A data profile of the people who buy, follow and care about Restaurants in Belgium — modelled from more than twelve digital signal sources. Restaurants has an estimated audience of 5,306,935 people in Belgium.
Restaurants has an estimated audience of 5,306,935 people in Belgium. 56.0% are female, 44.0% are male, average age 44.4. Top brand affinities: university maryland, De Gelderlander, Abondance, Haute-Savoie, Trooper (band), Passive solar building design.
Top brand affinities include university maryland, De Gelderlander, Abondance, Haute-Savoie, with strongest over-indexing on university maryland (1.82× the country average).
Demographically, the Restaurants audience skews more female with an average age of 44.4, and over-indexes on personality traits such as Early Adopter Mentality, Travelling.
The typical Restaurants fan in Belgium is more female, around 44.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for university maryland.
The key figures that characterise the Restaurants profile in Belgium.
56.0% are female, 44.0% are male, average age 44.4.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 44.4 |
| Estimated audience size | 5,306,935 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 17% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 34% |
of the worldwide Restaurants audience comes from Belgium.
| Country | Share |
|---|---|
| United States | 16.4% |
| Japan | 5.6% |
| Italy | 4.2% |
The strongest cross-interests of the Restaurants audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Beau Monde | News | 1.89× | ||
| 02 | university maryland | Business & Career | 1.82× | ||
| 03 | Eigen Huis & Tuin | Movies & TV | 1.79× | ||
| 04 | Belfort | Travel & Leisure | 1.75× | ||
| 05 | Montbéliard | Travel & Leisure | 1.75× | ||
| 06 | Abondance, Haute-Savoie | Travel & Leisure | 1.70× | ||
| 07 | De Gelderlander | News | 1.67× | ||
| 08 | Bedrock | Home & Garden | 1.67× | ||
| 09 | Passive solar building design | Home & Garden | 1.64× | ||
| 10 | Bulthaup | Home & Garden | 1.63× | ||
| 11 | Diyarbakır | Travel & Leisure | 1.61× | ||
| 12 | Chipolata | Food & Beverages | 1.61× | ||
| 13 | Trooper (band) | Music & Radio | 1.60× | ||
| 14 | Terracotta | Home & Garden | 1.59× | ||
| 15 | IBooks | Technology & Electronics | 1.56× | ||
| 16 | Cats and Dogs | Pets & Animals | 1.55× | ||
| 17 | Oisterwijk | Travel & Leisure | 1.55× | ||
| 18 | Fish pond | Home & Garden | 1.52× | ||
| 19 | Biba | Fashion & Accessoires | 1.52× | ||
| 20 | Haier | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.92× | |
| Travelling | THRILL | 0.91× | |
| Pet Ownership | JOY | 0.78× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.63× | |
| Patriotism | CONSERVATISM | 0.64× | |
| Design Affinity | PREMIUM | 0.73× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Restaurants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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