Rascasse Audience Intelligence

Trip hop Audience in United States

A data profile of the people who buy, follow and care about Trip hop in United States — modelled from more than twelve digital signal sources. Trip hop has an estimated audience of 1,325,345 people in United States.

The average Trip hop fan in United States is 34.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Gorillaz, Lana Del Rey, Laufey, with strongest over-indexing on Gorillaz (20.53× the country average).

Demographically, the Trip hop audience skews balanced with an average age of 34.9, and over-indexes on personality traits such as Extroversion, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Trip hop fan in United States is balanced, around 34.9 years old, with strong Extroversion tendencies and a notable affinity for Gorillaz.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Trip hop profile in United States.

Audience size
1.3M
in United States
Gender
51.4%
48.6% male
Age
34.9
average years
Country rank
#19438
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Trip hop fans

51.4% are female, 48.6% are male, average age 34.9.

Fig. 02

Gender split

51.4%
Female
48.6%
Male
Demographic split for Trip hop audience in United States
MetricValue
Female51.4%
Male48.6%
Average age34.9
Estimated audience size1,325,345
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Trip hop audience in United States
Age bracketShare%
16-1930%
20-2922%
30-3920%
40-4918%
50+11%
Fig. 04

Worldwide distribution

21.0%

of the worldwide Trip hop audience comes from United States.

Worldwide audience distribution share by country for Trip hop
CountryShare
United States21.0%
Italy10.6%
United Kingdom8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Trip hop audience in United States is strongest.

Fig. 05

Top regions by affinity

Trip hop fans by region: top regions in United States
#RegionReachAffinity×
01New York~100K1.61×
02Washington~40K1.53×
03Oregon~20K1.49×
04California~200K1.39×
05Washington, District of Columbia~5K1.29×
06Tennessee~30K1.27×
07Massachusetts~30K1.26×
08Maryland~30K1.15×
09Illinois~50K1.12×
10Colorado~20K1.12×
11Vermont~3K1.10×
12Connecticut~10K1.08×
13Nevada~10K1.07×
14Minnesota~20K1.05×
15Georgia~40K1.04×
16Virginia~30K1.03×
17New Hampshire~5K1.03×
18Rhode Island~4K1.03×
19Pennsylvania~50K1.02×
20New Jersey~30K1.01×
21Maine~5K1.01×
22Utah~10K1.00×
23New Mexico~7K1.00×
24Alaska~3K1.00×
25Texas~100K0.99×
26North Carolina~40K0.98×
27North Dakota~3K0.97×
28South Dakota~3K0.96×
29Michigan~30K0.95×
30Arizona~30K0.94×
31Montana~3K0.94×
32Delaware~3K0.94×
33Ohio~40K0.93×
34Indiana~20K0.93×
35Louisiana~20K0.93×
36Kansas~10K0.92×
37Hawaii~5K0.92×
38Missouri~20K0.91×
39Oklahoma~10K0.91×
40Idaho~6K0.91×
41West Virginia~6K0.91×
42Wisconsin~20K0.90×
43Arkansas~10K0.90×
44Nebraska~6K0.90×
45Kentucky~10K0.89×
46Florida~80K0.87×
47Mississippi~10K0.87×
48Iowa~9K0.87×
49South Carolina~20K0.86×
50Alabama~20K0.83×
Fig. 06

Affinity by region

Affinity by region — Trip hop, United States
0.83×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Trip hop audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Trip hop audience
#·InterestCategoryAffinity×
01Dream popMusic & Radio40.69×
02GorillazMusic & Radio20.53×
03Lana Del ReyMusic & Radio16.80×
04LaufeyMusic & Radio16.59×
05Emancipator (musician)Music & Radio16.01×
06NMEMusic & Radio15.25×
07DowntempoMusic & Radio13.25×
08Electro houseMusic & Radio12.08×
09Lo-fi musicMusic & Radio9.26×
10Drum and bassMusic & Radio9.01×
11PeacemakerMovies & TV2.53×
12MSNNews2.27×
13Social mediaBusiness & Career2.20×
14ReligionBusiness & Career2.13×
15Donald TrumpPolitics & Society2.00×
16SpotifyInternet & Social Media1.93×
17SupermanMovies & TV1.89×
18Rock musicMusic & Radio1.72×
19CultureLiterature1.67×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Trip hop audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Trip hop audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.19×
SpiritualityBALANCE1.81×
TraditionCONSERVATISM1.67×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Trip hop audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.04×
Luxury OrientationPREMIUM1.13×
Design AffinityPREMIUM1.16×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Trip hop have in United States?

Trip hop has an estimated audience of 1,325,345 people in United States, concentrated in California and New York.

02

What is the gender split and age of Trip hop fans?

51.4% of Trip hop fans are female, 48.6% are male, with an average age of 34.9 years.

03

Which brands do Trip hop fans like most?

Trip hop fans show strongest brand affinity for Gorillaz (20.53×), Lana Del Rey (16.8×), and Laufey (16.59×) over the country average.

04

Where do Trip hop fans live in United States?

Trip hop fans in United States are most concentrated in California (reach ~200K), New York (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Trip hop fans also like?

Beyond Trip hop itself, the audience over-indexes on Lana Del Rey (16.8×), Laufey (16.59×), Dream pop (40.69×), and Downtempo (13.25×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Trip hop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →