Dragon (2011 film) Audience in United States

Dragon (2011 film) has an estimated audience of 3,623,693 people in United States. 46.6% are female, 53.4% are male, average age 29.2. Top regions: California, Texas, Florida. Top brand affinities: Slickdeals, Urban Dictionary, Miniclip, Criss Angel, The Mentalist.

The average Dragon (2011 film) fan in United States is 29.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Slickdeals, Urban Dictionary, Miniclip, with strongest over-indexing on Slickdeals (358.33× the country average). Demographically, the Dragon (2011 film) audience skews balanced with an average age of 29.2, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Dragon (2011 film) fans

Demographic split for Dragon (2011 film) audience in United States
MetricValue
Female46.6%
Male53.4%
Average age29.2
Estimated audience size3,623,693

Audience persona

The typical Dragon (2011 film) fan in United States is balanced, around 29.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Slickdeals.

Top regions in United States

Top regions ranked by reach for Dragon (2011 film) in United States
RegionReachAffinity
California388,8000.98×
Texas339,1581.09×
Florida235,3230.96×
New York174,3140.86×
Pennsylvania115,3690.95×
Ohio108,3660.97×
North Carolina106,8040.98×
Illinois106,0520.88×
Georgia105,9380.95×
Arizona99,4271.34×
Washington92,2221.27×
Michigan90,5740.96×
Virginia89,1151.01×
New Jersey73,2060.79×
Indiana71,1091.07×
Tennessee69,7340.96×
Massachusetts64,0110.9×
Missouri63,0111.08×
Colorado61,7821.08×
Maryland57,9900.93×
Alabama57,9341.14×
Minnesota51,0980.98×
Oregon49,3451.19×
Wisconsin49,2500.9×
Utah48,6751.5×
Oklahoma47,3431.18×
South Carolina47,1820.87×
Kentucky44,0270.97×
Louisiana42,6300.91×
Nevada33,8230.97×
Arkansas32,8161.1×
Kansas31,3421.1×
Iowa28,2410.95×
Mississippi27,8020.93×
Connecticut23,2920.64×
Idaho22,5091.24×
New Mexico21,6611.19×
Hawaii20,3621.31×
West Virginia16,9931.01×
Nebraska16,9930.94×
Maine12,4420.96×
New Hampshire12,3140.86×
Alaska10,7721.39×
Montana9,9600.99×
Rhode Island8,7310.76×
South Dakota7,0980.85×
North Dakota6,8510.92×
Delaware6,7480.67×
Washington, District of Columbia6,4460.59×
Vermont6,2170.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dragon (2011 film) audience
BrandAffinityCategory
Slickdeals358.33×Shopping
Urban Dictionary57.63×Internet & Social Media
Miniclip117.02×Games
Criss Angel77.47×Movies & TV
The Mentalist60.92×Movies & TV
Dirk Nowitzki35.44×Sports
Planet Terror67.44×Movies & TV
Beetlejuice6.3×Movies & TV
Eve Online48.11×Games
ArtStation45.4×Arts & Culture
David Copperfield (illusionist)34.95×Movies & TV
Luka Dončić11.67×Sports
David Blaine33.67×Movies & TV
Capital One3.97×Business & Career
Jackie Chan12.22×Movies & TV
Dwight Howard20×Sports
Kia Sportage19.9×Cars & Mobility
Moulin Rouge!20×Movies & TV
Dennis Rodman14.89×Sports
Google Maps3.52×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dragon (2011 film) audience
TraitClusterScore
Early Adopter MentalityPOWER1.28
LGBTQ+ IdentityOPEN1.21
Urban LifestyleOPEN1.19
Family OrientationCONSERVATISM1.1
Social Media UsageJOY1.08
TravellingTHRILL1.08

Worldwide distribution

Worldwide audience distribution share by country for Dragon (2011 film)
CountryShare
India27.6%
United States25.4%
France6.6%

See Dragon (2011 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Dragon (2011 film) have in United States?

Dragon (2011 film) has an estimated audience of 3,623,693 people in United States, concentrated in California and Texas.

What is the gender split and age of Dragon (2011 film) fans?

46.6% of Dragon (2011 film) fans are female, 53.4% are male, with an average age of 29.2 years.

Which brands do Dragon (2011 film) fans like most?

Dragon (2011 film) fans show strongest brand affinity for Slickdeals (358.33×), Urban Dictionary (57.63×), and Miniclip (117.02×) over the country average.

Where do Dragon (2011 film) fans live in United States?

Dragon (2011 film) fans in United States are most concentrated in California (reach 388,800), Texas (reach 339,158), and Florida (reach 235,323). These three regions account for the largest share of the active audience.

What other brands do Dragon (2011 film) fans also like?

Beyond Dragon (2011 film) itself, the audience over-indexes on Urban Dictionary (57.63×), Miniclip (117.02×), Criss Angel (77.47×), and The Mentalist (60.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dragon (2011 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.