Rascasse Audience Intelligence

Shygirl Audience in United States

A data profile of the people who buy, follow and care about Shygirl in United States — modelled from more than twelve digital signal sources. Shygirl has an estimated audience of 229,522 people in United States.

The average Shygirl fan in United States is 30.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Fetty Wap, The Shannara Chronicles, Melanie Martinez (singer), with strongest over-indexing on Fetty Wap (426.27× the country average).

Demographically, the Shygirl audience skews more male with an average age of 30.6, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Shygirl fan in United States is more male, around 30.6 years old, with strong Sustainability tendencies and a notable affinity for Fetty Wap.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shygirl profile in United States.

Audience size
230K
in United States
Gender
43.5%
56.5% male
Age
30.6
average years
Country rank
#55055
Person in United States
Fig. 01

Search interest · 12-month trend

-41%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shygirl fans

43.5% are female, 56.5% are male, average age 30.6.

Fig. 02

Gender split

43.5%
Female
56.5%
Male
Demographic split for Shygirl audience in United States
MetricValue
Female43.5%
Male56.5%
Average age30.6
Estimated audience size229,522
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Shygirl audience in United States
Age bracketShare%
16-1945%
20-2921%
30-3914%
40-4911%
50+8%
Fig. 04

Worldwide distribution

40.1%

of the worldwide Shygirl audience comes from United States.

Worldwide audience distribution share by country for Shygirl
CountryShare
United States40.1%
United Kingdom13.8%
Brazil4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shygirl audience in United States is strongest.

Fig. 05

Top regions by affinity

Shygirl fans by region: top regions in United States
#RegionReachAffinity×
01New York~20K1.67×
02California~40K1.53×
03Massachusetts~7K1.48×
04Washington, District of Columbia~1K1.40×
05Illinois~10K1.38×
06Oregon~4K1.32×
07Washington~6K1.25×
08New Jersey~7K1.11×
09Minnesota~4K1.09×
10Connecticut~3K1.08×
11Pennsylvania~9K1.07×
12Maryland~5K1.07×
13Arizona~5K1.06×
14Texas~20K1.05×
15Georgia~8K1.05×
16Nevada~3K1.04×
17Rhode Island<1K1.04×
18Vermont<1K1.03×
19North Carolina~8K1.02×
20Virginia~6K1.02×
21Colorado~4K1.02×
22New Mexico~1K1.02×
23Maine<1K1.02×
24Hawaii~1K1.00×
25Alaska<1K0.99×
26Wisconsin~4K0.98×
27Utah~2K0.96×
28New Hampshire<1K0.96×
29North Dakota<1K0.96×
30Delaware<1K0.95×
31South Dakota<1K0.95×
32Louisiana~3K0.94×
33Oklahoma~3K0.94×
34Arkansas~2K0.94×
35West Virginia~1K0.94×
36Montana<1K0.94×
37Missouri~4K0.93×
38Nebraska~1K0.93×
39Ohio~7K0.92×
40Michigan~6K0.92×
41Kansas~2K0.92×
42Kentucky~3K0.91×
43Idaho~1K0.91×
44Mississippi~2K0.90×
45Tennessee~5K0.89×
46Iowa~2K0.89×
47Indiana~4K0.88×
48Alabama~3K0.86×
49Florida~10K0.85×
50South Carolina~3K0.85×
Fig. 06

Affinity by region

Affinity by region — Shygirl, United States
0.85×1.00×1.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Shygirl audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Shygirl audience
#·InterestCategoryAffinity×
01The Shannara ChroniclesMovies & TV747.08×
02Fetty WapMusic & Radio426.27×
03BjörkMusic & Radio51.57×
04Melanie Martinez (singer)Music & Radio39.80×
05Placebo (band)Music & Radio36.12×
06MobyMusic & Radio34.26×
07Fiona AppleMusic & Radio27.30×
08PonyoMovies & TV24.51×
09Brenda SongFashion & Accessoires21.87×
10Depeche ModeMusic & Radio20.24×
11Charli XCXMusic & Radio17.35×
12LordeMusic & Radio17.05×
13Alexander SkarsgårdMovies & TV14.82×
14Limp BizkitMusic & Radio14.82×
15Willem DafoeMovies & TV14.05×
16Ethan HawkeMovies & TV13.66×
17Black SabbathMusic & Radio12.82×
18Kiernan ShipkaMovies & TV12.36×
19Ozzy OsbourneMusic & Radio9.50×
20Brittany SnowMovies & TV7.44×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Shygirl audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Shygirl audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.82×
Urban LifestyleOPEN1.79×
Design AffinityPREMIUM1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Shygirl audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.78×
Need for SecurityCONSERVATISM0.79×
DIY MentalityTHRILL0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Shygirl have in United States?

Shygirl has an estimated audience of 229,522 people in United States, concentrated in California and New York.

02

What is the gender split and age of Shygirl fans?

43.5% of Shygirl fans are female, 56.5% are male, with an average age of 30.6 years.

03

Which brands do Shygirl fans like most?

Shygirl fans show strongest brand affinity for Fetty Wap (426.27×), The Shannara Chronicles (747.08×), and Melanie Martinez (singer) (39.8×) over the country average.

04

Where do Shygirl fans live in United States?

Shygirl fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Shygirl fans also like?

Beyond Shygirl itself, the audience over-indexes on The Shannara Chronicles (747.08×), Melanie Martinez (singer) (39.8×), Brenda Song (21.87×), and Ethan Hawke (13.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shygirl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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