Rascasse Audience Intelligence

Poker tournament Audience in United States

A data profile of the people who buy, follow and care about Poker tournament in United States — modelled from more than twelve digital signal sources. Poker tournament has an estimated audience of 2,059,680 people in United States.

The average Poker tournament fan in United States is 40.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Mobile gambling, World Series of Poker, PokerStars, with strongest over-indexing on Mobile gambling (118.7× the country average).

Demographically, the Poker tournament audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Poker tournament fan in United States is more male, around 40.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Mobile gambling.

Category: Games · Type: Topic · Subtype: Poker

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Poker tournament profile in United States.

Audience size
2.1M
in United States
Gender
28.5%
71.5% male
Age
40.2
average years
Country rank
#13916
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Poker tournament fans

28.5% are female, 71.5% are male, average age 40.2.

Fig. 02

Gender split

28.5%
Female
71.5%
Male
Demographic split for Poker tournament audience in United States
MetricValue
Female28.5%
Male71.5%
Average age40.2
Estimated audience size2,059,680
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Poker tournament audience in United States
Age bracketShare%
16-1915%
20-2921%
30-3922%
40-4920%
50+22%
Fig. 04

Worldwide distribution

18.3%

of the worldwide Poker tournament audience comes from United States.

Worldwide audience distribution share by country for Poker tournament
CountryShare
India25.2%
United States18.3%
Spain7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Poker tournament audience in United States is strongest.

Fig. 05

Top regions by affinity

Poker tournament fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~100K6.39×
02Washington, District of Columbia~9K1.39×
03Arizona~60K1.37×
04California~300K1.33×
05New Jersey~70K1.32×
06Florida~200K1.17×
07Arkansas~20K1.14×
08Washington~50K1.11×
09Oklahoma~30K1.11×
10New York~100K1.09×
11Kansas~20K1.08×
12Missouri~40K1.07×
13Kentucky~30K1.03×
14North Dakota~4K1.03×
15Vermont~4K1.00×
16Colorado~30K0.99×
17Mississippi~20K0.99×
18Alaska~4K0.97×
19Idaho~10K0.96×
20Montana~5K0.95×
21Rhode Island~6K0.93×
22New Hampshire~7K0.92×
23South Dakota~4K0.92×
24Massachusetts~40K0.91×
25Oregon~20K0.91×
26Georgia~60K0.90×
27Connecticut~20K0.90×
28Delaware~5K0.90×
29Michigan~50K0.89×
30West Virginia~8K0.89×
31Alabama~30K0.88×
32Maine~6K0.88×
33New Mexico~9K0.87×
34Hawaii~8K0.87×
35Texas~200K0.86×
36Nebraska~9K0.86×
37Illinois~60K0.85×
38Indiana~30K0.85×
39South Carolina~30K0.85×
40Utah~20K0.84×
41Ohio~50K0.83×
42Iowa~10K0.83×
43Pennsylvania~60K0.82×
44Louisiana~20K0.82×
45Maryland~30K0.81×
46Minnesota~20K0.81×
47Tennessee~30K0.78×
48Wisconsin~20K0.78×
49North Carolina~50K0.77×
50Virginia~40K0.74×
Fig. 06

Affinity by region

Affinity by region — Poker tournament, United States
0.74×1.00×6.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Poker tournament audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Poker tournament audience
#·InterestCategoryAffinity×
01Mobile gamblingGames118.70×
02PokerStarsGames55.25×
03Daniel NegreanuSports53.61×
04World Series of PokerGames45.30×
05Zynga PokerGames30.00×
06Gin rummyGames26.38×
07World Poker TourSports20.00×
08PokerGames15.76×
09Mohegan SunTravel & Leisure15.52×
10SolitaireGames15.49×
11Online gamblingGames12.41×
12Michigan LotteryGames8.00×
13LotteryGames7.01×
14Sustainable energyHome & Garden4.59×
15FedExBusiness & Career4.35×
16Masters TournamentSports4.31×
17Renewable energyBusiness & Career4.29×
18GamblingGames4.26×
19Mortgage loansBusiness & Career3.82×
20PowerballGames3.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Poker tournament audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Poker tournament audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.87×
Quality AwarenessPREMIUM1.68×
PatriotismCONSERVATISM1.57×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Poker tournament audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.59×
DIY MentalityTHRILL0.71×
Design AffinityPREMIUM0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Poker tournament have in United States?

Poker tournament has an estimated audience of 2,059,680 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Poker tournament fans?

28.5% of Poker tournament fans are female, 71.5% are male, with an average age of 40.2 years.

03

Which brands do Poker tournament fans like most?

Poker tournament fans show strongest brand affinity for Mobile gambling (118.7×), World Series of Poker (45.3×), and PokerStars (55.25×) over the country average.

04

Where do Poker tournament fans live in United States?

Poker tournament fans in United States are most concentrated in California (reach ~300K), Florida (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Poker tournament fans also like?

Beyond Poker tournament itself, the audience over-indexes on World Series of Poker (45.3×), PokerStars (55.25×), Solitaire (15.49×), and Poker (15.76×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Poker tournament. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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