Rascasse Audience Intelligence

The Witch (2015 film) Audience in United States

A data profile of the people who buy, follow and care about The Witch (2015 film) in United States — modelled from more than twelve digital signal sources. The Witch (2015 film) has an estimated audience of 1,464,811 people in United States.

The average The Witch (2015 film) fan in United States is 41.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pan's Labyrinth, The Conjuring 2, A Quiet Place, with strongest over-indexing on Pan's Labyrinth (46.6× the country average).

Demographically, the The Witch (2015 film) audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Witch (2015 film) fan in United States is balanced, around 41.6 years old, with strong Mindfulness tendencies and a notable affinity for Pan's Labyrinth.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Horror

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Witch (2015 film) profile in United States.

Audience size
1.5M
in United States
Gender
48.1%♀
51.9% male
Age
41.6
average years
Country rank
#18083
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Witch (2015 film) viewers

48.1% are female, 51.9% are male, average age 41.6.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for The Witch (2015 film) audience in United States
MetricValue
Female48.1%
Male51.9%
Average age41.6
Estimated audience size1,464,811
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the The Witch (2015 film) audience in United States
Age bracketShare%
16-1914%
20-2918%
30-3920%
40-4923%
50+25%
Fig. 04

Worldwide distribution

21.5%

of the worldwide The Witch (2015 film) audience comes from United States.

Worldwide audience distribution share by country for The Witch (2015 film)
CountryShare
United States21.5%
India7.0%
United Kingdom6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Witch (2015 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Witch (2015 film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.42×
02Oregon~20K1.31×
03New Hampshire~7K1.22×
04New Mexico~9K1.20×
05Washington~30K1.17×
06Vermont~3K1.16×
07Massachusetts~30K1.15×
08California~200K1.14×
09Maine~6K1.14×
10Colorado~30K1.13×
11Idaho~8K1.12×
12Rhode Island~5K1.11×
13Alaska~3K1.10×
14Texas~100K1.04×
15Kentucky~20K1.04×
16Montana~4K1.04×
17Arizona~30K1.02×
18Oklahoma~20K1.02×
19Illinois~50K1.01×
20Pennsylvania~50K0.99×
21Missouri~20K0.99×
22Connecticut~10K0.99×
23Michigan~40K0.98×
24Indiana~30K0.98×
25West Virginia~7K0.98×
26Ohio~40K0.97×
27Virginia~30K0.97×
28Tennessee~30K0.97×
29New York~80K0.96×
30Arkansas~10K0.96×
31North Carolina~40K0.95×
32Louisiana~20K0.95×
33Nevada~10K0.95×
34Wisconsin~20K0.94×
35Minnesota~20K0.94×
36Kansas~10K0.94×
37Georgia~40K0.92×
38Washington, District of Columbia~4K0.92×
39Nebraska~6K0.91×
40Mississippi~10K0.89×
41Iowa~10K0.88×
42Maryland~20K0.87×
43Hawaii~5K0.87×
44Alabama~20K0.86×
45North Dakota~2K0.86×
46New Jersey~30K0.85×
47South Carolina~20K0.85×
48Delaware~3K0.85×
49Florida~80K0.82×
50South Dakota~3K0.82×
Fig. 06

Affinity by region

Affinity by region — The Witch (2015 film), United States
0.82×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Witch (2015 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Witch (2015 film) audience
#·InterestCategoryAffinity×
01Crimson PeakMovies & TV61.58×
02The Conjuring 2Movies & TV61.54×
03Dracula UntoldMovies & TV60.40×
04Pan's LabyrinthMovies & TV46.60×
05A Quiet PlaceMovies & TV46.40×
06CloverfieldMovies & TV34.88×
07Sleepy Hollow (TV series)Movies & TV34.60×
08The Cabin in the WoodsMovies & TV31.42×
09Jeffrey Dean MorganMovies & TV27.95×
10The Strangers (2008 film)Movies & TV27.68×
11Sam RaimiMovies & TV22.80×
12Alexander SkarsgårdMovies & TV21.48×
13Willem DafoeMovies & TV18.46×
14Ethan HawkeMovies & TV17.58×
15Gladiator (2000 film)Movies & TV14.58×
16Anya Taylor-JoyMovies & TV10.85×
17MonstersMovies & TV9.62×
18Nicole KidmanMovies & TV8.56×
19True DetectiveMovies & TV7.85×
20Rotten TomatoesMovies & TV7.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Witch (2015 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Witch (2015 film) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.96×
SpiritualityBALANCE1.53×
Convenience OrientationPREMIUM1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Witch (2015 film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
DIY MentalityTHRILL0.65×
Healthy LifestyleBALANCE0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Witch (2015 film) have in United States?

The Witch (2015 film) has an estimated audience of 1,464,811 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Witch (2015 film) viewers?

48.1% of The Witch (2015 film) fans are female, 51.9% are male, with an average age of 41.6 years.

03

Which brands do The Witch (2015 film) fans like most?

The Witch (2015 film) fans show strongest brand affinity for Pan's Labyrinth (46.6×), The Conjuring 2 (61.54×), and A Quiet Place (46.4×) over the country average.

04

Where do The Witch (2015 film) fans live in United States?

The Witch (2015 film) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do The Witch (2015 film) fans also like?

Beyond The Witch (2015 film) itself, the audience over-indexes on The Conjuring 2 (61.54×), A Quiet Place (46.4×), Crimson Peak (61.58×), and Dracula Untold (60.4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Witch (2015 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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