The Witch (2015 film) Audience in United States

The Witch (2015 film) has an estimated audience of 1,419,494 people in United States. 48.1% are female, 51.9% are male, average age 41.6. Top regions: California, Texas, Florida. Top brand affinities: Alexander Skarsgård, Ethan Hawke, Willem Dafoe, The Conjuring 2, Nicole Kidman.

The average The Witch (2015 film) fan in United States is 41.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Alexander Skarsgård, Ethan Hawke, Willem Dafoe, with strongest over-indexing on Alexander Skarsgård (39.94× the country average). Demographically, the The Witch (2015 film) audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

Demographics of The Witch (2015 film) fans

Demographic split for The Witch (2015 film) audience in United States
MetricValue
Female48.1%
Male51.9%
Average age41.6
Estimated audience size1,419,494

Audience persona

The typical The Witch (2015 film) fan in United States is balanced, around 41.6 years old, with strong Mindfulness tendencies and a notable affinity for Alexander Skarsgård.

Top regions in United States

Top regions ranked by reach for The Witch (2015 film) in United States
RegionReachAffinity
California183,3891.17×
Texas129,2411.06×
Florida82,1680.86×
New York81,9371.03×
Illinois50,4971.07×
Pennsylvania49,1541.03×
Ohio43,3470.99×
Georgia41,6590.95×
North Carolina41,6180.97×
Michigan38,2401.03×
Washington34,6501.22×
Virginia34,1890.99×
Massachusetts32,7041.17×
New Jersey31,4620.87×
Arizona28,5220.98×
Tennessee27,7100.97×
Indiana26,1501.01×
Colorado25,9481.16×
Missouri23,3411.02×
Oregon22,1441.36×
Maryland21,4850.88×
Wisconsin20,2960.95×
Minnesota19,8800.98×
Kentucky18,3791.03×
Utah18,2511.44×
South Carolina17,7520.83×
Louisiana17,2960.94×
Alabama16,4560.83×
Oklahoma15,9481.01×
Connecticut14,2241×
Nevada13,5580.99×
Arkansas11,5050.98×
Kansas10,4570.93×
Iowa10,1920.87×
Mississippi9,7160.83×
New Mexico8,0541.13×
Idaho7,8821.11×
New Hampshire6,7111.2×
Nebraska6,3710.9×
West Virginia6,3530.96×
Maine5,7361.13×
Hawaii5,1270.84×
Rhode Island4,8501.07×
Washington, District of Columbia4,0400.95×
Montana4,0141.02×
Delaware3,0660.78×
Alaska2,9840.98×
Vermont2,8881.16×
South Dakota2,4150.74×
North Dakota2,2250.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Witch (2015 film) audience
BrandAffinityCategory
Alexander Skarsgård39.94×Movies & TV
Ethan Hawke28.51×Movies & TV
Willem Dafoe33.71×Movies & TV
The Conjuring 249.81×Movies & TV
Nicole Kidman16.19×Movies & TV
A Quiet Place38.26×Movies & TV
Dracula Untold44.69×Movies & TV
Crimson Peak42.6×Movies & TV
The Strangers (2008 film)26.4×Movies & TV
Gladiator (2000 film)20.16×Movies & TV
True Detective8.47×Movies & TV
Jeffrey Dean Morgan15.79×Movies & TV
Sleepy Hollow (TV series)56.23×Movies & TV
Beetlejuice4.88×Movies & TV
Livemusic5.28×Music & Radio
Creepshow36.92×Movies & TV
Adam Driver17.68×Movies & TV
Kia Sportage20×Cars & Mobility
Sam Raimi27.8×Movies & TV
Anya Taylor-Joy10.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Witch (2015 film) audience
TraitClusterScore
MindfulnessBALANCE1.77
LGBTQ+ IdentityOPEN1.73
ExtroversionTHRILL1.68
SustainabilityBALANCE1.48
TraditionCONSERVATISM1.39
Urban LifestyleOPEN1.37

Worldwide distribution

Worldwide audience distribution share by country for The Witch (2015 film)
CountryShare
United States21.5%
India7.1%
Indonesia6.2%

See The Witch (2015 film) audiences in other countries

More Horror audiences in United States

Frequently asked questions

How many fans does The Witch (2015 film) have in United States?

The Witch (2015 film) has an estimated audience of 1,419,494 people in United States, concentrated in California and Texas.

What is the gender split and age of The Witch (2015 film) fans?

48.1% of The Witch (2015 film) fans are female, 51.9% are male, with an average age of 41.6 years.

Which brands do The Witch (2015 film) fans like most?

The Witch (2015 film) fans show strongest brand affinity for Alexander Skarsgård (39.94×), Ethan Hawke (28.51×), and Willem Dafoe (33.71×) over the country average.

Where do The Witch (2015 film) fans live in United States?

The Witch (2015 film) fans in United States are most concentrated in California (reach 183,389), Texas (reach 129,241), and Florida (reach 82,168). These three regions account for the largest share of the active audience.

What other brands do The Witch (2015 film) fans also like?

Beyond The Witch (2015 film) itself, the audience over-indexes on Ethan Hawke (28.51×), Willem Dafoe (33.71×), The Conjuring 2 (49.81×), and Nicole Kidman (16.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Witch (2015 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.