A data profile of the people who buy, follow and care about Fitness and wellness in Belgium — modelled from more than twelve digital signal sources. Fitness and wellness has an estimated audience of 5,296,666 people in Belgium.
Fitness and wellness has an estimated audience of 5,296,666 people in Belgium.
The key figures that characterise the Fitness and wellness profile in Belgium.
| Metric | Value |
|---|---|
| Estimated audience size | 5,296,666 |
of the worldwide Fitness and wellness audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 22.5% |
| India | 7.3% |
| United Kingdom | 4.5% |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.84× | |
| Early Adopter Mentality | POWER | 0.80× | |
| Patriotism | CONSERVATISM | 0.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.75× | |
| Pet Ownership | JOY | 0.79× | |
| Early Adopter Mentality | POWER | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Fitness and wellness. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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