A data profile of the people who buy, follow and care about President of the United States in United States — modelled from more than twelve digital signal sources. President of the United States has an estimated audience of 42,418,665 people in United States.
The average President of the United States fan in United States is 43.4 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Drudge Report, Renewable energy, Sustainable energy, with strongest over-indexing on Drudge Report (4.65× the country average).
Demographically, the President of the United States audience skews balanced with an average age of 43.4, and over-indexes on personality traits such as Patriotism, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical President of the United States fan in United States is balanced, around 43.4 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.
The key figures that characterise the President of the United States profile in United States.
48.6% are female, 51.4% are male, average age 43.4.
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 43.4 |
| Estimated audience size | 42,418,665 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 32% |
of the worldwide President of the United States audience comes from United States.
| Country | Share |
|---|---|
| United States | 59.0% |
| Taiwan | 4.3% |
| Japan | 4.3% |
Where the President of the United States audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~500K | 1.43× | |
| 02 | Nebraska | ~300K | 1.30× | |
| 03 | Washington, District of Columbia | ~100K | 1.16× | |
| 04 | Idaho | ~200K | 1.14× | |
| 05 | Virginia | ~1M | 1.11× | |
| 06 | Arkansas | ~400K | 1.09× | |
| 07 | North Dakota | ~90K | 1.08× | |
| 08 | South Dakota | ~100K | 1.06× | |
| 09 | Kentucky | ~600K | 1.04× | |
| 10 | West Virginia | ~200K | 1.04× | |
| 11 | Oklahoma | ~500K | 1.03× | |
| 12 | Mississippi | ~400K | 1.03× | |
| 13 | Montana | ~100K | 1.02× | |
| 14 | Pennsylvania | ~1.5M | 1.01× | |
| 15 | Washington | ~900K | 1.01× | |
| 16 | Maryland | ~700K | 1.01× | |
| 17 | Iowa | ~400K | 1.01× | |
| 18 | New Mexico | ~200K | 1.01× | |
| 19 | New Hampshire | ~200K | 1.01× | |
| 20 | Texas | ~3.5M | 1.00× | |
| 21 | Tennessee | ~800K | 1.00× | |
| 22 | Indiana | ~800K | 1.00× | |
| 23 | Missouri | ~700K | 1.00× | |
| 24 | Kansas | ~300K | 1.00× | |
| 25 | North Carolina | ~1.5M | 0.99× | |
| 26 | Vermont | ~70K | 0.99× | |
| 27 | California | ~4.5M | 0.98× | |
| 28 | Illinois | ~1.5M | 0.98× | |
| 29 | Connecticut | ~400K | 0.98× | |
| 30 | Maine | ~100K | 0.98× | |
| 31 | Alaska | ~90K | 0.98× | |
| 32 | Georgia | ~1.5M | 0.97× | |
| 33 | New Jersey | ~1M | 0.97× | |
| 34 | Minnesota | ~600K | 0.97× | |
| 35 | Massachusetts | ~800K | 0.96× | |
| 36 | Louisiana | ~500K | 0.96× | |
| 37 | Ohio | ~1M | 0.95× | |
| 38 | South Carolina | ~600K | 0.95× | |
| 39 | Wisconsin | ~600K | 0.95× | |
| 40 | Oregon | ~500K | 0.95× | |
| 41 | New York | ~2M | 0.94× | |
| 42 | Michigan | ~1M | 0.94× | |
| 43 | Rhode Island | ~100K | 0.92× | |
| 44 | Colorado | ~600K | 0.91× | |
| 45 | Alabama | ~500K | 0.91× | |
| 46 | Delaware | ~100K | 0.90× | |
| 47 | Arizona | ~800K | 0.89× | |
| 48 | Nevada | ~400K | 0.88× | |
| 49 | Florida | ~2.5M | 0.87× | |
| 50 | Hawaii | ~200K | 0.87× |
The strongest cross-interests of the President of the United States audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Single-family detached home | Home & Garden | 5.02× | ||
| 02 | Drudge Report | Sports | 4.65× | ||
| 03 | Politico | Politics & Society | 4.18× | ||
| 04 | Sustainable energy | Home & Garden | 3.70× | ||
| 05 | New York Post | News | 3.54× | ||
| 06 | Renewable energy | Business & Career | 3.45× | ||
| 07 | Bath and Bodyworks | Shopping | 2.68× | ||
| 08 | Solar energy | Home & Garden | 2.52× | ||
| 09 | FedEx | Business & Career | 2.49× | ||
| 10 | Innovation | Business & Career | 2.45× | ||
| 11 | Real property | Home & Garden | 2.23× | ||
| 12 | Made in USA | Business & Career | 2.21× | ||
| 13 | Joe Biden | Politics & Society | 2.16× | ||
| 14 | Vehicle insurance | Cars & Mobility | 1.99× | ||
| 15 | Mortgage loans | Business & Career | 1.83× | ||
| 16 | Fox News Channel | Movies & TV | 1.75× | ||
| 17 | IKEA | Home & Garden | 1.69× | ||
| 18 | Radio | Technology & Electronics | 1.59× | ||
| 19 | Subway | Food & Beverages | 1.52× | ||
| 20 | Airbnb | Travel & Leisure | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.55× | |
| Sustainability | BALANCE | 1.56× | |
| Quality Awareness | PREMIUM | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.91× | |
| DIY Mentality | THRILL | 0.92× | |
| Pet Ownership | JOY | 0.93× |
President of the United States has an estimated audience of 42,418,665 people in United States, concentrated in California and Texas.
48.6% of President of the United States fans are female, 51.4% are male, with an average age of 43.4 years.
President of the United States fans show strongest brand affinity for Drudge Report (4.65×), Renewable energy (3.45×), and Sustainable energy (3.7×) over the country average.
President of the United States fans in United States are most concentrated in California (reach ~4.5M), Texas (reach ~3.5M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond President of the United States itself, the audience over-indexes on Renewable energy (3.45×), Sustainable energy (3.7×), New York Post (3.54×), and Single-family detached home (5.02×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for President of the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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