Rascasse Audience Intelligence

Pauly D Audience in United States

A data profile of the people who buy, follow and care about Pauly D in United States — modelled from more than twelve digital signal sources. Pauly D has an estimated audience of 1,003,895 people in United States.

#23among DJ in United States#5263among Person in United States#3053in Music & Radio

The average Pauly D fan in United States is 27.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Avicii, Canva, Monsters, with strongest over-indexing on Avicii (31.58× the country average).

Demographically, the Pauly D audience skews more female with an average age of 27.4, and over-indexes on personality traits such as Extroversion, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pauly D fan in United States is more female, around 27.4 years old, with strong Extroversion tendencies and a notable affinity for Avicii.

Category: Music & Radio · Type: Person · Subtype: DJ

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pauly D profile in United States.

Audience size
1M
in United States
Gender
71.9%♀
28.1% male
Age
27.4
average years
Country rank
#23611
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pauly D fans

71.9% are female, 28.1% are male, average age 27.4.

Fig. 02

Gender split

71.9%
Female
28.1%
Male
Demographic split for Pauly D audience in United States
MetricValue
Female71.9%
Male28.1%
Average age27.4
Estimated audience size1,003,895
Fig. 03

Age distribution

Ø 27.4
average years
Age distribution of the Pauly D audience in United States
Age bracketShare%
16-1950%
20-2927%
30-3913%
40-496%
50+3%
Fig. 04

Worldwide distribution

78.5%

of the worldwide Pauly D audience comes from United States.

Worldwide audience distribution share by country for Pauly D
CountryShare
United States78.5%
Canada7.0%
United Kingdom3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pauly D audience in United States is strongest.

Fig. 05

Top regions by affinity

Pauly D fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~7K2.01×
02Nevada~20K1.92×
03New Mexico~9K1.77×
04New Jersey~40K1.53×
05Connecticut~10K1.36×
06Arizona~30K1.29×
07New York~70K1.24×
08Massachusetts~30K1.24×
09Pennsylvania~40K1.23×
10California~100K1.22×
11Delaware~3K1.15×
12Illinois~40K1.13×
13Texas~100K1.12×
14Colorado~20K1.11×
15New Hampshire~4K1.10×
16Alaska~2K1.03×
17Oklahoma~10K1.02×
18Indiana~20K1.00×
19Ohio~30K0.98×
20Nebraska~5K0.97×
21Michigan~30K0.96×
22Florida~70K0.94×
23Oregon~10K0.94×
24Idaho~5K0.93×
25Wisconsin~10K0.92×
26West Virginia~4K0.92×
27Maryland~20K0.90×
28Kentucky~10K0.90×
29Missouri~10K0.89×
30Kansas~7K0.89×
31North Dakota~2K0.89×
32Louisiana~10K0.88×
33Maine~3K0.88×
34Utah~8K0.87×
35North Carolina~30K0.86×
36South Carolina~10K0.85×
37Hawaii~4K0.85×
38Washington~20K0.84×
39Iowa~7K0.84×
40Virginia~20K0.83×
41South Dakota~2K0.80×
42Vermont~1K0.79×
43Arkansas~7K0.78×
44Tennessee~20K0.77×
45Montana~2K0.77×
46Minnesota~10K0.74×
47Washington, District of Columbia~2K0.74×
48Georgia~20K0.73×
49Alabama~10K0.68×
50Mississippi~6K0.68×
Fig. 06

Affinity by region

Affinity by region — Pauly D, United States
0.68×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pauly D audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pauly D audience
#·InterestCategoryAffinity×
01AviciiMusic & Radio31.58×
02Christy TurlingtonFashion & Accessoires20.00×
03Steve AokiMusic & Radio15.89×
04CastingMovies & TV15.72×
05SnookiFashion & Accessoires14.65×
06SkrillexMusic & Radio13.37×
07Call the MidwifeMovies & TV13.27×
08Zach GalifianakisMovies & TV11.21×
09MonstersMovies & TV7.85×
10Finding NemoMovies & TV7.64×
11CanvaTechnology & Electronics7.58×
12Pretty Little Liars (TV series)Movies & TV7.38×
13ShrekMovies & TV5.69×
14Enterprise Rent-A-CarCars & Mobility3.73×
15Ariana GrandeMusic & Radio3.46×
16Britney SpearsMusic & Radio2.91×
17TMZInternet & Social Media2.45×
18Wawa Inc.Shopping2.42×
19Pizza HutFood & Beverages2.23×
20SubwayFood & Beverages2.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pauly D audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Pauly D audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.34×
Convenience OrientationPREMIUM1.38×
IndulgenceJOY1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Pauly D audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.67×
SustainabilityBALANCE0.72×
DIY MentalityTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Pauly D have in United States?

Pauly D has an estimated audience of 1,003,895 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pauly D fans?

71.9% of Pauly D fans are female, 28.1% are male, with an average age of 27.4 years.

03

Which brands do Pauly D fans like most?

Pauly D fans show strongest brand affinity for Avicii (31.58×), Canva (7.58×), and Monsters (7.85×) over the country average.

04

Where do Pauly D fans live in United States?

Pauly D fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Pauly D fans also like?

Beyond Pauly D itself, the audience over-indexes on Canva (7.58×), Monsters (7.85×), Casting (15.72×), and Enterprise Rent-A-Car (3.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Pauly D. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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