Phase 10 Audience in United States

Phase 10 logo

Phase 10 has an estimated audience of 470,236 people in United States. 69.0% are female, 31.0% are male, average age 34.8. Top regions: Texas, California, Florida. Top brand affinities: Spades Plus, Kari Traa, Computer History Museum, Strasburg Rail Road, Vigo.

The average Phase 10 fan in United States is 34.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Spades Plus, Kari Traa, Computer History Museum, with strongest over-indexing on Spades Plus (541.46× the country average). Demographically, the Phase 10 audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Phase 10 fans

Demographic split for Phase 10 audience in United States
MetricValue
Female69.0%
Male31.0%
Average age34.8
Estimated audience size470,236

Audience persona

The typical Phase 10 fan in United States is more female, around 34.8 years old, with strong Family Orientation tendencies and a notable affinity for Spades Plus.

Top regions in United States

Top regions ranked by reach for Phase 10 in United States
RegionReachAffinity
Texas45,6381.13×
California30,3410.59×
Florida28,0160.88×
Georgia18,7601.3×
North Carolina17,3821.23×
New York16,8780.64×
Ohio15,0241.04×
Pennsylvania14,1910.9×
Michigan12,6781.03×
Tennessee12,5651.33×
Illinois12,3600.79×
Virginia12,0281.05×
Missouri10,0491.33×
Indiana9,7171.13×
Alabama9,2041.4×
Louisiana9,0431.49×
South Carolina8,7991.24×
Kentucky7,8751.34×
Washington7,8480.83×
Arizona7,6070.79×
Maryland7,4300.92×
Mississippi7,3741.9×
New Jersey7,2050.6×
Oklahoma6,6691.28×
Colorado6,5910.89×
Arkansas6,2151.6×
Wisconsin6,2070.88×
Minnesota5,9980.89×
Utah5,2061.24×
Massachusetts5,1890.56×
Oregon4,4700.83×
Kansas4,4541.2×
Iowa4,4161.14×
Nevada3,5510.78×
Connecticut2,8790.61×
West Virginia2,7451.25×
Idaho2,6831.14×
Nebraska2,2730.96×
Maine1,7581.04×
New Mexico1,7100.73×
New Hampshire1,4690.79×
Hawaii1,2970.64×
Montana1,1860.91×
Delaware1,1300.87×
Washington, District of Columbia1,1280.8×
South Dakota1,0330.95×
Alaska1,0051×
North Dakota9170.95×
Rhode Island8720.58×
Wyoming6270.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Phase 10 audience
BrandAffinityCategory
Spades Plus541.46×Games
Kari Traa505.24×Sports
Computer History Museum472.88×Arts & Culture
Strasburg Rail Road370.26×Travel & Leisure
Vigo194.49×Travel & Leisure
Indian Super League74.3×Sports
Faculty of Management Studies369.21×Business & Career
Spider (solitaire)70.37×Games
Dragon (2011 film)42.75×Movies & TV
AAA (band)19.83×Music & Radio
Zynga84.4×Games
Scott Pilgrim vs. the World47.38×Movies & TV
Gin rummy40.75×Games
Japanese role-playing game90.24×Games
Harvard University Press61.8×Business & Career
Dream pop54.41×Music & Radio
World Series of Poker (video game)66.65×
Tri Peaks65.16×Games
Skip-Bo89.78×Games
Thapar University176.62×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Phase 10 audience
TraitClusterScore
Family OrientationCONSERVATISM1.23
Price SensitivityPREMIUM1.22
Social Media UsageJOY1.08
ExtroversionTHRILL1.05
CreativityOPEN0.96
Pet OwnershipJOY0.93

Worldwide distribution

Worldwide audience distribution share by country for Phase 10
CountryShare
United States43.9%
Germany12.0%
India2.9%

See Phase 10 audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Phase 10 have in United States?

Phase 10 has an estimated audience of 470,236 people in United States, concentrated in Texas and California.

What is the gender split and age of Phase 10 fans?

69.0% of Phase 10 fans are female, 31.0% are male, with an average age of 34.8 years.

Which brands do Phase 10 fans like most?

Phase 10 fans show strongest brand affinity for Spades Plus (541.46×), Kari Traa (505.24×), and Computer History Museum (472.88×) over the country average.

Where do Phase 10 fans live in United States?

Phase 10 fans in United States are most concentrated in Texas (reach 45,638), California (reach 30,341), and Florida (reach 28,016). These three regions account for the largest share of the active audience.

What other brands do Phase 10 fans also like?

Beyond Phase 10 itself, the audience over-indexes on Kari Traa (505.24×), Computer History Museum (472.88×), Strasburg Rail Road (370.26×), and Vigo (194.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Phase 10. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.