A data profile of the people who buy, follow and care about Projection screen in Australia — modelled from more than twelve digital signal sources. Projection screen has an estimated audience of 2,524,813 people in Australia.
Projection screen has an estimated audience of 2,524,813 people in Australia. 51.4% are female, 48.6% are male, average age 41.9. Top brand affinities: Wikipedia, Alexandra Daddario, Reddit, Radio, Robert Redford.
Top brand affinities include Wikipedia, Alexandra Daddario, Reddit, with strongest over-indexing on Wikipedia (4.85× the country average).
Demographically, the Projection screen audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Convenience Orientation, Individualism.
The typical Projection screen fan in Australia is balanced, around 41.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Projection screen profile in Australia.
51.4% are female, 48.6% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 51.4% |
| Male | 48.6% |
| Average age | 41.9 |
| Estimated audience size | 2,524,813 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 19% | |
| 40-49 | 21% | |
| 50+ | 27% |
of the worldwide Projection screen audience comes from Australia.
| Country | Share |
|---|---|
| United States | 28.6% |
| India | 11.3% |
| United Kingdom | 5.7% |
The strongest cross-interests of the Projection screen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Patricia Arquette | Movies & TV | 5.62× | ||
| 02 | Wikipedia | Internet & Social Media | 4.85× | ||
| 03 | Ewan McGregor | Movies & TV | 4.85× | ||
| 04 | Sean Penn | Movies & TV | 4.80× | ||
| 05 | Alexandra Daddario | Movies & TV | 4.57× | ||
| 06 | Jason Momoa | Movies & TV | 3.12× | ||
| 07 | Robert Redford | Movies & TV | 2.77× | ||
| 08 | Henry Cavill | Movies & TV | 2.69× | ||
| 09 | Internet celebrity | Internet & Social Media | 2.29× | ||
| 10 | Nicole Kidman | Movies & TV | 2.14× | ||
| 11 | Virtual reality | Technology & Electronics | 2.14× | ||
| 12 | Apple TV | Movies & TV | 2.07× | ||
| 13 | EB Games | Games | 1.90× | ||
| 14 | Radio | Technology & Electronics | 1.72× | ||
| 15 | Innovation | Business & Career | 1.70× | ||
| 16 | Movie theater | Movies & TV | 1.68× | ||
| 17 | Tabloid (newspaper format) | Literature | 1.67× | ||
| 18 | Internet & Social Media | 1.62× | |||
| 19 | Internet & Social Media | 1.56× | |||
| 20 | Anthropology | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.54× | |
| Individualism | JOY | 1.34× | |
| Spirituality | BALANCE | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.66× | |
| Design Affinity | PREMIUM | 0.76× | |
| Creativity | OPEN | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Australia who actively search for Projection screen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Australia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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