Galinha Pintadinha Audience in Brazil

Galinha Pintadinha has an estimated audience of 9,851,264 people in Brazil. 88.4% are female, 11.6% are male, average age 36.5. Top regions: São Paulo, Minas Gerais, Bahia. Top brand affinities: Discovery Kids (Latin America), Son, Mega-Sena, Consumer Electronics Association, Frozen (2013 film).
The average Galinha Pintadinha fan in Brazil is 36.5 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Bahia. Top brand affinities include Discovery Kids (Latin America), Son, Mega-Sena, with strongest over-indexing on Discovery Kids (Latin America) (5.7× the country average). Demographically, the Galinha Pintadinha audience skews more female with an average age of 36.5, and over-indexes on personality traits such as Family Orientation, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Galinha Pintadinha fans
| Metric | Value |
|---|---|
| Female | 88.4% |
| Male | 11.6% |
| Average age | 36.5 |
| Estimated audience size | 9,851,264 |
Audience persona
The typical Galinha Pintadinha fan in Brazil is more female, around 36.5 years old, with strong Family Orientation tendencies and a notable affinity for Discovery Kids (Latin America).
Top regions in Brazil
| Region | Reach | Affinity |
|---|---|---|
| São Paulo | 1,588,142 | 0.62× |
| Minas Gerais | 1,184,359 | 1.16× |
| Bahia | 816,387 | 1.26× |
| Rio Grande do Sul | 539,712 | 0.93× |
| Rio de Janeiro | 529,731 | 0.57× |
| Paraná | 478,543 | 0.79× |
| Ceará | 432,382 | 1× |
| Pernambuco | 416,149 | 0.92× |
| Goiás | 389,962 | 1.04× |
| Maranhão | 372,641 | 1.51× |
| Santa Catarina | 367,945 | 0.81× |
| Pará | 333,679 | 1.04× |
| Paraíba | 228,791 | 1.15× |
| Piauí | 226,284 | 1.65× |
| Mato Grosso | 205,434 | 1.11× |
| Espírito Santo | 200,567 | 0.98× |
| Alagoas | 161,067 | 1.12× |
| Mato Grosso do Sul | 145,703 | 1.01× |
| Rio Grande do Norte | 144,626 | 0.88× |
| Sergipe | 115,115 | 1.12× |
| Amazonas | 109,222 | 0.64× |
| Tocantins | 97,193 | 1.49× |
| Federal District | 91,685 | 0.56× |
| Rondônia | 87,373 | 1.06× |
| Acre | 33,128 | 0.97× |
| Amapá | 30,753 | 0.88× |
| Roraima | 19,625 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Discovery Kids (Latin America) | 5.7× | Kids & Family |
| Son | 2.78× | Kids & Family |
| Mega-Sena | 2.29× | Games |
| Consumer Electronics Association | 3.08× | Technology & Electronics |
| Frozen (2013 film) | 5.39× | Movies & TV |
| Baby powder | 4.45× | Kids & Family |
| Childhood | 2.13× | Kids & Family |
| sbt | 2.22× | Movies & TV |
| JusBrasil | 2.13× | Internet & Social Media |
| Parent | 1.64× | Kids & Family |
| Interpersonal relationship | 1.67× | Kids & Family |
| My Little Pony | 5.15× | Kids & Family |
| Lego | 2.87× | Kids & Family |
| InfoJobs | 2.44× | Business & Career |
| Atacadão | 1.69× | Shopping |
| Minions (film) | 3.22× | Movies & TV |
| Sportingbet | 1.69× | Sports |
| Vivara | 1.55× | Pets & Animals |
| Sewing | 1.55× | Home & Garden |
| Moana (2016 film) | 3.17× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.32 |
| Creativity | OPEN | 1.31 |
| Price Sensitivity | PREMIUM | 1.25 |
| Design Affinity | PREMIUM | 1.19 |
| Community Orientation | OPEN | 1.13 |
| Indulgence | JOY | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 95.7% |
| United States | 0.9% |
| Portugal | 0.5% |
See Galinha Pintadinha audiences in other countries
- Galinha Pintadinha — Germany
- Galinha Pintadinha — United States
- Galinha Pintadinha — United Kingdom
- Galinha Pintadinha — France
- Galinha Pintadinha — Italy
- Galinha Pintadinha — Spain
- Galinha Pintadinha — Japan
- Galinha Pintadinha — South Korea
- Galinha Pintadinha — India
- Galinha Pintadinha — Canada
- Galinha Pintadinha — Mexico
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Frequently asked questions
How many fans does Galinha Pintadinha have in Brazil?
Galinha Pintadinha has an estimated audience of 9,851,264 people in Brazil, concentrated in São Paulo and Minas Gerais.
What is the gender split and age of Galinha Pintadinha fans?
88.4% of Galinha Pintadinha fans are female, 11.6% are male, with an average age of 36.5 years.
Which brands do Galinha Pintadinha fans like most?
Galinha Pintadinha fans show strongest brand affinity for Discovery Kids (Latin America) (5.7×), Son (2.78×), and Mega-Sena (2.29×) over the country average.
Where do Galinha Pintadinha fans live in Brazil?
Galinha Pintadinha fans in Brazil are most concentrated in São Paulo (reach 1,588,142), Minas Gerais (reach 1,184,359), and Bahia (reach 816,387). These three regions account for the largest share of the active audience.
What other brands do Galinha Pintadinha fans also like?
Beyond Galinha Pintadinha itself, the audience over-indexes on Son (2.78×), Mega-Sena (2.29×), Consumer Electronics Association (3.08×), and Frozen (2013 film) (5.39×) compared to the Brazil average.
How to read this data
Audience size is the estimated number of people in Brazil who actively search for Galinha Pintadinha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.