Shad (rapper) Audience in United States
Shad (rapper) has an estimated audience of 374,654 people in United States. 0.0% are female, 100.0% are male, average age 42.8. Top brand affinities: Israel, Keith Stanfield, JDSU, Home staging, Noodle (Gorillaz).
Top brand affinities include Israel, Keith Stanfield, JDSU, with strongest over-indexing on Israel (1.96× the country average). Demographically, the Shad (rapper) audience skews more male with an average age of 42.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Shad (rapper) fans
| Metric | Value |
|---|---|
| Female | 0.0% |
| Male | 100.0% |
| Average age | 42.8 |
| Estimated audience size | 374,654 |
Audience persona
The typical Shad (rapper) fan in United States is more male, around 42.8 years old, with strong Risk Appetite tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 1.96× | Travel & Leisure |
| Keith Stanfield | 4.36× | Movies & TV |
| JDSU | 1.74× | Business & Career |
| Home staging | 2.61× | Home & Garden |
| Noodle (Gorillaz) | 1.54× | Music & Radio |
| Goose (band) | 2.47× | Pets & Animals |
| Elsword | 6.24× | Games |
| Voter registration | 1.8× | Politics & Society |
| Corona (band) | 1.77× | Music & Radio |
| Hipster | 2.85× | Politics & Society |
| Jeep Wagoneer | 1.7× | Cars & Mobility |
| Keeper (password manager) | 1.79× | Technology & Electronics |
| Governor of Michigan | 1.96× | Politics & Society |
| Elmira College | 2.63× | Business & Career |
| Jeep Grand Cherokee (WJ) | 1.56× | Cars & Mobility |
| Kerang | 1.7× | Travel & Leisure |
| Hayward, California | 2.67× | Travel & Leisure |
| Ellen Burstyn | 2.17× | Movies & TV |
| Leverage (TV series) | 1.53× | Movies & TV |
| Israeli cuisine | 2.16× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.86 |
| Luxury Orientation | PREMIUM | 1.61 |
| Sustainability | BALANCE | 1.5 |
| DIY Mentality | THRILL | 1.43 |
| Family Orientation | CONSERVATISM | 1.42 |
| LGBTQ+ Identity | OPEN | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 53.2% |
| Italy | 25.0% |
| Germany | 11.4% |
See Shad (rapper) audiences in other countries
More Hip hop audiences in United States
- Bad Bunny (25,838,259)
- Diddy (20,318,667)
- Cardi B (14,341,291)
- Nicki Minaj (13,515,929)
- World Star Hip Hop (WSHH) (12,699,723)
How to read this data
Audience size is the estimated number of people in United States who actively search for Shad (rapper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.