Galinha Pintadinha Audience in Brazil

Galinha Pintadinha logo

Galinha Pintadinha has an estimated audience of 9,851,264 people in Brazil. 88.4% are female, 11.6% are male, average age 36.5. Top regions: São Paulo, Minas Gerais, Bahia. Top brand affinities: Discovery Kids (Latin America), Son, Mega-Sena, Consumer Electronics Association, Frozen (2013 film).

The average Galinha Pintadinha fan in Brazil is 36.5 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Bahia. Top brand affinities include Discovery Kids (Latin America), Son, Mega-Sena, with strongest over-indexing on Discovery Kids (Latin America) (5.7× the country average). Demographically, the Galinha Pintadinha audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Family Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Galinha Pintadinha fans

Demographic split for Galinha Pintadinha audience in Brazil
MetricValue
Female88.4%
Male11.6%
Average age36.5
Estimated audience size9,851,264

Audience persona

The typical Galinha Pintadinha fan in Brazil is more female, around 36.5 years old, with strong Family Orientation tendencies and a notable affinity for Discovery Kids (Latin America).

Top regions in Brazil

Top regions ranked by reach for Galinha Pintadinha in Brazil
RegionReachAffinity
São Paulo1,588,1420.62×
Minas Gerais1,184,3591.16×
Bahia816,3871.26×
Rio Grande do Sul539,7120.93×
Rio de Janeiro529,7310.57×
Paraná478,5430.79×
Ceará432,382
Pernambuco416,1490.92×
Goiás389,9621.04×
Maranhão372,6411.51×
Santa Catarina367,9450.81×
Pará333,6791.04×
Paraíba228,7911.15×
Piauí226,2841.65×
Mato Grosso205,4341.11×
Espírito Santo200,5670.98×
Alagoas161,0671.12×
Mato Grosso do Sul145,7031.01×
Rio Grande do Norte144,6260.88×
Sergipe115,1151.12×
Amazonas109,2220.64×
Tocantins97,1931.49×
Federal District91,6850.56×
Rondônia87,3731.06×
Acre33,1280.97×
Amapá30,7530.88×
Roraima19,6250.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Galinha Pintadinha audience
BrandAffinityCategory
Discovery Kids (Latin America)5.7×Kids & Family
Son2.78×Kids & Family
Mega-Sena2.29×Games
Consumer Electronics Association3.08×Technology & Electronics
Frozen (2013 film)5.39×Movies & TV
Baby powder4.45×Kids & Family
Childhood2.13×Kids & Family
sbt2.22×Movies & TV
JusBrasil2.13×Internet & Social Media
Parent1.64×Kids & Family
Interpersonal relationship1.67×Kids & Family
My Little Pony5.15×Kids & Family
Lego2.87×Kids & Family
InfoJobs2.44×Business & Career
Atacadão1.69×Shopping
Minions (film)3.22×Movies & TV
Sportingbet1.69×Sports
Vivara1.55×Pets & Animals
Sewing1.55×Home & Garden
Moana (2016 film)3.17×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Galinha Pintadinha audience
TraitClusterScore
Family OrientationCONSERVATISM1.32
CreativityOPEN1.31
Price SensitivityPREMIUM1.25
Design AffinityPREMIUM1.19
Community OrientationOPEN1.13
IndulgenceJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Galinha Pintadinha
CountryShare
Brazil95.7%
United States0.9%
Portugal0.5%

See Galinha Pintadinha audiences in other countries

More Movies & TV audiences in Brazil

Frequently asked questions

How many fans does Galinha Pintadinha have in Brazil?

Galinha Pintadinha has an estimated audience of 9,851,264 people in Brazil, concentrated in São Paulo and Minas Gerais.

What is the gender split and age of Galinha Pintadinha fans?

88.4% of Galinha Pintadinha fans are female, 11.6% are male, with an average age of 36.5 years.

Which brands do Galinha Pintadinha fans like most?

Galinha Pintadinha fans show strongest brand affinity for Discovery Kids (Latin America) (5.7×), Son (2.78×), and Mega-Sena (2.29×) over the country average.

Where do Galinha Pintadinha fans live in Brazil?

Galinha Pintadinha fans in Brazil are most concentrated in São Paulo (reach 1,588,142), Minas Gerais (reach 1,184,359), and Bahia (reach 816,387). These three regions account for the largest share of the active audience.

What other brands do Galinha Pintadinha fans also like?

Beyond Galinha Pintadinha itself, the audience over-indexes on Son (2.78×), Mega-Sena (2.29×), Consumer Electronics Association (3.08×), and Frozen (2013 film) (5.39×) compared to the Brazil average.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Galinha Pintadinha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.