Voter registration Audience in United States

Voter registration has an estimated audience of 3,331,797 people in United States. 49.9% are female, 50.1% are male, average age 45.2. Top brand affinities: Kijiji.it, Mojinos Escozíos, Habtamu Wondimu, edureka, Wedding Favors shop.
Top brand affinities include Kijiji.it, Mojinos Escozíos, Habtamu Wondimu, with strongest over-indexing on Kijiji.it (28.19× the country average). Demographically, the Voter registration audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Sustainability, Individualism.
Category: Politics & Society · Type: Topic
Demographics of Voter registration fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 45.2 |
| Estimated audience size | 3,331,797 |
Audience persona
The typical Voter registration fan in United States is balanced, around 45.2 years old, with strong Sustainability tendencies and a notable affinity for Kijiji.it.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kijiji.it | 28.19× | Shopping |
| Mojinos Escozíos | 19.03× | Music & Radio |
| Habtamu Wondimu | 17.52× | Politics & Society |
| edureka | 15.29× | Business & Career |
| Wedding Favors shop | 12.67× | Kids & Family |
| McGill University Faculty of Law | 12.48× | Business & Career |
| Kanna Hashimoto | 9.86× | Movies & TV |
| Gilbert Montagné | 8.17× | Music & Radio |
| Queens College, City University of New York | 7.62× | Business & Career |
| Final Fantasy VII (Famicom) | 6.88× | Games |
| Duyun | 6.12× | Travel & Leisure |
| lose it | 6.09× | |
| Le Gorafi | 5.83× | Internet & Social Media |
| Bruno Antunes de Oliveira | 5.61× | Sports |
| Joe Lynn Turner | 5.53× | Music & Radio |
| Motohiro Hata | 5.31× | Music & Radio |
| Hatpin | 5.2× | Fashion & Accessoires |
| Postgraduate Certificate in Education | 5.03× | Business & Career |
| JamBase | 5.03× | Music & Radio |
| San Guillermo, Isabela | 5.01× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.39 |
| Individualism | JOY | 1.61 |
| Need for Security | CONSERVATISM | 1.45 |
| LGBTQ+ Identity | OPEN | 1.31 |
| Family Orientation | CONSERVATISM | 1.3 |
| Community Orientation | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.4% |
| United Kingdom | 4.1% |
| Canada | 1.5% |
See Voter registration audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Voter registration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.