Stephanie Mills Audience in United States

Stephanie Mills logo

Stephanie Mills has an estimated audience of 654,207 people in United States. 63.8% are female, 36.2% are male, average age 44.8. Top regions: Texas, New York, Georgia. Top brand affinities: Natural rubber, Whataburger, Commercial mortgage, Jack White, Mortgage insurance.

The average Stephanie Mills fan in United States is 44.8 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, New York, Georgia. Top brand affinities include Natural rubber, Whataburger, Commercial mortgage, with strongest over-indexing on Natural rubber (3.77× the country average). Demographically, the Stephanie Mills audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Spirituality, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Stephanie Mills fans

Demographic split for Stephanie Mills audience in United States
MetricValue
Female63.8%
Male36.2%
Average age44.8
Estimated audience size654,207

Audience persona

The typical Stephanie Mills fan in United States is more female, around 44.8 years old, with strong Spirituality tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Stephanie Mills in United States
RegionReachAffinity
Texas61,1111.09×
New York59,7991.64×
Georgia54,9242.73×
Florida52,7041.19×
California52,3480.73×
North Carolina37,7161.92×
Illinois30,0661.38×
Maryland28,9432.57×
Pennsylvania26,3931.2×
Virginia25,7281.61×
Michigan23,9491.4×
New Jersey22,8891.38×
Ohio22,2991.11×
Louisiana22,1012.62×
South Carolina19,5831.99×
Alabama18,0011.97×
Tennessee17,8871.36×
Mississippi13,0262.42×
Missouri11,9171.13×
Indiana11,7130.98×
Massachusetts9,4610.73×
Arizona8,2370.62×
Nevada7,7881.23×
Wisconsin7,7180.78×
Connecticut6,6761.02×
Arkansas6,1751.15×
Kentucky6,1480.75×
Washington5,5920.43×
Oklahoma5,0010.69×
Minnesota4,5180.48×
Washington, District of Columbia4,3232.2×
Colorado4,3170.42×
Delaware3,1281.73×
Kansas3,0070.58×
Oregon2,6620.36×
Iowa2,0470.38×
Nebraska1,4860.45×
Rhode Island1,4520.7×
West Virginia1,4140.46×
Utah1,3680.23×
New Mexico1,1750.36×
Hawaii1,1460.41×
New Hampshire1,0430.4×
Maine8110.35×
Idaho7290.22×
Alaska3940.28×
Montana3580.2×
North Dakota3440.26×
Vermont3350.29×
South Dakota3250.21×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stephanie Mills audience
BrandAffinityCategory
Natural rubber3.77×Cars & Mobility
Whataburger1.89×Food & Beverages
Commercial mortgage2.42×Business & Career
Jack White1.66×Movies & TV
Mortgage insurance1.51×Business & Career
WGN-TV1.65×Movies & TV
Lebanese cuisine1.56×Food & Beverages
Brittney Griner1.63×Sports
Fast Five1.62×Movies & TV
Iguala2.3×Travel & Leisure
Cachorros1.72×Pets & Animals
Albert Hammond, Jr.3.14×Music & Radio
Alan Greenspan1.66×Business & Career
Jumia1.96×Fashion & Accessoires
Cachaça1.93×Food & Beverages
Taranto1.62×Travel & Leisure
Chengdu1.8×Travel & Leisure
Ivana (singer)1.73×
Michael Jr. Comedy1.97×Movies & TV
T. Harv Eker1.63×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stephanie Mills audience
TraitClusterScore
SpiritualityBALANCE1.19
Need for SecurityCONSERVATISM1.15
Urban LifestyleOPEN1.14
Price SensitivityPREMIUM1.14
LGBTQ+ IdentityOPEN1.13
TraditionCONSERVATISM1.05

Worldwide distribution

Worldwide audience distribution share by country for Stephanie Mills
CountryShare
United States88.9%
United Kingdom3.3%
Germany2.2%

See Stephanie Mills audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Stephanie Mills have in United States?

Stephanie Mills has an estimated audience of 654,207 people in United States, concentrated in Texas and New York.

What is the gender split and age of Stephanie Mills fans?

63.8% of Stephanie Mills fans are female, 36.2% are male, with an average age of 44.8 years.

Which brands do Stephanie Mills fans like most?

Stephanie Mills fans show strongest brand affinity for Natural rubber (3.77×), Whataburger (1.89×), and Commercial mortgage (2.42×) over the country average.

Where do Stephanie Mills fans live in United States?

Stephanie Mills fans in United States are most concentrated in Texas (reach 61,111), New York (reach 59,799), and Georgia (reach 54,924). These three regions account for the largest share of the active audience.

What other brands do Stephanie Mills fans also like?

Beyond Stephanie Mills itself, the audience over-indexes on Whataburger (1.89×), Commercial mortgage (2.42×), Jack White (1.66×), and Mortgage insurance (1.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stephanie Mills. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.