Rascasse Audience Intelligence

Mac Miller Audience in United States

Mac Miller has an estimated audience of 4M people in United States.

#38among Hip hop in United States#931among people in United States#672in Music & Radio

The average Mac Miller fan in United States is 28.3 years old, balanced, and lives primarily in California.

By number of fans, Mac Miller ranks #44 among the 1357 objects in Hip hop in United States.

Its fans are 4.0 years younger than the group average of 32.3.

Women make up 47.9% of the fan base, 1.3 percentage points fewer than the group average.

Compared with the other 1356 objects in Hip hop, Mac Miller fans stand out for their interest in Vince Staples, Pitchfork and YouTube Music.

Most fans live in California, Texas, Florida.

Top affinities include Vince Staples, Frank Ocean, Pitchfork, with strongest over-indexing on Vince Staples (22.66× the country average).

Demographically, the Mac Miller audience skews balanced with an average age of 28.3, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness.

The typical Mac Miller fan in United States is balanced, around 28.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Vince Staples.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
4M
in United States
Gender
47.9%♀
52.1% male
Age
28.3
average years
Country rank
#8017
among all objects in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Mac Miller fans

47.9% are female, 52.1% are male, average age 28.3.

Fig. 02

Gender split

47.9%
Female
52.1%
Male
Demographic split for Mac Miller audience in United States
MetricValue
Female47.9%
Male52.1%
Average age28.3
Estimated audience size4M
Fig. 03

Age distribution

Ø 28.3
average years
Age distribution of the Mac Miller audience in United States
Age bracketShare%
16-2453%
25-3424%
35-4412%
45-548%
55+3%
Fig. 04

Worldwide distribution

43.3%

of the worldwide Mac Miller audience comes from United States.

Worldwide audience distribution share by country for Mac Miller
CountryShare
United States43.3%
Brazil4.9%
Mexico4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Mac Miller fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~200K1.31×
02New Mexico~30K1.19×
03Colorado~80K1.18×
04Utah~40K1.13×
05Texas~300K1.12×
06California~500K1.11×
07Arizona~100K1.09×
08Nevada~40K1.09×
09Washington~100K1.08×
10Oregon~50K1.08×
11Ohio~100K1.07×
12West Virginia~20K1.07×
13Indiana~90K1.06×
14Montana~10K1.05×
15Oklahoma~50K1.04×
16Idaho~20K1.04×
17Illinois~200K1.03×
18Michigan~100K1.03×
19Nebraska~20K1.03×
20Missouri~70K1.02×
21Kansas~40K1.02×
22Kentucky~50K1.01×
23Massachusetts~80K0.99×
24Maryland~70K0.99×
25Wisconsin~70K0.99×
26Maine~20K0.99×
27North Carolina~100K0.98×
28Tennessee~80K0.98×
29Connecticut~40K0.98×
30South Dakota~10K0.98×
31North Dakota~9K0.98×
32Iowa~40K0.97×
33New Hampshire~20K0.97×
34Minnesota~60K0.96×
35Louisiana~50K0.96×
36Arkansas~30K0.96×
37Alaska~8K0.96×
38New Jersey~100K0.95×
39Vermont~7K0.95×
40Virginia~100K0.94×
41Georgia~100K0.93×
42New York~200K0.92×
43South Carolina~60K0.91×
44Florida~200K0.90×
45Alabama~50K0.90×
46Rhode Island~10K0.90×
47Delaware~10K0.89×
48Mississippi~30K0.86×
49Washington, District of Columbia~7K0.85×
50Hawaii~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Mac Miller, United States
0.81×1.00×1.31×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Mac Miller audience vs. the country average
#·InterestCategoryAffinity×
01Vince StaplesMusic & Radio22.66×
02Frank OceanMusic & Radio17.10×
03PitchforkMusic & Radio15.88×
04YouTube MusicInternet & Social Media15.15×
05Zayn MalikMusic & Radio13.64×
06SZA (singer)Music & Radio13.09×
07Daniel CaesarMusic & Radio12.53×
08Bonnaroo Music FestivalMusic & Radio11.57×
09Tyler, The CreatorMusic & Radio11.48×
10Juice WrldMusic & Radio10.99×
11Prosthetic makeupBeauty & Wellness10.11×
12LollapaloozaMusic & Radio9.26×
13Kendrick LamarMusic & Radio8.33×
14Dua LipaMusic & Radio7.35×
15Tate McRaeMusic & Radio5.97×
16Underground hip hopMusic & Radio5.35×
17Hailee SteinfeldMovies & TV5.27×
18TikTokInternet & Social Media2.93×
19SupermanMovies & TV2.06×
20BeautyBeauty & Wellness1.75×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Mac Miller audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Mac Miller audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.15×
MindfulnessBALANCE1.43×
Social Media UsageJOY1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Mac Miller audience vs. the country average · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.49×
PatriotismCONSERVATISM0.66×
DIY MentalityTHRILL0.68×
0×1.00× baseline2×
Appendix

Explore more audiences

More Hip hop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Mac Miller over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/mac-miller-19248” · Methodology