Dream pop Audience in United States
Dream pop has an estimated audience of 649,707 people in United States. 64.1% are female, 35.9% are male, average age 27.3. Top regions: California, Texas, New York. Top brand affinities: UK garage, Product design, Home construction, Salman Khan, Isometric exercise.
The average Dream pop fan in United States is 27.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include UK garage, Product design, Home construction, with strongest over-indexing on UK garage (19.67× the country average). Demographically, the Dream pop audience skews more female with an average age of 27.3, and over-indexes on personality traits such as Sustainability, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Dream pop fans
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 27.3 |
| Estimated audience size | 649,707 |
Audience persona
The typical Dream pop fan in United States is more female, around 27.3 years old, with strong Sustainability tendencies and a notable affinity for UK garage.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 115,570 | 1.62× |
| Texas | 59,625 | 1.07× |
| New York | 57,338 | 1.58× |
| Florida | 41,998 | 0.95× |
| Illinois | 28,781 | 1.33× |
| Pennsylvania | 24,267 | 1.11× |
| New Jersey | 22,040 | 1.33× |
| Ohio | 19,170 | 0.96× |
| Virginia | 18,574 | 1.17× |
| Georgia | 18,354 | 0.92× |
| North Carolina | 18,318 | 0.94× |
| Washington | 18,285 | 1.4× |
| Massachusetts | 17,759 | 1.39× |
| Michigan | 17,424 | 1.03× |
| Arizona | 15,719 | 1.18× |
| Maryland | 12,601 | 1.13× |
| Tennessee | 12,095 | 0.93× |
| Indiana | 11,000 | 0.93× |
| Colorado | 9,551 | 0.93× |
| Minnesota | 9,176 | 0.99× |
| Missouri | 9,007 | 0.86× |
| Oregon | 8,891 | 1.19× |
| Wisconsin | 8,620 | 0.88× |
| South Carolina | 8,108 | 0.83× |
| Connecticut | 7,761 | 1.19× |
| Kentucky | 7,399 | 0.91× |
| Louisiana | 7,228 | 0.86× |
| Oklahoma | 6,151 | 0.85× |
| Nevada | 6,148 | 0.98× |
| Alabama | 5,968 | 0.66× |
| Utah | 5,439 | 0.93× |
| Kansas | 4,399 | 0.86× |
| Arkansas | 4,193 | 0.78× |
| Iowa | 3,986 | 0.74× |
| Washington, District of Columbia | 3,452 | 1.77× |
| Hawaii | 2,960 | 1.06× |
| Mississippi | 2,884 | 0.54× |
| Maine | 2,582 | 1.11× |
| Idaho | 2,499 | 0.77× |
| New Mexico | 2,432 | 0.75× |
| Nebraska | 2,358 | 0.72× |
| Rhode Island | 2,325 | 1.12× |
| New Hampshire | 2,230 | 0.87× |
| West Virginia | 1,948 | 0.64× |
| Vermont | 1,355 | 1.19× |
| Montana | 1,318 | 0.73× |
| Delaware | 1,311 | 0.73× |
| Alaska | 1,296 | 0.93× |
| South Dakota | 1,115 | 0.74× |
| North Dakota | 1,086 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| UK garage | 19.67× | Music & Radio |
| Product design | 5.26× | Business & Career |
| Home construction | 3.48× | Home & Garden |
| Salman Khan | 16.98× | Movies & TV |
| Isometric exercise | 15.33× | Sports |
| Pro-Ject | 4.24× | Music & Radio |
| Stamp collecting | 4.75× | Home & Garden |
| Nebraska Cornhuskers football | 3.32× | Sports |
| John Havlicek | 13.9× | Sports |
| Jesse Plemons | 2.95× | Movies & TV |
| Emilio Estefan | 11.88× | Music & Radio |
| Guy Fieri | 3.12× | Movies & TV |
| Bridget Jones: The Edge of Reason | 16.44× | Movies & TV |
| Nuts (film) | 4.58× | Movies & TV |
| Ludo (board game) | 8.54× | Games |
| Google Photos | 1.86× | Technology & Electronics |
| Home staging | 3.82× | Home & Garden |
| REC TEC Grills | 13.71× | Sports |
| Riedel (glass manufacturer) | 17.62× | Home & Garden |
| INQUIRER.net | 8.59× | News |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 3.55 |
| Luxury Orientation | PREMIUM | 2.34 |
| Risk Appetite | THRILL | 2.22 |
| Urban Lifestyle | OPEN | 1.78 |
| Extroversion | THRILL | 1.75 |
| Tradition | CONSERVATISM | 1.72 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.3% |
| United Kingdom | 7.3% |
| Japan | 5.8% |
See Dream pop audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
Frequently asked questions
How many fans does Dream pop have in United States?
Dream pop has an estimated audience of 649,707 people in United States, concentrated in California and Texas.
What is the gender split and age of Dream pop fans?
64.1% of Dream pop fans are female, 35.9% are male, with an average age of 27.3 years.
Which brands do Dream pop fans like most?
Dream pop fans show strongest brand affinity for UK garage (19.67×), Product design (5.26×), and Home construction (3.48×) over the country average.
Where do Dream pop fans live in United States?
Dream pop fans in United States are most concentrated in California (reach 115,570), Texas (reach 59,625), and New York (reach 57,338). These three regions account for the largest share of the active audience.
What other brands do Dream pop fans also like?
Beyond Dream pop itself, the audience over-indexes on Product design (5.26×), Home construction (3.48×), Salman Khan (16.98×), and Isometric exercise (15.33×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Dream pop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.