Rascasse Audience Intelligence

Ab ins Beet! Audience in Germany

Name: Ab ins Beet! — Germany
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Ab ins Beet! in Germany — modelled from more than twelve digital signal sources. Ab ins Beet! has an estimated audience of 219,851 people in Germany.

#373among TV series in Germany #1386among Movie / TV Show / Series in Germany #3657in Movies & TV

The average Ab ins Beet! fan in Germany is 40.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Taraji P. Henson, Hardware store, True Detective, with strongest over-indexing on Taraji P. Henson (276.23× the country average).

Demographically, the Ab ins Beet! audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as DIY Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ab ins Beet! fan in Germany is balanced, around 40.5 years old, with strong DIY Mentality tendencies and a notable affinity for Taraji P. Henson.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ab ins Beet! profile in Germany.

Audience size

220K

in Germany

Gender

52.8%♀

47.2% male

Age

40.5

average years

Country rank

#21386

Movie / TV Show / Series in Germany

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Ab ins Beet! viewers

52.8% are female, 47.2% are male, average age 40.5.

Fig. 02

Gender split

52.8%

Female

47.2%

Male

Demographic split for Ab ins Beet! audience in Germany
Metric	Value
Female	52.8%
Male	47.2%
Average age	40.5
Estimated audience size	219,851

Fig. 03

Age distribution

Age distribution of the Ab ins Beet! audience in Germany
Age bracket	Share	%
16-19		17%
20-29		17%
30-39		22%
40-49		24%
50+		20%

Fig. 04

Worldwide distribution

92.1%

of the worldwide Ab ins Beet! audience comes from Germany.

Worldwide audience distribution share by country for Ab ins Beet!
Country	Share
Germany	92.1%
Austria	4.1%
Switzerland	1.9%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ab ins Beet! audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ab ins Beet! fans by region: top regions in Germany
#	Region	Reach	×
01	Sachsen-Anhalt	~9K	1.57×
02	Niedersachsen	~30K	1.45×
03	Mecklenburg-Vorpommern	~5K	1.30×
04	Thüringen	~7K	1.28×
05	Nordrhein-Westfalen	~60K	1.26×
06	Brandenburg	~9K	1.25×
07	Sachsen	~10K	1.07×
08	Schleswig-Holstein	~8K	1.07×
09	Saarland	~3K	0.99×
10	Rheinland-Pfalz	~10K	0.94×
11	Bremen	~1K	0.78×
12	Hamburg	~3K	0.68×
13	Hessen	~10K	0.66×
14	Baden-Württemberg	~20K	0.64×
15	Bayern	~20K	0.62×
16	Berlin	~5K	0.55×

Affinity by region — Ab ins Beet!, Germany

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ab ins Beet! audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ab ins Beet! audience
#	Interest	Category	×
01	Taraji P. Henson	Movies & TV	276.23×
02	Kristen Bell	Movies & TV	6.61×
03	True Detective	Movies & TV	4.49×
04	Hardware store	Home & Garden	4.42×
05	Michael Patrick Kelly	Music & Radio	3.90×
06	Brad Pitt	Movies & TV	3.05×
07	Bedroom furniture	Home & Garden	2.71×
08	Political science	Business & Career	2.64×
09	Ornamental plant	Home & Garden	2.21×
10	Nature	Home & Garden	2.20×
11	Obi (store)	Shopping	2.04×
12	Hugendubel	Shopping	1.89×
13	Family	Kids & Family	1.88×
14	Efficient energy use	Technology & Electronics	1.85×
15	Solar energy	Home & Garden	1.77×
16	Email	Technology & Electronics	1.68×
17	Vacations	Travel & Leisure	1.66×
18	Gardening	Home & Garden	1.64×
19	Hornbach	Shopping	1.51×
20	Helene Fischer	Music & Radio	1.51×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ab ins Beet! audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Ab ins Beet! audience · What stands out
Trait	Cluster	Score
DIY Mentality	THRILL	2.15×
Patriotism	CONSERVATISM	1.27×
Family Orientation	CONSERVATISM	1.27×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Ab ins Beet! audience · Rather not
Trait	Cluster	Score
Price Sensitivity	PREMIUM	0.85×
Luxury Orientation	PREMIUM	0.88×
Sports Activity	POWER	0.92×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Ab ins Beet! have in Germany?

Ab ins Beet! has an estimated audience of 219,851 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of Ab ins Beet! viewers?

52.8% of Ab ins Beet! fans are female, 47.2% are male, with an average age of 40.5 years.

Which brands do Ab ins Beet! fans like most?

Ab ins Beet! fans show strongest brand affinity for Taraji P. Henson (276.23×), Hardware store (4.42×), and True Detective (4.49×) over the country average.

Where do Ab ins Beet! fans live in Germany?

Ab ins Beet! fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Niedersachsen (reach ~30K), and Bayern (reach ~20K). These three regions account for the largest share of the active audience.

What other brands do Ab ins Beet! fans also like?

Beyond Ab ins Beet! itself, the audience over-indexes on Hardware store (4.42×), True Detective (4.49×), Nature (2.2×), and Obi (store) (2.04×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in Germany

Stranger Things (9,494,342)
Game of Thrones (9,332,621)
Superman (9,212,267)
Motorcycles (7,358,776)
Succession (6,605,780)

See Ab ins Beet! audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ab ins Beet!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage

500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →