | 1.07 |
| Social Media Usage | JOY | 1.01 |
| Early Adopter Mentality | POWER | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.6% |
| Canada | 1.4% |
| Japan | 1.0% |
See Otto Kemp audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
How to read this data
Audience size is the estimated number of people in United States who actively search for Otto Kemp. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.