A data profile of the people who buy, follow and care about The Other Woman (2014 film) in United States — modelled from more than twelve digital signal sources. The Other Woman (2014 film) has an estimated audience of 1,232,884 people in United States.
The average The Other Woman (2014 film) fan in United States is 46.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Elisabeth Moss, The Devil Wears Prada (film), Emma Stone, with strongest over-indexing on Elisabeth Moss (294.73× the country average).
Demographically, the The Other Woman (2014 film) audience skews more female with an average age of 46.7, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical The Other Woman (2014 film) fan in United States is more female, around 46.7 years old, with strong Spirituality tendencies and a notable affinity for Elisabeth Moss.
The key figures that characterise the The Other Woman (2014 film) profile in United States.
87.3% are female, 12.7% are male, average age 46.7.
| Metric | Value |
|---|---|
| Female | 87.3% |
| Male | 12.7% |
| Average age | 46.7 |
| Estimated audience size | 1,232,884 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 6% | |
| 30-39 | 24% | |
| 40-49 | 35% | |
| 50+ | 30% |
of the worldwide The Other Woman (2014 film) audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.7% |
| Australia | 6.2% |
| United Kingdom | 5.0% |
Where the The Other Woman (2014 film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Idaho | ~8K | 1.29× | |
| 02 | Arizona | ~30K | 1.28× | |
| 03 | Utah | ~10K | 1.25× | |
| 04 | Alabama | ~20K | 1.24× | |
| 05 | Alaska | ~3K | 1.23× | |
| 06 | Montana | ~4K | 1.19× | |
| 07 | Oklahoma | ~20K | 1.14× | |
| 08 | New Mexico | ~7K | 1.13× | |
| 09 | Colorado | ~20K | 1.12× | |
| 10 | Arkansas | ~10K | 1.11× | |
| 11 | South Dakota | ~3K | 1.07× | |
| 12 | Texas | ~100K | 1.06× | |
| 13 | Missouri | ~20K | 1.06× | |
| 14 | North Dakota | ~3K | 1.05× | |
| 15 | Tennessee | ~30K | 1.04× | |
| 16 | Iowa | ~10K | 1.04× | |
| 17 | Kansas | ~10K | 1.04× | |
| 18 | Michigan | ~30K | 1.02× | |
| 19 | Mississippi | ~10K | 1.02× | |
| 20 | South Carolina | ~20K | 1.01× | |
| 21 | Nebraska | ~7K | 1.01× | |
| 22 | West Virginia | ~6K | 1.01× | |
| 23 | Indiana | ~20K | 0.99× | |
| 24 | Wisconsin | ~20K | 0.99× | |
| 25 | Louisiana | ~20K | 0.98× | |
| 26 | Kentucky | ~20K | 0.98× | |
| 27 | Connecticut | ~10K | 0.97× | |
| 28 | Ohio | ~40K | 0.96× | |
| 29 | New Hampshire | ~5K | 0.96× | |
| 30 | North Carolina | ~40K | 0.95× | |
| 31 | Oregon | ~10K | 0.95× | |
| 32 | Rhode Island | ~4K | 0.95× | |
| 33 | Minnesota | ~20K | 0.94× | |
| 34 | California | ~100K | 0.93× | |
| 35 | Maine | ~4K | 0.93× | |
| 36 | Pennsylvania | ~40K | 0.92× | |
| 37 | Illinois | ~40K | 0.92× | |
| 38 | Washington | ~20K | 0.92× | |
| 39 | Vermont | ~2K | 0.91× | |
| 40 | Georgia | ~40K | 0.90× | |
| 41 | Massachusetts | ~20K | 0.90× | |
| 42 | Hawaii | ~5K | 0.88× | |
| 43 | Florida | ~80K | 0.87× | |
| 44 | Delaware | ~3K | 0.87× | |
| 45 | Virginia | ~30K | 0.86× | |
| 46 | Nevada | ~10K | 0.86× | |
| 47 | New York | ~60K | 0.84× | |
| 48 | New Jersey | ~30K | 0.84× | |
| 49 | Maryland | ~20K | 0.84× | |
| 50 | Washington, District of Columbia | ~3K | 0.76× |
The strongest cross-interests of the The Other Woman (2014 film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Elisabeth Moss | Movies & TV | 294.73× | ||
| 02 | The Devil Wears Prada (film) | Movies & TV | 107.35× | ||
| 03 | Hellboy (film) | Movies & TV | 57.57× | ||
| 04 | Emma Stone | Movies & TV | 51.18× | ||
| 05 | Bride Wars | Movies & TV | 48.22× | ||
| 06 | La La Land (film) | Movies & TV | 48.20× | ||
| 07 | Kristen Bell | Movies & TV | 48.16× | ||
| 08 | My Big Fat Greek Wedding | Movies & TV | 47.60× | ||
| 09 | Legally Blonde | Movies & TV | 36.03× | ||
| 10 | Sixteen Candles | Movies & TV | 27.02× | ||
| 11 | Clueless (film) | Movies & TV | 25.02× | ||
| 12 | Austin Powers (film series) | Movies & TV | 20.00× | ||
| 13 | Rami Malek | Movies & TV | 19.00× | ||
| 14 | OK! | News | 15.90× | ||
| 15 | Anne Hathaway | Movies & TV | 13.26× | ||
| 16 | Anna Faris | Movies & TV | 12.62× | ||
| 17 | Channing Tatum | Movies & TV | 12.07× | ||
| 18 | romantic comedies | Movies & TV | 9.11× | ||
| 19 | Diane Keaton | Movies & TV | 5.88× | ||
| 20 | Britney Spears | Music & Radio | 5.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.43× | |
| Tradition | CONSERVATISM | 1.47× | |
| Creativity | OPEN | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.70× | |
| DIY Mentality | THRILL | 0.72× | |
| Pet Ownership | JOY | 0.76× |
The Other Woman (2014 film) has an estimated audience of 1,232,884 people in United States, concentrated in California and Texas.
87.3% of The Other Woman (2014 film) fans are female, 12.7% are male, with an average age of 46.7 years.
The Other Woman (2014 film) fans show strongest brand affinity for Elisabeth Moss (294.73×), The Devil Wears Prada (film) (107.35×), and Emma Stone (51.18×) over the country average.
The Other Woman (2014 film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond The Other Woman (2014 film) itself, the audience over-indexes on The Devil Wears Prada (film) (107.35×), Emma Stone (51.18×), Kristen Bell (48.16×), and La La Land (film) (48.2×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for The Other Woman (2014 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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