Serbian language Audience in United States
Serbian language has an estimated audience of 1,086,876 people in United States. 53.9% are female, 46.1% are male, average age 39.7. Top brand affinities: Google News, Capital One, Google Maps, Nicole Scherzinger, Indeed.com.
Top brand affinities include Google News, Capital One, Google Maps, with strongest over-indexing on Google News (21.21× the country average). Demographically, the Serbian language audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Travelling, Luxury Orientation.
Category: Politics & Society · Type: Topic · Subtype: Language
Demographics of Serbian language fans
| Metric | Value |
|---|---|
| Female | 53.9% |
| Male | 46.1% |
| Average age | 39.7 |
| Estimated audience size | 1,086,876 |
Audience persona
The typical Serbian language fan in United States is balanced, around 39.7 years old, with strong Travelling tendencies and a notable affinity for Google News.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google News | 21.21× | News |
| Capital One | 13.19× | Business & Career |
| Google Maps | 12.67× | Internet & Social Media |
| Nicole Scherzinger | 59.2× | Music & Radio |
| Indeed.com | 12.57× | Business & Career |
| Red Star Belgrade | 138.53× | Sports |
| Autism Awareness | 19.03× | Health |
| GNK Dinamo Zagreb | 169.39× | Sports |
| CarGurus | 11.55× | Cars & Mobility |
| Billy Bob Thornton | 16.74× | Movies & TV |
| Diabetes mellitus awareness | 12.48× | Health |
| Enterprise Rent-A-Car | 10.99× | Cars & Mobility |
| Khan Academy | 14.83× | Business & Career |
| Blake Lively | 17.18× | Movies & TV |
| Demi Moore | 15.91× | Movies & TV |
| Beetlejuice | 7.86× | Movies & TV |
| Bruce Willis | 11.7× | Movies & TV |
| Malta | 40.69× | Travel & Leisure |
| Circle K | 11.03× | Shopping |
| DeviantArt | 11.03× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 2 |
| Luxury Orientation | PREMIUM | 1.79 |
| Early Adopter Mentality | POWER | 1.71 |
| Design Affinity | PREMIUM | 1.69 |
| Risk Appetite | THRILL | 1.63 |
| DIY Mentality | THRILL | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 9.5% |
| Serbia | 9.4% |
| Brazil | 7.9% |
See Serbian language audiences in other countries
More Language audiences in United States
- Spanish language (30,015,718)
- Japanese language (18,484,801)
- English language (17,453,632)
- Ancient Greek (15,507,854)
- Italian language (10,170,199)
How to read this data
Audience size is the estimated number of people in United States who actively search for Serbian language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.