Rascasse Audience Intelligence

Mobile VoIP Audience in United States

A data profile of the people who buy, follow and care about Mobile VoIP in United States — modelled from more than twelve digital signal sources. Mobile VoIP has an estimated audience of 274,920 people in United States.

The average Mobile VoIP fan in United States is 37.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Zoom!, Smart Communications, VoIP phone, with strongest over-indexing on Zoom! (111.3× the country average).

Demographically, the Mobile VoIP audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Travelling, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Mobile VoIP fan in United States is more male, around 37.8 years old, with strong Travelling tendencies and a notable affinity for Zoom!.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mobile VoIP profile in United States.

Audience size
275K
in United States
Gender
41.6%
58.4% male
Age
37.8
average years
Country rank
#50529
Topic in United States
Fig. 01

Search interest · 12-month trend

-48%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mobile VoIP fans

41.6% are female, 58.4% are male, average age 37.8.

Fig. 02

Gender split

41.6%
Female
58.4%
Male
Demographic split for Mobile VoIP audience in United States
MetricValue
Female41.6%
Male58.4%
Average age37.8
Estimated audience size274,920
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Mobile VoIP audience in United States
Age bracketShare%
16-1923%
20-2921%
30-3920%
40-4919%
50+17%
Fig. 04

Worldwide distribution

28.5%

of the worldwide Mobile VoIP audience comes from United States.

Worldwide audience distribution share by country for Mobile VoIP
CountryShare
United States28.5%
India10.5%
Japan9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mobile VoIP audience in United States is strongest.

Fig. 05

Top regions by affinity

Mobile VoIP fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota<1K1.29×
02Vermont<1K1.29×
03South Dakota<1K1.27×
04Rhode Island~1K1.21×
05Montana<1K1.20×
06Washington, District of Columbia<1K1.19×
07Alaska<1K1.14×
08Delaware<1K1.13×
09Hawaii~1K1.12×
10Maine~1K1.12×
11New Mexico~2K1.11×
12New Hampshire~1K1.09×
13West Virginia~1K1.08×
14Idaho~1K1.07×
15Mississippi~2K1.06×
16Nebraska~1K1.03×
17Arkansas~2K1.02×
18Kansas~2K1.00×
19Iowa~2K0.99×
20Oklahoma~3K0.98×
21Connecticut~3K0.96×
22Nevada~3K0.96×
23Utah~2K0.96×
24Louisiana~3K0.95×
25Kentucky~3K0.95×
26Alabama~4K0.94×
27Oregon~3K0.93×
28South Carolina~4K0.92×
29Missouri~4K0.91×
30Wisconsin~4K0.91×
31Indiana~5K0.90×
32Minnesota~4K0.90×
33Tennessee~5K0.89×
34Maryland~4K0.89×
35Colorado~4K0.89×
36Arizona~5K0.87×
37Washington~5K0.87×
38Massachusetts~5K0.87×
39New York~10K0.85×
40Michigan~6K0.85×
41Virginia~6K0.85×
42Ohio~7K0.84×
43New Jersey~6K0.84×
44Georgia~7K0.83×
45North Carolina~7K0.83×
46Pennsylvania~8K0.82×
47Illinois~7K0.81×
48Florida~10K0.73×
49Texas~20K0.69×
50California~20K0.66×
Fig. 06

Affinity by region

Affinity by region — Mobile VoIP, United States
0.66×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mobile VoIP audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mobile VoIP audience
#·InterestCategoryAffinity×
01VoIP phoneTechnology & Electronics113.12×
02Zoom!Business & Career111.30×
03Sidharth MalhotraFashion & Accessoires53.98×
04Smart CommunicationsTechnology & Electronics49.09×
05A Million Ways to Die in the WestMovies & TV20.00×
06EastWest BankBusiness & Career20.00×
07Kiernan ShipkaMovies & TV19.27×
08NDTVMovies & TV14.07×
09International educationBusiness & Career13.45×
10Call centreTechnology & Electronics9.74×
11Dropbox (service)Technology & Electronics7.16×
12SolitaireGames6.00×
13CNETTechnology & Electronics5.67×
14Office 365Technology & Electronics5.21×
15Diaper bagKids & Family3.53×
16Planet FitnessSports3.23×
17Golf ChannelSports2.78×
18Bass guitarMusic & Radio2.73×
19Indeed.comBusiness & Career2.06×
20Macy'sShopping1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mobile VoIP audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mobile VoIP audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.94×
PatriotismCONSERVATISM1.68×
Family OrientationCONSERVATISM1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mobile VoIP audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.64×
DIY MentalityTHRILL0.86×
CreativityOPEN0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mobile VoIP have in United States?

Mobile VoIP has an estimated audience of 274,920 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Mobile VoIP fans?

41.6% of Mobile VoIP fans are female, 58.4% are male, with an average age of 37.8 years.

03

Which brands do Mobile VoIP fans like most?

Mobile VoIP fans show strongest brand affinity for Zoom! (111.3×), Smart Communications (49.09×), and VoIP phone (113.12×) over the country average.

04

Where do Mobile VoIP fans live in United States?

Mobile VoIP fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Mobile VoIP fans also like?

Beyond Mobile VoIP itself, the audience over-indexes on Smart Communications (49.09×), VoIP phone (113.12×), Kiernan Shipka (19.27×), and Sidharth Malhotra (53.98×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mobile VoIP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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