A data profile of the people who buy, follow and care about Gin rummy in United States — modelled from more than twelve digital signal sources. Gin rummy has an estimated audience of 1,694,697 people in United States.
The average Gin rummy fan in United States is 36.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Solitaire, Texas HoldEm Poker, Rummy, with strongest over-indexing on Solitaire (70.8× the country average).
Demographically, the Gin rummy audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Gin rummy fan in United States is more male, around 36.6 years old, with strong Pet Ownership tendencies and a notable affinity for Solitaire.
The key figures that characterise the Gin rummy profile in United States.
41.9% are female, 58.1% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 41.9% |
| Male | 58.1% |
| Average age | 36.6 |
| Estimated audience size | 1,694,697 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 23% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 18% |
Where the Gin rummy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | ~7K | 2.07× | |
| 02 | Vermont | ~4K | 1.38× | |
| 03 | Minnesota | ~30K | 1.27× | |
| 04 | Louisiana | ~30K | 1.23× | |
| 05 | Iowa | ~20K | 1.23× | |
| 06 | Montana | ~6K | 1.20× | |
| 07 | Oregon | ~20K | 1.18× | |
| 08 | Alaska | ~4K | 1.16× | |
| 09 | Maine | ~7K | 1.15× | |
| 10 | South Dakota | ~4K | 1.13× | |
| 11 | Indiana | ~30K | 1.09× | |
| 12 | Massachusetts | ~40K | 1.07× | |
| 13 | Wisconsin | ~30K | 1.07× | |
| 14 | Colorado | ~30K | 1.06× | |
| 15 | Nebraska | ~9K | 1.06× | |
| 16 | Hawaii | ~8K | 1.06× | |
| 17 | Arkansas | ~10K | 1.05× | |
| 18 | Kansas | ~10K | 1.05× | |
| 19 | Michigan | ~50K | 1.03× | |
| 20 | Missouri | ~30K | 1.01× | |
| 21 | Oklahoma | ~20K | 1.01× | |
| 22 | Rhode Island | ~5K | 1.00× | |
| 23 | Connecticut | ~20K | 0.99× | |
| 24 | Alabama | ~20K | 0.98× | |
| 25 | California | ~200K | 0.97× | |
| 26 | North Carolina | ~50K | 0.96× | |
| 27 | Ohio | ~50K | 0.95× | |
| 28 | South Carolina | ~20K | 0.95× | |
| 29 | Idaho | ~8K | 0.95× | |
| 30 | Washington | ~30K | 0.94× | |
| 31 | West Virginia | ~7K | 0.92× | |
| 32 | Delaware | ~4K | 0.91× | |
| 33 | Tennessee | ~30K | 0.90× | |
| 34 | New Hampshire | ~6K | 0.89× | |
| 35 | Kentucky | ~20K | 0.88× | |
| 36 | Pennsylvania | ~50K | 0.87× | |
| 37 | Florida | ~100K | 0.85× | |
| 38 | Illinois | ~50K | 0.85× | |
| 39 | Virginia | ~40K | 0.85× | |
| 40 | Mississippi | ~10K | 0.84× | |
| 41 | Washington, District of Columbia | ~4K | 0.83× | |
| 42 | New Mexico | ~7K | 0.82× | |
| 43 | Arizona | ~30K | 0.81× | |
| 44 | Utah | ~10K | 0.81× | |
| 45 | Texas | ~100K | 0.80× | |
| 46 | New York | ~70K | 0.76× | |
| 47 | Nevada | ~10K | 0.72× | |
| 48 | Maryland | ~20K | 0.69× | |
| 49 | Georgia | ~40K | 0.68× | |
| 50 | New Jersey | ~30K | 0.64× |
The strongest cross-interests of the Gin rummy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Texas HoldEm Poker | Games | 75.69× | ||
| 02 | Solitaire | Games | 70.80× | ||
| 03 | Spades Plus | Games | 55.29× | ||
| 04 | Rummy | Games | 54.02× | ||
| 05 | Tatiana Maslany | Movies & TV | 39.33× | ||
| 06 | Zynga Poker | Games | 38.39× | ||
| 07 | World Poker Tour | Sports | 36.62× | ||
| 08 | PokerStars | Games | 28.69× | ||
| 09 | Spider (solitaire) | Games | 28.23× | ||
| 10 | Poker tournament | Games | 26.38× | ||
| 11 | World Series of Poker | Games | 25.38× | ||
| 12 | Indian Premier League | Sports | 20.45× | ||
| 13 | Poker | Games | 13.07× | ||
| 14 | Faith | Politics & Society | 6.82× | ||
| 15 | Made in USA | Business & Career | 6.80× | ||
| 16 | Prayer | Politics & Society | 6.72× | ||
| 17 | Melania Trump | Politics & Society | 6.18× | ||
| 18 | Joe Biden | Politics & Society | 6.06× | ||
| 19 | Fox News Channel | Movies & TV | 5.58× | ||
| 20 | President of the United States | Politics & Society | 5.18× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.58× | |
| Healthy Lifestyle | BALANCE | 1.54× | |
| Luxury Orientation | PREMIUM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.81× | |
| Tradition | CONSERVATISM | 0.84× | |
| Community Orientation | OPEN | 0.91× |
Gin rummy has an estimated audience of 1,694,697 people in United States, concentrated in California and Texas.
41.9% of Gin rummy fans are female, 58.1% are male, with an average age of 36.6 years.
Gin rummy fans show strongest brand affinity for Solitaire (70.8×), Texas HoldEm Poker (75.69×), and Rummy (54.02×) over the country average.
Gin rummy fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Gin rummy itself, the audience over-indexes on Texas HoldEm Poker (75.69×), Rummy (54.02×), Tatiana Maslany (39.33×), and Melania Trump (6.18×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Gin rummy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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