Rascasse Audience Intelligence

Wayne's World (film) Audience in United States

A data profile of the people who buy, follow and care about Wayne's World (film) in United States — modelled from more than twelve digital signal sources. Wayne's World (film) has an estimated audience of 1,125,353 people in United States.

#1627among Movie / TV Show / Series in United States#3868in Movies & TV

The average Wayne's World (film) fan in United States is 41.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Seth Green, John Cusack, Spaceballs, with strongest over-indexing on Seth Green (368.72× the country average).

Demographically, the Wayne's World (film) audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Convenience Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wayne's World (film) fan in United States is more male, around 41.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Seth Green.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wayne's World (film) profile in United States.

Audience size
1.1M
in United States
Gender
35.5%♀
64.5% male
Age
41.2
average years
Country rank
#21828
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wayne's World (film) viewers

35.5% are female, 64.5% are male, average age 41.2.

Fig. 02

Gender split

35.5%
Female
64.5%
Male
Demographic split for Wayne's World (film) audience in United States
MetricValue
Female35.5%
Male64.5%
Average age41.2
Estimated audience size1,125,353
Fig. 03

Age distribution

Ø 41.2
average years
Age distribution of the Wayne's World (film) audience in United States
Age bracketShare%
16-1912%
20-2915%
30-3925%
40-4935%
50+13%
Fig. 04

Worldwide distribution

50.1%

of the worldwide Wayne's World (film) audience comes from United States.

Worldwide audience distribution share by country for Wayne's World (film)
CountryShare
United States50.1%
Germany9.7%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wayne's World (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Wayne's World (film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~8K1.49×
02New Mexico~4K1.42×
03Montana~2K1.40×
04Idaho~4K1.38×
05North Dakota~1K1.25×
06Wisconsin~10K1.24×
07South Dakota~2K1.23×
08Arizona~10K1.22×
09Iowa~6K1.22×
10Wyoming~1K1.22×
11Oregon~8K1.21×
12Oklahoma~8K1.20×
13Colorado~10K1.18×
14Nebraska~3K1.18×
15Indiana~10K1.16×
16Missouri~10K1.16×
17Kansas~5K1.14×
18Alaska~1K1.12×
19Minnesota~9K1.10×
20Maine~2K1.09×
21Illinois~20K1.07×
22Washington~10K1.07×
23Vermont~1K1.07×
24Ohio~20K1.06×
25Kentucky~8K1.05×
26New Hampshire~2K1.04×
27Arkansas~5K1.03×
28West Virginia~3K1.01×
29Michigan~10K1.00×
30Nevada~5K0.98×
31California~60K0.93×
32Texas~50K0.93×
33Tennessee~10K0.93×
34Pennsylvania~20K0.92×
35Rhode Island~2K0.86×
36Hawaii~2K0.80×
37Massachusetts~9K0.77×
38Alabama~6K0.77×
39North Carolina~10K0.75×
40Louisiana~6K0.75×
41Delaware~1K0.75×
42Virginia~10K0.74×
43Connecticut~4K0.74×
44South Carolina~6K0.72×
45Florida~30K0.71×
46New York~20K0.70×
47Mississippi~3K0.69×
48Maryland~7K0.67×
49Georgia~10K0.66×
50New Jersey~10K0.66×
Fig. 06

Affinity by region

Affinity by region — Wayne's World (film), United States
0.66×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wayne's World (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wayne's World (film) audience
#·InterestCategoryAffinity×
01Seth GreenMovies & TV368.72×
02Kim BasingerFashion & Accessoires144.41×
03John CusackMovies & TV142.09×
04SpaceballsMovies & TV135.81×
05True LiesMovies & TV104.89×
06Inglourious BasterdsMovies & TV103.96×
07Owen WilsonMovies & TV68.77×
08BoratMovies & TV67.91×
09Cameron DiazMovies & TV64.71×
10Christopher WalkenMovies & TV61.59×
11The GooniesMovies & TV51.97×
12Jonah HillMovies & TV51.03×
13Kristen WiigMovies & TV46.42×
14ZoolanderMovies & TV42.86×
15Austin Powers (film series)Movies & TV40.96×
16Steve CarellMovies & TV38.71×
17Conan (talk show)Movies & TV37.09×
18Nicole KidmanMovies & TV30.92×
19Jim CarreyMovies & TV28.46×
20Tom CruiseMovies & TV28.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wayne's World (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wayne's World (film) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.73×
IndividualismJOY1.58×
ExtroversionTHRILL1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wayne's World (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.58×
Design AffinityPREMIUM0.70×
Healthy LifestyleBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wayne's World (film) have in United States?

Wayne's World (film) has an estimated audience of 1,125,353 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wayne's World (film) viewers?

35.5% of Wayne's World (film) fans are female, 64.5% are male, with an average age of 41.2 years.

03

Which brands do Wayne's World (film) fans like most?

Wayne's World (film) fans show strongest brand affinity for Seth Green (368.72×), John Cusack (142.09×), and Spaceballs (135.81×) over the country average.

04

Where do Wayne's World (film) fans live in United States?

Wayne's World (film) fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Wayne's World (film) fans also like?

Beyond Wayne's World (film) itself, the audience over-indexes on John Cusack (142.09×), Spaceballs (135.81×), Kim Basinger (144.41×), and Inglourious Basterds (103.96×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Wayne's World (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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