VoIP phone Audience in United States

VoIP phone has an estimated audience of 309,942 people in United States. 45.6% are female, 54.4% are male, average age 41.5. Top regions: California, Texas, Florida. Top brand affinities: Zoom!, Vivo (telecommunications), Skype, Mobile Suit Gundam Wing, Kiernan Shipka.

The average VoIP phone fan in United States is 41.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Zoom!, Vivo (telecommunications), Skype, with strongest over-indexing on Zoom! (246× the country average). Demographically, the VoIP phone audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of VoIP phone fans

Demographic split for VoIP phone audience in United States
MetricValue
Female45.6%
Male54.4%
Average age41.5
Estimated audience size309,942

Audience persona

The typical VoIP phone fan in United States is balanced, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Zoom!.

Top regions in United States

Top regions ranked by reach for VoIP phone in United States
RegionReachAffinity
California33,9100.99×
Texas28,1251.06×
Florida21,6901.03×
New York19,2861.11×
Illinois10,7561.04×
Georgia10,6101.11×
Pennsylvania10,4981.01×
North Carolina9,7001.04×
Ohio9,0730.95×
Virginia8,3601.11×
Michigan8,2171.01×
New Jersey7,5830.96×
Washington6,6031.06×
Tennessee6,4511.04×
Arizona6,1170.97×
Indiana6,0221.06×
Massachusetts5,7270.94×
Missouri5,6411.13×
Maryland5,5301.04×
Colorado5,4841.12×
Alabama5,2481.21×
South Carolina4,6010.99×
Louisiana4,4371.11×
Oklahoma4,2891.25×
Wisconsin4,1580.89×
Kentucky4,0921.05×
Oregon4,0281.13×
Minnesota4,0220.91×
Connecticut2,9570.95×
Nevada2,8370.95×
Kansas2,6721.09×
Mississippi2,6451.04×
Utah2,5720.93×
Arkansas2,4470.96×
Iowa2,3100.9×
West Virginia1,6441.14×
Idaho1,5070.97×
New Mexico1,4730.95×
New Hampshire1,2891.06×
Nebraska1,2810.82×
Maine1,2531.13×
Hawaii1,1920.89×
Rhode Island8960.91×
Washington, District of Columbia7010.75×
Montana6950.81×
Delaware6900.81×
Alaska6520.98×
South Dakota6280.88×
Vermont6081.12×
North Dakota4800.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for VoIP phone audience
BrandAffinityCategory
Zoom!246×Business & Career
Vivo (telecommunications)359.82×Technology & Electronics
Skype50.68×Internet & Social Media
Mobile Suit Gundam Wing287.56×Literature
Kiernan Shipka42.14×Movies & TV
Kahaani158.3×Movies & TV
Mckenna Grace21.45×Movies & TV
Brookes Brothers32.79×Music & Radio
Voice over IP25.17×Technology & Electronics
Facebook Messenger9.5×Internet & Social Media
Mobile VoIP113.12×Technology & Electronics
VoIP gateway122.62×Technology & Electronics
Telecommunications network29.28×Technology & Electronics
Mohit Sharma164.23×Business & Career
Gangs of Wasseypur115.67×Movies & TV
IP PBX116.82×Technology & Electronics
Wi-Fi8.22×Technology & Electronics
Telecommunication4.78×Technology & Electronics
Pacific Ocean5.94×Travel & Leisure
Paul the Apostle20×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by VoIP phone audience
TraitClusterScore
Need for SecurityCONSERVATISM1.99
Quality AwarenessPREMIUM1.95
Convenience OrientationPREMIUM1.77
TravellingTHRILL1.75
Career OrientationPOWER1.64
Price SensitivityPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for VoIP phone
CountryShare
United States22.6%
Japan14.3%
United Kingdom5.3%

See VoIP phone audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does VoIP phone have in United States?

VoIP phone has an estimated audience of 309,942 people in United States, concentrated in California and Texas.

What is the gender split and age of VoIP phone fans?

45.6% of VoIP phone fans are female, 54.4% are male, with an average age of 41.5 years.

Which brands do VoIP phone fans like most?

VoIP phone fans show strongest brand affinity for Zoom! (246×), Vivo (telecommunications) (359.82×), and Skype (50.68×) over the country average.

Where do VoIP phone fans live in United States?

VoIP phone fans in United States are most concentrated in California (reach 33,910), Texas (reach 28,125), and Florida (reach 21,690). These three regions account for the largest share of the active audience.

What other brands do VoIP phone fans also like?

Beyond VoIP phone itself, the audience over-indexes on Vivo (telecommunications) (359.82×), Skype (50.68×), Mobile Suit Gundam Wing (287.56×), and Kiernan Shipka (42.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for VoIP phone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.