Internet meme Audience in Canada
Internet meme has an estimated audience of 4,847,235 people in Canada. 51.3% are female, 48.7% are male, average age 33.8. Top regions: Ontario, British Columbia, Alberta. Top brand affinities: Twitch, Anime convention, Anthropology, Evolutionary psychology, Gamer.
The average Internet meme fan in Canada is 33.8 years old, balanced, and lives primarily in Ontario. The audience is concentrated in Ontario, British Columbia, Alberta. Top brand affinities include Twitch, Anime convention, Anthropology, with strongest over-indexing on Twitch (1.84× the country average). Demographically, the Internet meme audience skews balanced with an average age of 33.8, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Topic · Subtype: Content type
Demographics of Internet meme fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 33.8 |
| Estimated audience size | 4,847,235 |
Audience persona
The typical Internet meme fan in Canada is balanced, around 33.8 years old, with strong Patriotism tendencies and a notable affinity for Twitch.
Top regions in Canada
| Region | Reach | Affinity |
|---|---|---|
| Ontario | 2,388,170 | 1.18× |
| British Columbia | 878,248 | 1.21× |
| Alberta | 811,675 | 1.36× |
| Quebec | 445,515 | 0.38× |
| Manitoba | 242,749 | 1.34× |
| Saskatchewan | 188,948 | 1.23× |
| Nova Scotia | 169,787 | 1.17× |
| New Brunswick | 132,529 | 1.18× |
| Newfoundland and Labrador | 58,698 | 0.8× |
| Prince Edward Island | 21,011 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Twitch | 1.84× | Games |
| Anime convention | 2.05× | Literature |
| Anthropology | 1.51× | Business & Career |
| Evolutionary psychology | 1.72× | Health |
| Gamer | 1.51× | Games |
| PC game | 1.89× | Games |
| Natural selection | 1.76× | Politics & Society |
| Pokémon | 1.63× | Games |
| Gaming computer | 1.91× | Technology & Electronics |
| Anime and manga fandom | 1.55× | Literature |
| Discord | 1.58× | Internet & Social Media |
| Pokémon (video game series) | 1.87× | Games |
| Millie Bobby Brown | 1.57× | Movies & TV |
| Massively multiplayer online role-playing games | 1.7× | Games |
| Fortnite | 1.58× | Games |
| Minecraft | 2.06× | Games |
| Roblox | 1.75× | Games |
| One Piece | 1.52× | Movies & TV |
| DeviantArt | 1.59× | Internet & Social Media |
| League of Legends | 1.56× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.22 |
| Family Orientation | CONSERVATISM | 1.17 |
| Spirituality | BALANCE | 1.06 |
| Design Affinity | PREMIUM | 1.01 |
| Convenience Orientation | PREMIUM | 0.99 |
| Social Media Usage | JOY | 0.89 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.5% |
| China | 11.2% |
| Japan | 7.2% |
See Internet meme audiences in other countries
More Content type audiences in Canada
- Meme (6,482,125)
- Instant messaging (5,392,319)
- Viral video (4,825,395)
- Internet celebrity (2,544,769)
- Funny Videos (1,799,432)
Frequently asked questions
How many fans does Internet meme have in Canada?
Internet meme has an estimated audience of 4,847,235 people in Canada, concentrated in Ontario and British Columbia.
What is the gender split and age of Internet meme fans?
51.3% of Internet meme fans are female, 48.7% are male, with an average age of 33.8 years.
Which brands do Internet meme fans like most?
Internet meme fans show strongest brand affinity for Twitch (1.84×), Anime convention (2.05×), and Anthropology (1.51×) over the country average.
Where do Internet meme fans live in Canada?
Internet meme fans in Canada are most concentrated in Ontario (reach 2,388,170), British Columbia (reach 878,248), and Alberta (reach 811,675). These three regions account for the largest share of the active audience.
What other brands do Internet meme fans also like?
Beyond Internet meme itself, the audience over-indexes on Anime convention (2.05×), Anthropology (1.51×), Evolutionary psychology (1.72×), and Gamer (1.51×) compared to the Canada average.
How to read this data
Audience size is the estimated number of people in Canada who actively search for Internet meme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.